200 Top SEO Ranking Factors January 2026

TOP SEO Factors for 2026-01 previous

Top SEO Factor data is updated daily for latest "month to date" measurements.

	Name	Correlation	#1 Max	Page 1 Avg	Usage %	Searches %
1	Number of Unique LSI Words Used Diversity	-0.24	551	290	78 %	66 %
2	Entities in Title Tag Relevancy	-0.23	5	3	69 %	95 %
3	Number of Referring Domains Authority	-0.23	1389	129	48 %	79 %
4	Search Result Domain is .com, .net, or .org Other	-0.23	1	1	6 %	76 %
5	Number of Backlinks Authority	-0.23	103898	6377	48 %	79 %
6	Number of Do Follow Backlinks Authority	-0.22	91200	5790	45 %	79 %
7	Number of Distinct Entities Used Diversity	-0.22	50	31	82 %	100 %
8	Number of Unique Variations Used Diversity	-0.22	13	7	80 %	89 %
9	Search Result Domain is .com Other	-0.22	1	1	5 %	74 %
10	Number of No Follow Backlinks Authority	-0.22	12698	599	38 %	66 %
11	Entities in the HTML Tag Relevancy	-0.21	482	147	78 %	100 %
12	Number of Top 100 Shared Factors Used Diversity	-0.21	36	29	98 %	95 %
13	Number of Top 200 Shared Factors Used Diversity	-0.21	48	38	98 %	95 %
14	Load Time Milliseconds Performance	-0.21	5029	1590	82 %	89 %
15	Variations in Search Result Document File Name Relevancy	-0.2	2	1	47 %	79 %
16	Entities in Sentences Relevancy	-0.2	419	142	73 %	100 %
17	Variations in First 100 Words Relevancy	-0.2	15	6	71 %	82 %
18	Entities in H2 Tags	-0.2	18	7	54 %	97 %
19	Variations in Sentences Relevancy	-0.2	85	36	69 %	95 %
20	Number of Top 50 Shared Factors Used Diversity	-0.19	15	12	97 %	92 %
21	Variations in Search Result URL Path Relevancy	-0.19	3	1	50 %	79 %
22	Variations in Absolute URLs Relevancy	-0.19	107	52	65 %	82 %
23	Number of Factors Used Diversity	-0.19	236	174	98 %	87 %
24	Variations in A Tag HREF Attributes Relevancy	-0.19	88	41	59 %	79 %
25	Number of HTML Comments Size	-0.19	174	39	66 %	84 %
26	Variations in H1-H6 Tags Relevancy	-0.19	17	8	65 %	84 %
27	Variations in Distinct A Tag HREF Attributes Relevancy	-0.19	63	26	59 %	79 %
28	Entities in H1 Tags	-0.19	4	2	52 %	97 %
29	Variations in Div Tags Relevancy	-0.18	287	114	71 %	92 %
30	Variations in Body Tags Relevancy	-0.18	550	230	79 %	89 %
31	Variations in A Tags Relevancy	-0.18	49	20	65 %	79 %
32	Variations in LI Tags Relevancy	-0.18	48	20	64 %	84 %
33	Number of Images Size	-0.18	138	39	71 %	87 %
34	Clean Keyword Density in the HTML Tag Relevancy	-0.18	6	4	71 %	74 %
35	Variations in Nav Tags Relevancy	-0.18	60	22	44 %	76 %
36	Number of H1 Tags Size	-0.18	2	1	66 %	76 %
37	Variations in H1, H2, and H3 Tags Relevancy	-0.18	15	7	64 %	87 %
38	Variations in H1 Tags Relevancy	-0.18	2	1	56 %	74 %
39	Variations in H1 and H2 Tags Relevancy	-0.18	8	4	63 %	84 %
40	Word Count Size	-0.18	10039	1551	82 %	89 %
41	Number of Includes Technology	-0.18	40	28	78 %	79 %
42	Variations in HTML Tags Relevancy	-0.18	550	220	75 %	95 %
43	Number of HTML Tags Size	-0.17	3653	1106	82 %	89 %
44	Number of P Tags Size	-0.17	300	41	70 %	92 %
45	Number of Images with ALT Text Size	-0.17	107	25	66 %	92 %
46	Clean Text Kilobytes Size	-0.17	153	14	71 %	87 %
47	Unabridged Word Count Size	-0.17	27504	2595	82 %	92 %
