200 Top SEO Ranking Factors January 2026

TOP SEO Factors for 2026-01 previous

Top SEO Factor data is updated daily for latest "month to date" measurements.

	Name	Correlation	#1 Max	Page 1 Avg	Usage %	Searches %
1	Number of Unique LSI Words Used Diversity	-0.24	997	305	81 %	78 %
2	Number of Unique Variations Used Diversity	-0.24	24	7	80 %	90 %
3	Number of Distinct Entities Used Diversity	-0.23	68	29	78 %	98 %
4	Entities in Title Tag Relevancy	-0.23	7	3	68 %	95 %
5	Search Result Domain is .com, .net, or .org Other	-0.22	1	1	5 %	75 %
6	Number of Top 100 Shared Factors Used Diversity	-0.21	38	30	97 %	94 %
7	Entities in the HTML Tag Relevancy	-0.21	867	162	75 %	96 %
8	Number of Top 200 Shared Factors Used Diversity	-0.21	51	39	98 %	94 %
9	Entities in Sentences Relevancy	-0.21	762	158	71 %	96 %
10	Number of Top 50 Shared Factors Used Diversity	-0.21	16	12	97 %	94 %
11	Search Result Domain is .com Other	-0.21	1	1	4 %	75 %
12	Entities in H2 Tags	-0.21	36	8	54 %	96 %
13	Variations in H1, H2, and H3 Tags Relevancy	-0.21	91	7	63 %	91 %
14	Variations in Body Tags Relevancy	-0.21	56182	349	78 %	91 %
15	Variations in Sentences Relevancy	-0.2	1628	44	71 %	93 %
16	Entities in H1 Tags	-0.2	8	2	55 %	93 %
17	Variations in P Tags Relevancy	-0.2	1502	37	66 %	91 %
18	Variations in H1-H6 Tags Relevancy	-0.2	144	8	64 %	92 %
19	Variations in HTML Tags Relevancy	-0.2	56182	344	78 %	93 %
20	Load Time Milliseconds Performance	-0.2	22536	1491	83 %	92 %
21	Variations in H1 and H2 Tags Relevancy	-0.2	46	4	61 %	92 %
22	Variations in Div Tags Relevancy	-0.2	18920	200	74 %	91 %
23	Number of Factors Used Diversity	-0.2	285	179	97 %	92 %
24	Entities in Meta Description Tag Relevancy	-0.19	15	4	60 %	91 %
25	Term Frequency Relevancy	-0.19	6	3	77 %	92 %
26	Variations in LI Tags Relevancy	-0.19	500	23	65 %	88 %
27	Variations in Search Result Document File Name Relevancy	-0.19	3	1	43 %	80 %
28	Variations in H2 Tags Relevancy	-0.18	36	4	49 %	91 %
29	Entities in H3 Tags	-0.18	27	8	46 %	96 %
30	Variations in H1 Tags Relevancy	-0.18	11	1	53 %	83 %
31	Variations in the Title Tag Relevancy	-0.18	11	2	64 %	86 %
32	Unabridged Word Count Size	-0.18	46360	2048	83 %	89 %
33	Word Count Size	-0.18	10039	1486	83 %	88 %
34	Number of Referring Domains Authority	-0.18	19294	197	48 %	77 %
35	Variations in A Tags Relevancy	-0.18	1941	30	65 %	87 %
36	LSI Words in Title Tag Relevancy	-0.18	13	6	63 %	94 %
37	Number of Backlinks Authority	-0.18	1161104	10504	48 %	79 %
38	Clean Text Kilobytes Size	-0.18	232	13	74 %	87 %
39	Variation Density in Top 30KB Relevancy	-0.18	290	4	61 %	83 %
40	Variations in Meta Description Relevancy	-0.18	35	2	56 %	85 %
41	Number of P Tags Size	-0.18	300	40	74 %	91 %
42	Variations in Search Result URL Path Relevancy	-0.18	3	1	45 %	81 %
43	Variation Count in Top 30KB Relevancy	-0.17	4142	32	67 %	87 %
44	Variations in First 100 Words Relevancy	-0.17	178	8	65 %	88 %
45	Leading Variations in H1, H2, and H3 Tags Relevancy	-0.17	12	2	42 %	87 %
46	LSI Words in Sentences Relevancy	-0.17	3199	699	62 %	96 %
47	Variations in Search Result Display URL Relevancy	-0.17	9	2	79 %	82 %
