200 Top SEO Ranking Factors January 2026

TOP SEO Factors for 2026-01 previous

Top SEO Factor data is updated daily for latest "month to date" measurements.

	Name	Correlation	#1 Max	Page 1 Avg	Usage %	Searches %
1	Number of Unique Variations Used Diversity	-0.23	30	7	80 %	87 %
2	Number of Unique LSI Words Used Diversity	-0.22	997	301	82 %	69 %
3	Number of Top 50 Shared Factors Used Diversity	-0.22	17	12	97 %	93 %
4	Load Time Milliseconds Performance	-0.21	22536	1531	85 %	92 %
5	Number of Top 100 Shared Factors Used Diversity	-0.21	39	29	98 %	93 %
6	Number of Top 200 Shared Factors Used Diversity	-0.21	52	38	98 %	93 %
7	Search Result Domain is .com, .net, or .org Other	-0.21	1	1	4 %	77 %
8	Variations in H1-H6 Tags Relevancy	-0.21	144	8	63 %	91 %
9	Variations in H1, H2, and H3 Tags Relevancy	-0.21	91	7	62 %	91 %
10	Entities in Title Tag Relevancy	-0.21	8	3	64 %	94 %
11	Search Result Domain is .com Other	-0.2	1	1	4 %	77 %
12	Number of Distinct Entities Used Diversity	-0.2	68	26	73 %	95 %
13	Variations in H1 and H2 Tags Relevancy	-0.2	46	4	60 %	91 %
14	Variations in Body Tags Relevancy	-0.2	56182	267	79 %	92 %
15	Variations in Div Tags Relevancy	-0.2	18920	141	73 %	93 %
16	Variations in Sentences Relevancy	-0.2	1628	40	71 %	92 %
17	Variations in P Tags Relevancy	-0.2	1502	33	66 %	92 %
18	Variations in HTML Tags Relevancy	-0.2	56182	263	77 %	93 %
19	Number of Factors Used Diversity	-0.19	285	178	98 %	91 %
20	Variations in LI Tags Relevancy	-0.19	500	21	64 %	90 %
21	Variations in H2 Tags Relevancy	-0.19	36	3	47 %	89 %
22	Term Frequency Relevancy	-0.19	6	3	78 %	92 %
23	Entities in H1 Tags	-0.18	8	2	51 %	92 %
24	Entities in H2 Tags	-0.18	36	7	50 %	94 %
25	Uses Microdata OpeningHoursSpecification	-0.18	1	1	10 %	12 %
26	Variations in H1 Tags Relevancy	-0.18	11	1	52 %	84 %
27	Variations in the Title Tag Relevancy	-0.18	11	2	64 %	87 %
28	Entities in the HTML Tag Relevancy	-0.18	867	137	67 %	97 %
29	Uses Microdata opens Other	-0.18	1	1	9 %	12 %
30	Variations in First 100 Words Relevancy	-0.18	178	7	65 %	88 %
31	Variations in Search Result Document File Name Relevancy	-0.18	4	1	43 %	82 %
32	Entities in Sentences Relevancy	-0.18	762	134	64 %	97 %
33	Variations in A Tags Relevancy	-0.18	1941	24	64 %	88 %
34	Word Count Size	-0.18	10039	1511	84 %	90 %
35	Variation Count in Top 30KB Relevancy	-0.18	4142	26	66 %	88 %
36	Unabridged Word Count Size	-0.17	46360	2010	84 %	90 %
37	Number of Referring Domains Authority	-0.17	46287	319	48 %	77 %
38	Variations in Meta Description Relevancy	-0.17	35	2	55 %	86 %
39	Clean Text Kilobytes Size	-0.17	232	13	75 %	88 %
40	Variations in Search Result Display URL Relevancy	-0.17	9	2	78 %	83 %
41	Variations in Search Result Link Text Relevancy	-0.17	9	2	78 %	83 %
42	Variation Density in Top 30KB Relevancy	-0.17	290	3	62 %	82 %
43	Leading Variations in H1-H6 Tags Relevancy	-0.17	29	2	44 %	87 %
44	Number of Includes Technology	-0.17	59	27	80 %	83 %
45	Variations in Search Result URL Path Relevancy	-0.17	4	1	45 %	81 %
46	Clean Keyword Density in the HTML Tag Relevancy	-0.17	181	4	70 %	82 %