48	Variations in P Tags Relevancy	-0.17	69	29	62 %	89 %
49	Variations in the Title Tag Relevancy	-0.17	2	2	65 %	84 %
50	Number of Sentences Size	-0.17	234	120	80 %	87 %
51	Number of Heading Tags Size	-0.17	41	20	71 %	87 %
52	Number of Facebook Pages Authority	-0.17	3	2	54 %	74 %
53	Variations in Script Tags Relevancy	-0.17	244	75	64 %	79 %
54	Number of Forms Technology	-0.17	6	2	48 %	84 %
55	Entities in Meta Description Tag Relevancy	-0.17	7	3	60 %	97 %
56	Variations in the Canonical URL Relevancy	-0.17	3	2	54 %	82 %
57	Leading Variations in H1, H2, and H3 Tags Relevancy	-0.17	3	2	43 %	89 %
58	Page Size Kilobytes Size	-0.17	566	338	80 %	71 %
59	Entities in H3 Tags	-0.17	18	7	46 %	100 %
60	Leading Variations in H1-H6 Tags Relevancy	-0.17	5	2	44 %	92 %
61	Has Entities in H2 Tags Relevancy	-0.16	1	1	55 %	89 %
62	Has Entities in H1 Tags Relevancy	-0.16	1	1	54 %	84 %
63	Variations in Main Tags Relevancy	-0.16	274	67	35 %	87 %
64	Inline JavaScript Kilobytes Size	-0.16	329	123	77 %	74 %
65	Variations in Search Result URL Relevancy	-0.16	3	2	60 %	71 %
66	Variations in Span Tags Relevancy	-0.16	24	9	49 %	89 %
67	Title Tag Has Entities Relevancy	-0.16	1	1	70 %	89 %
68	Variations in H2 Tags Relevancy	-0.16	6	3	48 %	87 %
69	Leading Variations in H1 Tags Relevancy	-0.16	1	1	25 %	87 %
70	Number of H2 Tags Size	-0.16	11	7	62 %	87 %
71	Number of Links Authority	-0.16	314	135	77 %	87 %
72	Number of DoFollow Links Authority	-0.16	300	131	77 %	87 %
73	Number of Internal Links Authority	-0.16	294	122	77 %	87 %
74	Exact Matches in the HTML Tag Relevancy	-0.16	213	19	25 %	79 %
75	Number Of JSON-LD Types Relevancy	-0.16	33	12	53 %	82 %
76	Number of HTTPS Links Authority	-0.16	313	134	77 %	87 %
77	Number of JavaScript Includes Technology	-0.16	27	18	77 %	84 %
78	Term Frequency Relevancy	-0.16	4	3	75 %	92 %
79	Number of Absolute URLs Authority	-0.16	951	332	80 %	82 %
80	Variations in ALT Attributes Relevancy	-0.16	91	12	49 %	89 %
81	Percentage of DoFollow Links Authority	-0.16	93	80	77 %	92 %
82	Variations in Search Result Display URL Relevancy	-0.16	2	2	84 %	76 %
83	Variations in Search Result Link Text Relevancy	-0.16	2	2	84 %	76 %
84	Percentage of DoFollow Internal Links Authority	-0.16	84	70	76 %	89 %
85	Inline CSS Kilobytes Size	-0.16	153	63	66 %	79 %
86	Average Words Per Sentence Size	-0.15	45	25	74 %	79 %
87	Has JSON-LD Schema Markup Relevancy	-0.15	1	1	50 %	76 %
88	Uses JSON-LD transcript Other	-0.15	1	1	2 %	13 %
89	Uses Schema transcript Other	-0.15	1	1	2 %	13 %
90	Variations in Footer Tags Relevancy	-0.15	50	7	38 %	79 %
91	LSI Words in Title Tag Relevancy	-0.15	9	4	52 %	97 %
92	Number of External Links Authority	-0.15	28	14	70 %	82 %
93	LSI Words in Sentences Relevancy	-0.15	1438	528	51 %	100 %
94	Number of DoFollow External Links Authority	-0.15	26	12	69 %	79 %
95	Search Result Domain Length Size	-0.15	22	16	82 %	79 %
96	Search Result Host Length Size	-0.15	22	16	82 %	79 %
97	Flesch Kincaid Reading Grade Level Other	-0.15	5	1	94 %	92 %
98	Variations in OpenGraph Title Relevancy	-0.15	2	1	58 %	87 %
99	Number of CSS Includes Technology	-0.15	18	10	70 %	82 %
