200 Top SEO Ranking Factors January 2026

TOP SEO Factors for 2026-01 previous

Top SEO Factor data is updated daily for latest "month to date" measurements.

	Name	Correlation	#1 Max	Page 1 Avg	Usage %	Searches %
1	Number of Unique Variations Used Diversity	-0.24	30	7	80 %	88 %
2	Number of Unique LSI Words Used Diversity	-0.22	997	300	82 %	69 %
3	Number of Top 50 Shared Factors Used Diversity	-0.22	17	12	97 %	94 %
4	Number of Top 100 Shared Factors Used Diversity	-0.22	39	29	98 %	93 %
5	Number of Top 200 Shared Factors Used Diversity	-0.22	52	39	98 %	93 %
6	Load Time Milliseconds Performance	-0.21	22536	1509	85 %	92 %
7	Search Result Domain is .com, .net, or .org Other	-0.21	1	1	4 %	75 %
8	Variations in H1-H6 Tags Relevancy	-0.21	144	8	63 %	91 %
9	Entities in Title Tag Relevancy	-0.21	8	3	64 %	93 %
10	Variations in H1, H2, and H3 Tags Relevancy	-0.21	91	7	63 %	91 %
11	Search Result Domain is .com Other	-0.21	1	1	4 %	75 %
12	Number of Distinct Entities Used Diversity	-0.2	68	26	73 %	95 %
13	Variations in H1 and H2 Tags Relevancy	-0.2	46	4	60 %	91 %
14	Variations in Div Tags Relevancy	-0.2	18920	141	74 %	93 %
15	Variations in Body Tags Relevancy	-0.2	56182	266	79 %	92 %
16	Variations in Sentences Relevancy	-0.2	1628	40	71 %	92 %
17	Variations in P Tags Relevancy	-0.2	1502	33	66 %	92 %
18	Variations in HTML Tags Relevancy	-0.19	56182	263	78 %	93 %
19	Number of Factors Used Diversity	-0.19	285	178	98 %	91 %
20	Variations in LI Tags Relevancy	-0.19	602	21	64 %	91 %
21	Term Frequency Relevancy	-0.19	6	3	78 %	92 %
22	Variations in H2 Tags Relevancy	-0.19	36	3	48 %	89 %
23	Entities in H1 Tags	-0.18	8	2	51 %	91 %
24	Variations in the Title Tag Relevancy	-0.18	11	2	64 %	87 %
25	Variations in H1 Tags Relevancy	-0.18	11	1	52 %	84 %
26	Entities in H2 Tags	-0.18	36	7	50 %	94 %
27	Variations in First 100 Words Relevancy	-0.18	178	7	65 %	88 %
28	Entities in the HTML Tag Relevancy	-0.18	867	136	67 %	97 %
29	Variations in Search Result Document File Name Relevancy	-0.18	4	1	43 %	82 %
30	Entities in Sentences Relevancy	-0.18	762	133	64 %	97 %
31	Variations in A Tags Relevancy	-0.18	1941	24	64 %	89 %
32	Variations in Meta Description Relevancy	-0.18	35	2	55 %	86 %
33	Variation Count in Top 30KB Relevancy	-0.17	4142	25	66 %	88 %
34	Unabridged Word Count Size	-0.17	46360	1988	84 %	90 %
35	Leading Variations in H1-H6 Tags Relevancy	-0.17	29	2	44 %	88 %
36	Word Count Size	-0.17	10039	1507	84 %	90 %
37	Variations in Search Result URL Path Relevancy	-0.17	4	1	45 %	82 %
38	Variations in Search Result Display URL Relevancy	-0.17	9	2	79 %	84 %
39	Variations in Search Result Link Text Relevancy	-0.17	9	2	79 %	84 %
40	Clean Keyword Density in the HTML Tag Relevancy	-0.17	181	4	71 %	83 %
41	Leading Variations in H1, H2, and H3 Tags Relevancy	-0.17	16	2	42 %	87 %
42	Variation Density in Top 30KB Relevancy	-0.17	290	3	62 %	83 %
43	Clean Text Kilobytes Size	-0.17	232	13	75 %	89 %
44	Number of P Tags Size	-0.17	1653	42	74 %	89 %
45	Number of Referring Domains Authority	-0.17	46287	322	48 %	76 %
46	Number of Includes Technology	-0.17	59	27	80 %	83 %