47	Number of Backlinks Authority	-0.17	4324061	33232	48 %	78 %
48	Leading Variations in H1, H2, and H3 Tags Relevancy	-0.17	16	2	42 %	87 %
49	Number of P Tags Size	-0.17	1653	42	74 %	89 %
50	Variations in OpenGraph Description Relevancy	-0.17	30	2	51 %	83 %
51	Entities in Meta Description Tag Relevancy	-0.17	15	3	55 %	91 %
52	Variations in OpenGraph Title Relevancy	-0.17	8	1	54 %	82 %
53	Has JSON-LD Schema Markup Relevancy	-0.17	1	1	54 %	80 %
54	Number of HTML Tags Size	-0.17	8552	995	84 %	91 %
55	Variations in A Tag HREF Attributes Relevancy	-0.17	937	38	59 %	90 %
56	Variations in the Canonical URL Relevancy	-0.16	35	2	49 %	84 %
57	Variations in ALT Attributes Relevancy	-0.16	91	7	46 %	88 %
58	Number of No Follow Backlinks Authority	-0.16	3077537	12077	37 %	73 %
59	Variations in Distinct A Tag HREF Attributes Relevancy	-0.16	610	24	58 %	91 %
60	Entities in H3 Tags	-0.16	27	7	42 %	94 %
61	Number of CSS Includes Technology	-0.16	28	10	73 %	81 %
62	Variations in Script Tags Relevancy	-0.16	1207	60	63 %	88 %
63	Number of Do Follow Backlinks Authority	-0.16	2612753	21870	44 %	78 %
64	Number of Heading Tags Size	-0.16	133	22	75 %	90 %
65	Number of H2 Tags Size	-0.16	24	7	68 %	89 %
66	Number of Images Size	-0.16	239	30	76 %	89 %
67	TF/IDF Relevancy	-0.16	1	1	58 %	86 %
68	Number of Facebook Pages Authority	-0.16	6	2	58 %	83 %
69	Number of Sentences Size	-0.16	836	132	83 %	88 %
70	Variations in H3 Tags Relevancy	-0.16	46	3	36 %	87 %
71	Percentage of DoFollow Internal Links Authority	-0.16	91	72	79 %	88 %
72	Variations in Absolute URLs Relevancy	-0.16	5095	62	61 %	91 %
73	Variations in Span Tags Relevancy	-0.16	359	9	50 %	90 %
74	Variations in Main Tags Relevancy	-0.16	5292	64	36 %	87 %
75	Number of Images with ALT Text Size	-0.16	122	20	71 %	90 %
76	Number Of JSON-LD Types Relevancy	-0.15	72	14	56 %	86 %
77	Number of H1 Tags Size	-0.15	4	1	69 %	86 %
78	Number of Internal Links Authority	-0.15	389	116	79 %	86 %
79	Percentage of DoFollow Links Authority	-0.15	100	82	80 %	90 %
80	Variations in Search Result URL Relevancy	-0.15	4	2	53 %	79 %
81	Number of Links Authority	-0.15	397	130	79 %	87 %
82	LSI Words in Title Tag Relevancy	-0.15	17	5	59 %	95 %
83	Number of DoFollow Links Authority	-0.15	396	126	79 %	86 %
84	Number of HTTPS Links Authority	-0.15	396	128	79 %	87 %
85	Number of H3 Tags Size	-0.15	51	9	60 %	87 %
86	Search Result Number of Dirs in Path Other	-0.15	3	2	73 %	76 %
87	Number of Questions Size	-0.15	257	13	67 %	84 %
88	Variations in Nav Tags Relevancy	-0.15	2493	27	46 %	87 %
89	Number of Questions In Headings Size	-0.15	11	3	38 %	87 %
90	Flesch Kincaid Reading Grade Level Other	-0.15	7	2	94 %	89 %
91	Uses Microdata priceRange Other	-0.15	1	1	7 %	17 %
92	Has Entities in H1 Tags Relevancy	-0.15	1	1	51 %	89 %
93	Uses Microdata latitude Other	-0.15	1	1	7 %	17 %
94	Uses Microdata longitude Other	-0.15	1	1	7 %	17 %
95	Uses Microdata GeoCoordinates Other	-0.15	1	1	7 %	17 %
96	LSI Words in Sentences Relevancy	-0.15	3199	638	57 %	96 %
97	Uses Microdata geo Other	-0.14	1	1	7 %	18 %
98	Number of Instagram Pages Authority	-0.14	19	2	45 %	78 %