48	Variations in Search Result Link Text Relevancy	-0.17	9	2	79 %	82 %
49	Leading Variations in H1-H6 Tags Relevancy	-0.17	27	2	44 %	88 %
50	Number of Heading Tags Size	-0.17	78	22	75 %	89 %
51	Clean Keyword Density in the HTML Tag Relevancy	-0.17	181	5	70 %	82 %
52	Variations in Script Tags Relevancy	-0.17	427	55	62 %	90 %
53	Has Entities in H1 Tags Relevancy	-0.17	1	1	56 %	91 %
54	Number of Sentences Size	-0.17	836	125	81 %	88 %
55	Variations in A Tag HREF Attributes Relevancy	-0.17	937	43	59 %	88 %
56	Number of Do Follow Backlinks Authority	-0.17	966345	8397	43 %	78 %
57	Number of Images Size	-0.17	239	32	75 %	91 %
58	Number of Includes Technology	-0.17	53	27	80 %	82 %
59	Variations in ALT Attributes Relevancy	-0.17	91	7	47 %	89 %
60	Variations in OpenGraph Title Relevancy	-0.17	8	1	54 %	83 %
61	Number of H2 Tags Size	-0.17	24	7	68 %	88 %
62	Number of No Follow Backlinks Authority	-0.17	309466	2366	39 %	72 %
63	Variations in Distinct A Tag HREF Attributes Relevancy	-0.17	610	27	59 %	89 %
64	Number of HTML Tags Size	-0.17	3653	1018	83 %	92 %
65	Variations in Absolute URLs Relevancy	-0.17	5095	79	61 %	90 %
66	LSI Words in H1 Tags Relevancy	-0.16	31	4	53 %	94 %
67	Percentage of DoFollow Internal Links Authority	-0.16	91	72	78 %	89 %
68	Variations in OpenGraph Description Relevancy	-0.16	30	2	51 %	84 %
69	Title Tag Has Entities Relevancy	-0.16	1	1	68 %	89 %
70	Variations in the Canonical URL Relevancy	-0.16	35	2	48 %	83 %
71	LSI Words in H2 Tags Relevancy	-0.16	138	21	53 %	94 %
72	Number Of JSON-LD Types Relevancy	-0.16	72	15	55 %	88 %
73	Variations in Span Tags Relevancy	-0.16	359	10	50 %	90 %
74	TF/IDF Relevancy	-0.16	1	1	58 %	87 %
75	Number of Images with ALT Text Size	-0.16	122	21	70 %	92 %
76	Has JSON-LD Schema Markup Relevancy	-0.16	1	1	53 %	80 %
77	Number of Facebook Pages Authority	-0.16	6	2	56 %	80 %
78	LSI Words in Meta Description Tag Relevancy	-0.16	22	10	53 %	93 %
79	Variations in H3 Tags Relevancy	-0.16	46	3	37 %	90 %
80	Number of H3 Tags Size	-0.16	51	9	60 %	88 %
81	Number of H1 Tags Size	-0.16	4	2	69 %	86 %
82	Percentage of DoFollow Links Authority	-0.16	100	82	79 %	89 %
83	Number of Internal Links Authority	-0.16	389	123	78 %	86 %
84	Number of DoFollow Links Authority	-0.16	396	133	79 %	87 %
85	Number of HTTPS Links Authority	-0.16	396	135	79 %	87 %
86	Variations in Main Tags Relevancy	-0.16	5292	80	36 %	87 %
87	Number of Links Authority	-0.16	397	136	79 %	87 %
88	Flesch Kincaid Reading Grade Level Other	-0.16	6	1	94 %	88 %
89	Leading Variations in H1 Tags Relevancy	-0.15	2	1	25 %	79 %
90	Has Entities in H2 Tags Relevancy	-0.15	1	1	54 %	88 %
91	Leading Variations in Title Tag Relevancy	-0.15	1	1	28 %	82 %
92	Uses Microdata GeoCoordinates Other	-0.15	1	1	6 %	18 %
93	Number of Questions Size	-0.15	84	11	65 %	85 %
94	Number of JavaScript Includes Technology	-0.15	38	18	79 %	81 %
95	Uses Microdata latitude Other	-0.15	1	1	6 %	17 %
96	Uses Microdata longitude Other	-0.15	1	1	6 %	17 %
97	Variations in Nav Tags Relevancy	-0.15	2493	34	46 %	86 %
98	Number of Questions In Headings Size	-0.15	11	3	37 %	90 %
