200 Top SEO Ranking Factors January 2025

TOP SEO Factors for 2025-01 previous

Top SEO Factor data is updated daily for latest "month to date" measurements.

	Name	Correlation	#1 Max	Page 1 Avg	Usage %	Searches %
1	Number of Unique LSI Words Used Diversity	-0.24	1121	276	86 %	72 %
2	Number of Unique Variations Used Diversity	-0.23	55	9	84 %	90 %
3	Number of Distinct Entities Used Diversity	-0.23	69	28	79 %	94 %
4	Search Result Domain is .com, .net, or .org Other	-0.22	1	1	5 %	79 %
5	Number of Top 200 Shared Factors Used Diversity	-0.21	53	42	97 %	94 %
6	Entities in Title Tag Relevancy	-0.21	8	3	70 %	92 %
7	Number of Top 100 Shared Factors Used Diversity	-0.21	40	31	97 %	94 %
8	Search Result Domain is .com Other	-0.21	1	1	5 %	80 %
9	Variations in Search Result Document File Name Relevancy	-0.21	10	2	55 %	81 %
10	Load Time Milliseconds Performance	-0.21	27358	1679	87 %	90 %
11	Variations in Search Result Link Text Relevancy	-0.21	18	2	87 %	81 %
12	Variations in Search Result Display URL Relevancy	-0.21	18	2	87 %	83 %
13	Variations in Search Result URL Path Relevancy	-0.2	15	2	59 %	82 %
14	Variations in H1 and H2 Tags Relevancy	-0.2	139	6	70 %	87 %
15	Variations in Search Result URL Relevancy	-0.2	20	2	67 %	77 %
16	Number of Top 50 Shared Factors Used Diversity	-0.2	17	13	96 %	91 %
17	Number of Factors Used Diversity	-0.2	525	194	97 %	89 %
18	Variations in the Title Tag Relevancy	-0.2	19	2	75 %	84 %
19	Variations in H1, H2, and H3 Tags Relevancy	-0.2	264	9	72 %	90 %
20	Variations in H1-H6 Tags Relevancy	-0.2	199	10	73 %	89 %
21	Variations in Div Tags Relevancy	-0.19	33272	285	80 %	89 %
22	Variations in Body Tags Relevancy	-0.19	99265	662	83 %	90 %
23	Entities in Sentences Relevancy	-0.19	1244	132	73 %	93 %
24	Variations in HTML Tags Relevancy	-0.19	99265	662	83 %	90 %
25	Entities in the HTML Tag Relevancy	-0.19	1337	135	75 %	93 %
26	Variations in Sentences Relevancy	-0.19	4955	68	79 %	89 %
27	Variations in First 100 Words Relevancy	-0.19	199	10	77 %	85 %
28	Variations in P Tags Relevancy	-0.19	9291	62	74 %	88 %
29	Number of Referring Domains Authority	-0.19	1610	54	47 %	35 %
30	Number of Includes Technology	-0.19	60	25	82 %	78 %
31	Variations in the Canonical URL Relevancy	-0.19	57	2	60 %	84 %
32	Entities in H2 Tags	-0.19	30	6	54 %	92 %
33	Variations in H1 Tags Relevancy	-0.18	18	2	62 %	82 %
34	Leading Variations in H1-H6 Tags Relevancy	-0.18	22	2	51 %	86 %
35	Number of Backlinks Authority	-0.18	266009	4152	46 %	36 %
36	Entities in H1 Tags	-0.18	7	2	58 %	88 %
37	Leading Variations in H1, H2, and H3 Tags Relevancy	-0.18	26	2	48 %	86 %
38	Clean Keyword Density in the HTML Tag Relevancy	-0.18	198	6	78 %	83 %
39	Number of Do Follow Backlinks Authority	-0.18	258226	3697	42 %	35 %
40	Term Frequency Relevancy	-0.18	6	3	83 %	89 %
41	Variations in LI Tags Relevancy	-0.18	2793	31	73 %	87 %
42	Variations in A Tags Relevancy	-0.18	4551	39	74 %	87 %
43	Variations in H2 Tags Relevancy	-0.18	128	4	53 %	86 %
44	Number of Facebook Pages Authority	-0.18	47	2	63 %	80 %
45	Variations in Meta Description Relevancy	-0.18	54	3	62 %	84 %
46	Variations in A Tag HREF Attributes Relevancy	-0.17	2525	62	71 %	87 %
47	Number of No Follow Backlinks Authority	-0.17	57764	643	39 %	34 %
48	Entities in H3 Tags	-0.17	67	6	45 %	92 %