99	Leading Variations in Title Tag Relevancy	-0.14	1	1	28 %	82 %
100	Leading Variations in H1 Tags Relevancy	-0.14	2	1	24 %	80 %
101	Uses Schema geo Other	-0.14	1	1	7 %	18 %
102	Variations in Section Tags Relevancy	-0.14	825	19	36 %	86 %
103	Number of Absolute URLs Authority	-0.14	951	265	83 %	83 %
104	Search Result Domain Length Size	-0.14	25	17	84 %	80 %
105	Search Result Host Length Size	-0.14	25	17	84 %	80 %
106	Title Tag Has Entities Relevancy	-0.14	1	1	64 %	88 %
107	Number of HTML Comments Size	-0.14	516	46	71 %	86 %
108	Number of LinkedIn Pages Authority	-0.14	3	1	31 %	76 %
109	Uses Microdata email Other	-0.14	1	1	7 %	17 %
110	Variations in Strong Tags Relevancy	-0.14	50	3	27 %	83 %
111	Uses JSON-LD name Other	-0.14	1	1	54 %	79 %
112	Has Canonical URL Authority	-0.14	1	1	71 %	82 %
113	Meta Description Length Size	-0.14	245	118	68 %	82 %
114	LSI Words in H1 Tags Relevancy	-0.14	31	4	48 %	93 %
115	Number of External Links Authority	-0.14	55	14	75 %	84 %
116	Number of JavaScript Includes Technology	-0.14	50	18	81 %	81 %
117	Number of DoFollow External Links Authority	-0.14	54	13	74 %	83 %
118	Number of Questions In H2 Tags Size	-0.14	4	1	25 %	83 %
119	Uses Microdata addressCountry Other	-0.14	1	1	6 %	20 %
120	Word Count in Meta Description Size	-0.14	58	19	67 %	82 %
121	Leading Variations in H2 Tags Relevancy	-0.14	15	1	22 %	82 %
122	Search Result Uses HTTPS Other	-0.14	1	1	84 %	86 %
123	Variations in Article Tags Relevancy	-0.14	275	15	25 %	80 %
124	Has Meta Viewport Technology	-0.14	1	1	82 %	83 %
125	LSI Words in H2 Tags Relevancy	-0.14	138	19	49 %	95 %
126	Number of Images without ALT Text Size	-0.14	218	11	58 %	83 %
127	Variations in Footer Tags Relevancy	-0.14	2461	13	37 %	87 %
128	Has Privacy Policy Trust	-0.14	1	1	55 %	74 %
129	Has Meta Description Relevancy	-0.14	1	1	66 %	79 %
130	Is Home Page Other	-0.14	1	1	19 %	51 %
131	Uses Schema name Other	-0.14	1	1	60 %	73 %
132	Has Entities in H2 Tags Relevancy	-0.14	1	1	50 %	88 %
133	Inline CSS Kilobytes Size	-0.14	175	64	65 %	84 %
134	LSI Words in Meta Description Tag Relevancy	-0.13	22	9	49 %	93 %
135	Number of Social Pages Authority	-0.13	21	5	65 %	80 %
136	Number of Forms Technology	-0.13	11	2	51 %	80 %
137	Exact Matches in the HTML Tag Relevancy	-0.13	213	8	26 %	89 %
138	Variations in the last 100 words Relevancy	-0.13	183	4	49 %	85 %
139	Title Length Size	-0.13	175	51	82 %	77 %
140	Has OpenGraph Image Relevancy	-0.13	1	1	55 %	76 %
141	Variations making whole A Tags Relevancy	-0.13	25	1	28 %	80 %
142	Page Size Kilobytes Size	-0.13	816	308	83 %	81 %
143	Has FavIcon Technology	-0.13	1	1	75 %	80 %
144	Has OpenGraph Type Relevancy	-0.13	1	1	62 %	75 %
145	Number of Facebook Accounts Authority	-0.13	3	1	27 %	78 %
146	Has Schema Markup Relevancy	-0.13	1	1	64 %	77 %
147	Headings Has Question Other	-0.13	1	1	38 %	82 %
148	Uses JSON-LD url Other	-0.13	1	1	45 %	78 %
149	Variations in Meta Twitter Description Relevancy	-0.13	15	1	25 %	78 %
150	Average Words Per Sentence Size	-0.13	139	28	78 %	80 %
151	Percentage of DoFollow External Links Authority	-0.13	26	11	73 %	75 %