100	Has Meta Charset Technology	-0.15	1	1	69 %	87 %
101	Number of Instagram Pages Authority	-0.15	5	2	43 %	74 %
102	Variations Making Whole Span Tags Relevancy	-0.15	2	1	22 %	71 %
103	Variations in the last 100 words Relevancy	-0.15	8	3	50 %	79 %
104	Number of Images without ALT Text Size	-0.15	68	14	56 %	89 %
105	Variations in Meta Description Relevancy	-0.14	3	2	58 %	84 %
106	Number of US Phone Numbers Trust	-0.14	33	11	50 %	79 %
107	Entities in H4 Tags	-0.14	5	2	21 %	89 %
108	TF/IDF Relevancy	-0.14	1	1	60 %	92 %
109	Uses Microdata LocalBusiness Other	-0.14	1	1	1 %	18 %
110	Entities in H5 Tags	-0.14	3	1	10 %	82 %
111	Number of Facebook Accounts Authority	-0.14	1	1	26 %	79 %
112	Is Purchase Page Other	-0.14	1	1	39 %	71 %
113	Has Form Technology	-0.14	1	1	47 %	92 %
114	Search Result Uses HTTPS Other	-0.14	1	1	82 %	82 %
115	Variations making whole H1, H2, and H3 Tags Relevancy	-0.14	1	1	18 %	84 %
116	Variations making whole H1-H6 Tags Relevancy	-0.14	1	1	20 %	82 %
117	Search Result Number of Dirs in Path Other	-0.14	3	2	71 %	82 %
118	Is OpenGraph Type Article Technology	-0.14	1	1	34 %	63 %
119	Number of H6 Tags Size	-0.14	6	1	11 %	66 %
120	Variations in Class Attributes Relevancy	-0.14	20	3	16 %	68 %
121	Has Meta Viewport Technology	-0.14	1	1	78 %	84 %
122	Variations making whole H1 Tags Relevancy	-0.14	1	1	10 %	82 %
123	Number of Social Accounts Authority	-0.14	3	2	41 %	87 %
124	Number of Social Pages Authority	-0.14	9	5	62 %	79 %
125	Uses JSON-LD author Other	-0.14	1	1	2 %	26 %
126	Uses Schema organization Other	-0.14	1	1	34 %	76 %
127	Is Home Page Other	-0.14	1	1	19 %	53 %
128	Uses JSON-LD url Other	-0.14	1	1	44 %	84 %
129	Number of Email Addresses Trust	-0.14	13	5	41 %	66 %
130	Title Length Size	-0.14	77	47	80 %	76 %
131	Leading Variations in H4-H6 Tags Relevancy	-0.14	2	1	10 %	74 %
132	LSI Words in H2 Tags Relevancy	-0.14	49	16	40 %	100 %
133	Variation Count in Top 30KB Relevancy	-0.14	69	19	65 %	87 %
134	Uses JSON-LD Organization Other	-0.13	1	1	31 %	76 %
135	Leading Variations in Title Tag Relevancy	-0.13	1	1	29 %	89 %
136	Variation Density in Top 30KB Relevancy	-0.13	3	2	63 %	79 %
137	Uses JSON-LD DataFeedItem Other	-0.13	1	1	2 %	18 %
138	Uses Schema datafeeditem Other	-0.13	1	1	2 %	18 %
139	Variations in H4-H6 Tags Relevancy	-0.13	6	2	20 %	76 %
140	Variations in H3 Tags Relevancy	-0.13	9	3	37 %	92 %
141	Variations in Aside Tags Relevancy	-0.13	19	4	10 %	58 %
142	Uses Microdata address Other	-0.13	1	1	2 %	18 %
143	Variations in OpenGraph Description Relevancy	-0.13	3	2	54 %	89 %
144	Exact Matches in Sentences Relevancy	-0.13	23	4	18 %	76 %
145	Number of H3 Tags Size	-0.13	18	8	56 %	89 %
146	Uses Schema item Other	-0.13	1	1	26 %	66 %
147	Has US Phone Number Trust	-0.13	1	1	51 %	71 %
148	Percentage of DoFollow External Links Authority	-0.13	18	10	69 %	84 %
149	Number of Questions Size	-0.13	24	10	64 %	82 %
150	Has Canonical URL Authority	-0.13	1	1	69 %	92 %
151	Leading Variations in H2 Tags Relevancy	-0.13	2	1	22 %	76 %
152	Uses JSON-LD name Other	-0.13	1	1	49 %	84 %