47	Number of Backlinks Authority	-0.17	6309709	38541	48 %	77 %
48	Variations in OpenGraph Title Relevancy	-0.17	8	1	54 %	83 %
49	Variations in OpenGraph Description Relevancy	-0.17	30	2	51 %	83 %
50	Entities in Meta Description Tag Relevancy	-0.17	15	3	56 %	90 %
51	Variations in the Canonical URL Relevancy	-0.17	35	2	49 %	85 %
52	Variations in A Tag HREF Attributes Relevancy	-0.17	937	39	59 %	91 %
53	Number of HTML Tags Size	-0.17	8552	1000	85 %	91 %
54	Variations in ALT Attributes Relevancy	-0.16	91	7	46 %	88 %
55	Variations in Distinct A Tag HREF Attributes Relevancy	-0.16	610	25	59 %	91 %
56	Entities in H3 Tags	-0.16	27	7	42 %	94 %
57	Has JSON-LD Schema Markup Relevancy	-0.16	1	1	54 %	80 %
58	TF/IDF Relevancy	-0.16	1	1	58 %	87 %
59	Number of Heading Tags Size	-0.16	133	22	76 %	90 %
60	Variations in Script Tags Relevancy	-0.16	1207	59	63 %	88 %
61	Number of Images Size	-0.16	239	30	76 %	89 %
62	Number of H2 Tags Size	-0.16	24	7	68 %	89 %
63	Percentage of DoFollow Internal Links Authority	-0.16	91	72	79 %	88 %
64	Number of Do Follow Backlinks Authority	-0.16	2612753	20873	43 %	77 %
65	Number of CSS Includes Technology	-0.16	28	10	73 %	81 %
66	Number of No Follow Backlinks Authority	-0.16	3077537	14444	37 %	72 %
67	Variations in Absolute URLs Relevancy	-0.16	5095	62	61 %	90 %
68	Number of Sentences Size	-0.16	836	130	83 %	88 %
69	Variations in H3 Tags Relevancy	-0.16	46	3	36 %	87 %
70	Number of Facebook Pages Authority	-0.16	6	2	58 %	83 %
71	Variations in Span Tags Relevancy	-0.16	359	9	50 %	90 %
72	Variations in Main Tags Relevancy	-0.16	5292	63	37 %	88 %
73	Number of Images with ALT Text Size	-0.16	122	20	71 %	90 %
74	Number of H1 Tags Size	-0.15	4	1	70 %	86 %
75	Variations in Search Result URL Relevancy	-0.15	4	2	53 %	79 %
76	Percentage of DoFollow Links Authority	-0.15	100	82	80 %	89 %
77	LSI Words in Title Tag Relevancy	-0.15	17	5	59 %	95 %
78	Number of Internal Links Authority	-0.15	389	118	79 %	87 %
79	Number Of JSON-LD Types Relevancy	-0.15	72	14	56 %	86 %
80	Number of Links Authority	-0.15	397	131	80 %	87 %
81	Number of DoFollow Links Authority	-0.15	396	128	80 %	87 %
82	Variations in Nav Tags Relevancy	-0.15	2493	27	46 %	87 %
83	Search Result Number of Dirs in Path Other	-0.15	3	2	72 %	76 %
84	Number of HTTPS Links Authority	-0.15	396	130	79 %	87 %
85	Number of H3 Tags Size	-0.15	51	9	60 %	87 %
86	Flesch Kincaid Reading Grade Level Other	-0.15	7	2	94 %	89 %
87	Number of Questions In Headings Size	-0.15	11	3	38 %	87 %
88	Leading Variations in Title Tag Relevancy	-0.15	1	1	28 %	83 %
89	Leading Variations in H1 Tags Relevancy	-0.15	2	1	24 %	80 %
90	Number of Questions Size	-0.15	257	13	67 %	84 %
91	Has Entities in H1 Tags Relevancy	-0.15	1	1	51 %	88 %
92	LSI Words in Sentences Relevancy	-0.15	3199	638	57 %	96 %
93	Uses Microdata latitude Other	-0.15	1	1	7 %	16 %
94	Uses Microdata longitude Other	-0.15	1	1	7 %	16 %
95	Uses Microdata priceRange Other	-0.15	1	1	7 %	16 %
96	Variations in Section Tags Relevancy	-0.14	825	18	37 %	86 %
97	Title Tag Has Entities Relevancy	-0.14	1	1	64 %	87 %
98	Uses Microdata GeoCoordinates Other	-0.14	1	1	7 %	17 %