152	Variations Making Whole Span Tags Relevancy	-0.13	15	1	19 %	84 %
153	Uses Schema url Other	-0.13	1	1	56 %	71 %
154	Has Meta Charset Technology	-0.13	1	1	73 %	80 %
155	Uses Microdata LocalBusiness Other	-0.13	1	1	5 %	25 %
156	Title Word Count Size	-0.13	20	8	82 %	77 %
157	Uses Schema organization Other	-0.13	1	1	37 %	73 %
158	Variations in Meta Twitter Content Relevancy	-0.13	4	1	26 %	78 %
159	Inline JavaScript Kilobytes Size	-0.13	492	121	80 %	75 %
160	Number of Questions In H3 Tags Size	-0.13	7	2	18 %	84 %
161	Has Form Technology	-0.13	1	1	50 %	73 %
162	Variations making whole H1, H2, and H3 Tags Relevancy	-0.13	2	1	13 %	79 %
163	Meta Description Tag Has Entities Relevancy	-0.13	1	1	55 %	85 %
164	Uses Schema image Other	-0.13	1	1	22 %	65 %
165	Variations making whole H1-H6 Tags Relevancy	-0.13	15	1	15 %	80 %
166	Uses JSON-LD image Other	-0.13	1	1	17 %	70 %
167	Has Entities in H3 Tags Relevancy	-0.13	1	1	43 %	88 %
168	Leading Variations in H3 Tags Relevancy	-0.13	15	1	17 %	81 %
169	Uses JSON-LD Organization Other	-0.13	1	1	33 %	75 %
170	Variations in Button Tags Relevancy	-0.12	337	3	10 %	81 %
171	Number of Email Addresses Trust	-0.12	190	5	44 %	80 %
172	Has Email Trust	-0.12	1	1	44 %	75 %
173	Uses Schema telephone Other	-0.12	1	1	21 %	66 %
174	Uses Schema faqpage Other	-0.12	1	1	10 %	70 %
175	Uses JSON-LD dayOfWeek Other	-0.12	1	1	6 %	31 %
176	Uses JSON-LD FAQPage Other	-0.12	1	1	9 %	72 %
177	Variations Making Whole LI Tags Relevancy	-0.12	4	1	23 %	80 %
178	Number of US Phone Numbers Trust	-0.12	1220	20	38 %	77 %
179	Number of Prices Size	-0.12	2363	78	68 %	81 %
180	Is Article Page Other	-0.12	1	1	45 %	68 %
181	Variations in TITLE Attributes Relevancy	-0.12	138	5	37 %	83 %
182	Uses Schema pricerange Other	-0.12	1	1	11 %	52 %
183	Uses Schema question Other	-0.12	1	1	10 %	71 %
184	Uses Schema dayofweek Other	-0.12	1	1	6 %	31 %
185	Has Contact Page Trust	-0.12	1	1	61 %	75 %
186	Has Terms of Service Trust	-0.12	1	1	38 %	70 %
187	Uses Schema answer Other	-0.12	1	1	10 %	70 %
188	Has Meta Twitter Card Authority	-0.12	1	1	54 %	74 %
189	Uses Schema text Other	-0.12	1	1	14 %	70 %
190	Uses JSON-LD description Other	-0.12	1	1	42 %	72 %
191	Uses Microdata streetAddress Other	-0.12	1	1	5 %	29 %
192	LSI Words in H3 Tags Relevancy	-0.12	103	20	42 %	93 %
193	Uses Schema localbusiness Other	-0.12	1	1	12 %	53 %
194	Number of Social Accounts Authority	-0.12	9	2	42 %	78 %
195	Is Store Page Other	-0.12	1	1	43 %	67 %
196	Uses JSON-LD priceRange Other	-0.12	1	1	9 %	54 %
197	Uses JSON-LD Question Other	-0.12	1	1	9 %	74 %
198	Uses JSON-LD text Other	-0.12	1	1	11 %	74 %
199	Uses Microdata telephone Other	-0.12	1	1	5 %	30 %
200	Number of Nofollow Links Authority	-0.12	48	4	23 %	77 %

Measures 147975 SEO Factors

146253 Built-In SEO Factors

137084 On-page SEO Factors

9169 Google Maps SEO Factors for Local SEO

1722 SEO Factors from APIs

147 API SEO Factors for off-page SEO like backlinks and referring domains.

1575 Technology Stack SEO Factors

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TOP SEO Factors for 2026-01 previous