153	Number of Meta Generator Tags Technology	-0.13	2	1	35 %	66 %
154	Exact Matches in Top 30KB Relevancy	-0.13	9	2	16 %	76 %
155	Title Word Count Size	-0.13	11	7	79 %	79 %
156	Number of LinkedIn Pages Authority	-0.13	3	1	30 %	84 %
157	Has Entities in H3 Tags Relevancy	-0.13	1	1	47 %	92 %
158	Number Of Claimed Brands Other	-0.13	9	2	22 %	87 %
159	Exact Matches in H1-H6 Tags Relevancy	-0.13	3	1	15 %	84 %
160	Has Apple Touch Icon Technology	-0.13	1	1	47 %	68 %
161	Has RSS Link Authority	-0.13	1	1	31 %	63 %
162	Variations in I Tags Relevancy	-0.13	9	4	24 %	79 %
163	Number of Nofollow Links Authority	-0.13	14	5	21 %	71 %
164	Variations in Section Tags Relevancy	-0.13	66	16	35 %	84 %
165	Variations in Value Attributes Relevancy	-0.13	3	1	10 %	82 %
166	Number of YouTube Accounts Technology	-0.13	1	1	9 %	74 %
167	Variations in Figure Tags Relevancy	-0.13	23	7	13 %	66 %
168	Is Category Page Other	-0.13	1	1	15 %	58 %
169	Meta Description Tag Has Entities Relevancy	-0.13	1	1	60 %	87 %
170	Word Count in Meta Description Size	-0.13	22	17	64 %	76 %
171	Variations making whole A Tags Relevancy	-0.13	3	2	30 %	76 %
172	LSI Words in H1 Tags Relevancy	-0.13	8	3	39 %	95 %
173	Exact Matches in Title Tag Relevancy	-0.13	1	1	13 %	82 %
174	Number of Twitter Accounts Authority	-0.13	2	1	26 %	82 %
175	Number of Questions In Headings Size	-0.13	9	2	32 %	82 %
176	Has FavIcon Technology	-0.13	1	1	73 %	82 %
177	Number of Prices Size	-0.13	1963	133	68 %	82 %
178	Has DocType Tag Technology	-0.12	1	1	71 %	53 %
179	Has Contact Page Trust	-0.12	1	1	61 %	76 %
180	Is Store Page Other	-0.12	1	1	42 %	71 %
181	Has OpenGraph Image Relevancy	-0.12	1	1	50 %	68 %
182	Variations in Meta Twitter Description Relevancy	-0.12	2	1	28 %	68 %
183	Uses RDFa description Other	-0.12	1	1	3 %	13 %
184	Uses JSON-LD contactOption Other	-0.12	1	1	2 %	29 %
185	Uses Schema contactoption Other	-0.12	1	1	2 %	29 %
186	LSI Words in Meta Description Tag Relevancy	-0.12	18	8	43 %	100 %
187	Has Terms of Service Trust	-0.12	1	1	42 %	61 %
188	Has Domain Phrase In Title Trust	-0.12	1	1	17 %	68 %
189	Uses JSON-LD additionalType Other	-0.12	1	1	3 %	21 %
190	Meta Description Length Size	-0.12	142	110	65 %	76 %
191	Uses JSON-LD ListItem Other	-0.12	1	1	29 %	76 %
192	Uses JSON-LD uploadDate Other	-0.12	1	1	5 %	42 %
193	Uses JSON-LD itemListOrder Other	-0.12	1	1	2 %	42 %
194	Uses Schema itemlistorder Other	-0.12	1	1	2 %	42 %
195	Uses Schema url Other	-0.12	1	1	55 %	82 %
196	Has Entities in H4 Tags Relevancy	-0.12	1	1	22 %	82 %
197	Variations in OpenGraph Site Name Relevancy	-0.12	1	1	23 %	53 %
198	Uses Microdata telephone Other	-0.12	1	1	3 %	29 %
199	Uses JSON-LD alternativeHeadline Other	-0.12	1	1	2 %	24 %
200	Uses Schema alternativeheadline Other	-0.12	1	1	2 %	24 %

Measures 147891 SEO Factors

146169 Built-In SEO Factors

137003 On-page SEO Factors

9166 Google Maps SEO Factors for Local SEO

1722 SEO Factors from APIs

147 API SEO Factors for off-page SEO like backlinks and referring domains.

1575 Technology Stack SEO Factors

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TOP SEO Factors for 2026-01 previous