99	Search Result Domain Length Size	-0.14	25	17	84 %	81 %
100	Search Result Host Length Size	-0.14	25	17	84 %	81 %
101	Number of Absolute URLs Authority	-0.14	951	267	83 %	83 %
102	Number of HTML Comments Size	-0.14	516	46	71 %	87 %
103	Uses Microdata geo Other	-0.14	1	1	6 %	17 %
104	Number of Instagram Pages Authority	-0.14	19	2	46 %	78 %
105	Uses Schema geo Other	-0.14	1	1	6 %	17 %
106	Meta Description Length Size	-0.14	245	118	68 %	82 %
107	LSI Words in H1 Tags Relevancy	-0.14	31	4	49 %	93 %
108	Variations in Strong Tags Relevancy	-0.14	50	3	27 %	84 %
109	Number of External Links Authority	-0.14	55	14	75 %	84 %
110	Has Canonical URL Authority	-0.14	1	1	71 %	82 %
111	Number of JavaScript Includes Technology	-0.14	50	18	81 %	81 %
112	Exact Matches in the HTML Tag Relevancy	-0.14	213	7	26 %	89 %
113	Number of LinkedIn Pages Authority	-0.14	14	1	31 %	76 %
114	Word Count in Meta Description Size	-0.14	58	19	67 %	82 %
115	Uses Microdata email Other	-0.14	1	1	6 %	16 %
116	Number of DoFollow External Links Authority	-0.14	54	13	74 %	83 %
117	Uses JSON-LD name Other	-0.14	1	1	54 %	79 %
118	Search Result Uses HTTPS Other	-0.14	1	1	84 %	86 %
119	Has Meta Viewport Technology	-0.14	1	1	82 %	83 %
120	Number of Questions In H2 Tags Size	-0.14	4	1	25 %	83 %
121	Has Meta Description Relevancy	-0.14	1	1	66 %	79 %
122	Number of Images without ALT Text Size	-0.14	218	11	58 %	84 %
123	Variations in Footer Tags Relevancy	-0.14	2461	13	38 %	87 %
124	Uses Microdata addressCountry Other	-0.14	1	1	6 %	19 %
125	Leading Variations in H2 Tags Relevancy	-0.14	15	1	22 %	83 %
126	Inline CSS Kilobytes Size	-0.14	175	63	66 %	84 %
127	Has Privacy Policy Trust	-0.14	1	1	55 %	75 %
128	Has Entities in H2 Tags Relevancy	-0.14	1	1	51 %	87 %
129	LSI Words in H2 Tags Relevancy	-0.14	138	19	49 %	95 %
130	LSI Words in Meta Description Tag Relevancy	-0.14	22	9	49 %	93 %
131	Number of Forms Technology	-0.13	11	2	51 %	79 %
132	Variations in the last 100 words Relevancy	-0.13	183	4	50 %	86 %
133	Has FavIcon Technology	-0.13	1	1	75 %	80 %
134	Variations in Article Tags Relevancy	-0.13	275	15	24 %	80 %
135	Has OpenGraph Image Relevancy	-0.13	1	1	55 %	75 %
136	Uses Schema name Other	-0.13	1	1	60 %	73 %
137	Number of Social Pages Authority	-0.13	21	5	65 %	81 %
138	Title Length Size	-0.13	175	51	82 %	78 %
139	Page Size Kilobytes Size	-0.13	816	307	83 %	81 %
140	Variations making whole A Tags Relevancy	-0.13	25	1	28 %	80 %
141	Has OpenGraph Type Relevancy	-0.13	1	1	62 %	75 %
142	Average Words Per Sentence Size	-0.13	139	28	78 %	80 %
143	Is Home Page Other	-0.13	1	1	19 %	51 %
144	Headings Has Question Other	-0.13	1	1	38 %	82 %
145	Has Meta Charset Technology	-0.13	1	1	74 %	81 %
146	Variations in Meta Twitter Description Relevancy	-0.13	15	1	25 %	77 %
147	Variations Making Whole Span Tags Relevancy	-0.13	15	1	19 %	84 %
148	Variations making whole H1, H2, and H3 Tags Relevancy	-0.13	2	1	13 %	80 %
149	Variations making whole H1-H6 Tags Relevancy	-0.13	15	1	15 %	81 %
150	Number of Facebook Accounts Authority	-0.13	3	1	27 %	78 %
151	Title Word Count Size	-0.13	20	8	82 %	77 %