99	Search Result Number of Dirs in Path Other	-0.15	3	2	70 %	74 %
100	Uses Microdata addressCountry Other	-0.15	1	1	5 %	19 %
101	Variations in Search Result URL Relevancy	-0.15	3	2	54 %	76 %
102	Uses Microdata geo Other	-0.15	1	1	6 %	19 %
103	Number of CSS Includes Technology	-0.15	25	10	72 %	80 %
104	Search Result Domain Length Size	-0.15	25	17	83 %	82 %
105	Search Result Host Length Size	-0.15	25	17	83 %	82 %
106	Uses Schema geo Other	-0.15	1	1	6 %	19 %
107	Number of Images without ALT Text Size	-0.15	218	12	56 %	84 %
108	Number of Absolute URLs Authority	-0.15	951	267	82 %	85 %
109	Number of HTML Comments Size	-0.15	516	43	71 %	87 %
110	Search Result Uses HTTPS Other	-0.15	1	1	82 %	86 %
111	Number of Questions In H2 Tags Size	-0.15	4	1	25 %	82 %
112	Variations in Section Tags Relevancy	-0.15	825	22	37 %	83 %
113	Uses Microdata email Other	-0.15	1	1	6 %	16 %
114	Has Meta Viewport Technology	-0.14	1	1	80 %	85 %
115	Number of DoFollow External Links Authority	-0.14	53	13	73 %	81 %
116	Meta Description Length Size	-0.14	190	117	67 %	83 %
117	Meta Description Tag Has Entities Relevancy	-0.14	1	1	59 %	85 %
118	Uses JSON-LD name Other	-0.14	1	1	53 %	81 %
119	Page Size Kilobytes Size	-0.14	770	290	82 %	81 %
120	Number of External Links Authority	-0.14	55	14	74 %	83 %
121	Inline CSS Kilobytes Size	-0.14	175	61	64 %	84 %
122	Is Home Page Other	-0.14	1	1	20 %	52 %
123	LSI Words in H3 Tags Relevancy	-0.14	103	22	46 %	94 %
124	Has Canonical URL Authority	-0.14	1	1	70 %	83 %
125	Has Meta Description Relevancy	-0.14	1	1	65 %	79 %
126	Word Count in Meta Description Size	-0.14	58	19	66 %	83 %
127	Leading Variations in H2 Tags Relevancy	-0.14	4	1	23 %	83 %
128	Variations in Strong Tags Relevancy	-0.14	50	3	26 %	83 %
129	Uses Schema name Other	-0.14	1	1	58 %	76 %
130	Variations in Footer Tags Relevancy	-0.14	2461	20	39 %	86 %
131	Has Schema Markup Relevancy	-0.14	1	1	62 %	78 %
132	Has Entities in H3 Tags Relevancy	-0.14	1	1	47 %	91 %
133	Uses Microdata priceRange Other	-0.14	1	1	7 %	18 %
134	Number of Social Pages Authority	-0.14	13	4	62 %	82 %
135	Exact Matches in the HTML Tag Relevancy	-0.14	213	8	26 %	87 %
136	Uses Schema url Other	-0.14	1	1	55 %	73 %
137	Headings Has Question Other	-0.14	1	1	37 %	82 %
138	Variations making whole A Tags Relevancy	-0.14	25	2	30 %	81 %
139	Uses JSON-LD url Other	-0.14	1	1	46 %	81 %
140	Has Privacy Policy Trust	-0.14	1	1	56 %	77 %
141	Number of Forms Technology	-0.14	11	2	51 %	78 %
142	Has OpenGraph Type Relevancy	-0.14	1	1	60 %	78 %
143	Variations making whole H1, H2, and H3 Tags Relevancy	-0.14	1	1	15 %	78 %
144	Inline JavaScript Kilobytes Size	-0.14	406	105	79 %	79 %
145	Uses JSON-LD image Other	-0.14	1	1	18 %	69 %
146	Has Meta Charset Technology	-0.14	1	1	72 %	82 %
147	Variations making whole H1-H6 Tags Relevancy	-0.14	2	1	16 %	79 %
148	Average Words Per Sentence Size	-0.14	139	29	77 %	80 %
149	Title Length Size	-0.13	100	50	81 %	80 %
150	Has FavIcon Technology	-0.13	1	1	74 %	82 %
151	Has US Phone Number Trust	-0.13	1	1	44 %	61 %
152	Uses Schema image Other	-0.13	1	1	22 %	68 %
153	Number of US Phone Numbers Trust	-0.13	1220	16	42 %	76 %
154	Number of Questions In H3 Tags Size	-0.13	7	2	17 %	85 %
155	Has OpenGraph Image Relevancy	-0.13	1	1	53 %	78 %
156	Title Word Count Size	-0.13	17	8	81 %	78 %
157	Number of Email Addresses Trust	-0.13	55	4	43 %	78 %
158	Variations in Meta Twitter Description Relevancy	-0.13	15	1	25 %	77 %
159	Entities in H4 Tags	-0.13	9	2	21 %	88 %
160	Number of Instagram Pages Authority	-0.13	10	2	42 %	79 %
161	Number of Facebook Accounts Authority	-0.13	2	1	27 %	78 %
162	Uses Microdata LocalBusiness Other	-0.13	1	1	5 %	24 %
163	Number of LinkedIn Pages Authority	-0.13	3	1	31 %	78 %
164	Uses Schema organization Other	-0.13	1	1	36 %	75 %
165	Has Form Technology	-0.13	1	1	50 %	72 %
166	Percentage of DoFollow External Links Authority	-0.13	26	11	71 %	76 %
167	Variations in Meta Twitter Content Relevancy	-0.13	4	1	26 %	78 %
168	Has Contact Page Trust	-0.13	1	1	63 %	77 %
169	Variations Making Whole Span Tags Relevancy	-0.13	5	1	20 %	82 %
170	Variations in I Tags Relevancy	-0.13	308	5	23 %	79 %
171	Uses Schema pricerange Other	-0.13	1	1	12 %	56 %
172	Uses Schema localbusiness Other	-0.13	1	1	12 %	57 %
173	Uses Schema faqpage Other	-0.13	1	1	10 %	72 %
174	Variations in the last 100 words Relevancy	-0.13	183	4	49 %	85 %
175	Uses JSON-LD FAQPage Other	-0.13	1	1	9 %	73 %
176	Has Email Trust	-0.13	1	1	43 %	75 %
177	Uses JSON-LD description Other	-0.13	1	1	41 %	75 %
178	Uses Schema telephone Other	-0.13	1	1	22 %	68 %
179	Has Meta Twitter Card Authority	-0.13	1	1	52 %	74 %
180	Uses JSON-LD Organization Other	-0.13	1	1	32 %	78 %
181	Variations making whole H1 Tags Relevancy	-0.13	1	1	8 %	74 %
182	Number of Prices Size	-0.13	1963	78	67 %	82 %
183	Uses Schema question Other	-0.13	1	1	10 %	73 %
184	Has Terms of Service Trust	-0.13	1	1	39 %	72 %
185	Uses JSON-LD priceRange Other	-0.13	1	1	10 %	58 %
186	Uses JSON-LD dayOfWeek Other	-0.13	1	1	5 %	35 %
187	Uses Schema answer Other	-0.13	1	1	11 %	73 %
188	Uses Microdata streetAddress Other	-0.13	1	1	5 %	27 %
189	Uses JSON-LD SoftwareApplication Other	-0.13	1	1	5 %	11 %
190	Uses Microdata telephone Other	-0.12	1	1	5 %	30 %
191	Number of Social Accounts Authority	-0.12	5	2	42 %	79 %
192	Uses Schema definedterm Other	-0.12	1	1	2 %	11 %
193	Variations Making Whole LI Tags Relevancy	-0.12	4	1	24 %	81 %
194	Uses JSON-LD DefinedTerm Other	-0.12	1	1	2 %	12 %
195	Variations in TITLE Attributes Relevancy	-0.12	138	5	37 %	84 %
196	Uses JSON-LD LocalBusiness Other	-0.12	1	1	11 %	60 %
197	Exact Matches in H1-H6 Tags Relevancy	-0.12	7	1	16 %	85 %
198	Uses Schema addresslocality Other	-0.12	1	1	20 %	67 %
199	Uses JSON-LD Question Other	-0.12	1	1	10 %	75 %
200	Uses Schema addressregion Other	-0.12	1	1	19 %	67 %

Measures 147917 SEO Factors

146195 Built-In SEO Factors

137027 On-page SEO Factors

9168 Google Maps SEO Factors for Local SEO

1722 SEO Factors from APIs

147 API SEO Factors for off-page SEO like backlinks and referring domains.

1575 Technology Stack SEO Factors

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TOP SEO Factors for 2026-01 previous