152	Has Schema Markup Relevancy	-0.13	1	1	64 %	77 %
153	Variations in Meta Twitter Content Relevancy	-0.13	4	1	26 %	77 %
154	Uses JSON-LD url Other	-0.13	1	1	45 %	78 %
155	Inline JavaScript Kilobytes Size	-0.13	492	120	80 %	74 %
156	Percentage of DoFollow External Links Authority	-0.13	26	11	73 %	76 %
157	Number of Questions In H3 Tags Size	-0.13	7	2	18 %	84 %
158	Uses Schema organization Other	-0.13	1	1	37 %	73 %
159	Uses Schema url Other	-0.13	1	1	56 %	70 %
160	Has Form Technology	-0.13	1	1	50 %	73 %
161	Meta Description Tag Has Entities Relevancy	-0.13	1	1	55 %	84 %
162	Has Entities in H3 Tags Relevancy	-0.13	1	1	43 %	88 %
163	Uses Microdata LocalBusiness Other	-0.13	1	1	5 %	24 %
164	Leading Variations in H3 Tags Relevancy	-0.13	15	1	16 %	81 %
165	Uses Schema image Other	-0.12	1	1	22 %	65 %
166	Number of US Phone Numbers Trust	-0.12	1220	19	38 %	77 %
167	Has Email Trust	-0.12	1	1	44 %	74 %
168	Variations Making Whole LI Tags Relevancy	-0.12	4	1	24 %	80 %
169	Variations in Button Tags Relevancy	-0.12	337	3	10 %	81 %
170	Number of Email Addresses Trust	-0.12	190	5	44 %	80 %
171	Uses JSON-LD Organization Other	-0.12	1	1	33 %	75 %
172	Uses JSON-LD image Other	-0.12	1	1	17 %	70 %
173	Has Contact Page Trust	-0.12	1	1	62 %	76 %
174	Number of Prices Size	-0.12	2363	77	68 %	81 %
175	Exact Matches in Top 30KB Relevancy	-0.12	17	1	15 %	83 %
176	Is Article Page Other	-0.12	1	1	45 %	69 %
177	Variations in TITLE Attributes Relevancy	-0.12	138	5	37 %	83 %
178	Has Meta Twitter Card Authority	-0.12	1	1	53 %	74 %
179	Uses Schema telephone Other	-0.12	1	1	21 %	65 %
180	LSI Words in H3 Tags Relevancy	-0.12	103	20	42 %	93 %
181	Has Terms of Service Trust	-0.12	1	1	38 %	70 %
182	Uses Schema faqpage Other	-0.12	1	1	9 %	70 %
183	Number of Social Accounts Authority	-0.12	15	2	42 %	78 %
184	Uses JSON-LD FAQPage Other	-0.12	1	1	9 %	71 %
185	Uses JSON-LD description Other	-0.12	1	1	42 %	72 %
186	Variations making whole H1 Tags Relevancy	-0.12	1	1	7 %	77 %
187	Exact Matches in H1-H6 Tags Relevancy	-0.12	8	1	16 %	87 %
188	Uses Schema question Other	-0.12	1	1	10 %	71 %
189	Uses JSON-LD dayOfWeek Other	-0.12	1	1	5 %	31 %
190	Uses Schema pricerange Other	-0.12	1	1	11 %	53 %
191	Uses Schema answer Other	-0.12	1	1	10 %	71 %
192	Uses Schema dayofweek Other	-0.12	1	1	5 %	31 %
193	Number of Nofollow Links Authority	-0.12	48	4	23 %	77 %
194	Is Store Page Other	-0.12	1	1	44 %	68 %
195	Variations in I Tags Relevancy	-0.12	308	4	23 %	80 %
196	Uses Schema text Other	-0.12	1	1	14 %	69 %
197	Has US Phone Number Trust	-0.12	1	1	41 %	64 %
198	Uses JSON-LD Question Other	-0.12	1	1	9 %	73 %
199	Uses Microdata telephone Other	-0.12	1	1	5 %	29 %
200	Uses Microdata streetAddress Other	-0.12	1	1	5 %	28 %

Measures 147975 SEO Factors

146253 Built-In SEO Factors

137084 On-page SEO Factors

9169 Google Maps SEO Factors for Local SEO

1722 SEO Factors from APIs

147 API SEO Factors for off-page SEO like backlinks and referring domains.

1575 Technology Stack SEO Factors

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TOP SEO Factors for 2026-01 previous