49	Variations in Distinct A Tag HREF Attributes Relevancy	-0.17	1594	42	71 %	87 %
50	Variation Density in Top 30KB Relevancy	-0.17	315	5	72 %	84 %
51	Entities in Meta Description Tag Relevancy	-0.17	13	3	59 %	87 %
52	Number of CSS Includes Technology	-0.17	24	9	74 %	75 %
53	Variations in Absolute URLs Relevancy	-0.17	12093	112	72 %	89 %
54	Leading Variations in Title Tag Relevancy	-0.17	1	1	35 %	79 %
55	Variations in OpenGraph Title Relevancy	-0.17	16	2	59 %	80 %
56	Has JSON-LD Schema Markup Relevancy	-0.17	1	1	55 %	76 %
57	Variations in OpenGraph Description Relevancy	-0.17	53	2	55 %	83 %
58	Leading Variations in H1 Tags Relevancy	-0.17	3	1	30 %	82 %
59	Unabridged Word Count Size	-0.16	37249	1875	87 %	83 %
60	Word Count Size	-0.16	28330	1486	87 %	83 %
61	Variations in ALT Attributes Relevancy	-0.16	227	9	53 %	84 %
62	Number of Instagram Pages Authority	-0.16	21	2	45 %	76 %
63	Variations in Span Tags Relevancy	-0.16	1086	16	59 %	86 %
64	Clean Text Kilobytes Size	-0.16	252	13	81 %	85 %
65	Number of HTML Tags Size	-0.16	3722	1015	87 %	83 %
66	TF/IDF Relevancy	-0.16	1	1	70 %	82 %
67	Variations in Script Tags Relevancy	-0.16	25056	181	70 %	86 %
68	Variations in Nav Tags Relevancy	-0.16	9990	53	53 %	83 %
69	Number of Images Size	-0.16	237	29	82 %	82 %
70	Number of Sentences Size	-0.15	1768	127	86 %	84 %
71	LSI Words in Sentences Relevancy	-0.15	4392	606	62 %	93 %
72	Number of Heading Tags Size	-0.15	91	21	81 %	81 %
73	Variation Count in Top 30KB Relevancy	-0.15	5884	56	74 %	84 %
74	Variations in H3 Tags Relevancy	-0.15	126	4	40 %	85 %
75	Has Entities in H1 Tags Relevancy	-0.15	1	1	59 %	82 %
76	Exact Matches in the HTML Tag Relevancy	-0.15	492	11	26 %	85 %
77	Number of Images with ALT Text Size	-0.15	230	20	77 %	83 %
78	LSI Words in Title Tag Relevancy	-0.15	15	5	62 %	90 %
79	Number of P Tags Size	-0.15	143	37	80 %	82 %
80	Title Tag Has Entities Relevancy	-0.15	1	1	71 %	85 %
81	Number of H2 Tags Size	-0.15	25	7	72 %	81 %
82	Search Result Number of Dirs in Path Other	-0.15	4	2	77 %	76 %
83	Leading Variations in H2 Tags Relevancy	-0.15	11	1	26 %	83 %
84	Number of Internal Links Authority	-0.15	735	130	83 %	81 %
85	Number of DoFollow Links Authority	-0.15	739	142	84 %	81 %
86	Percentage of DoFollow Links Authority	-0.15	100	86	83 %	87 %
87	Number of HTTPS Links Authority	-0.15	738	143	83 %	82 %
88	Number of Links Authority	-0.15	739	146	84 %	79 %
89	Percentage of DoFollow Internal Links Authority	-0.15	98	75	83 %	82 %
90	Number of Questions Size	-0.15	180	11	69 %	84 %
91	Variations in Main Tags Relevancy	-0.14	12753	127	38 %	82 %
92	Number of Facebook Accounts Authority	-0.14	12	1	32 %	74 %
93	Number of Absolute URLs Authority	-0.14	2259	270	86 %	82 %
94	Page Size Kilobytes Size	-0.14	1554	264	87 %	82 %
95	Variations in the last 100 words Relevancy	-0.14	198	6	59 %	82 %
96	Number Of JSON-LD Types Relevancy	-0.14	1747	23	60 %	83 %
97	Variations in Footer Tags Relevancy	-0.14	5822	28	41 %	82 %
98	Inline CSS Kilobytes Size	-0.14	218	57	66 %	82 %
99	Number of H3 Tags Size	-0.14	31	8	64 %	81 %
100	Has Entities in H2 Tags Relevancy	-0.14	1	1	55 %	83 %
101	Number of External Links Authority	-0.14	304	16	80 %	81 %
102	Number of Questions In Headings Size	-0.14	9	2	38 %	81 %
103	Variations in Section Tags Relevancy	-0.14	1113	30	42 %	81 %
104	Number of LinkedIn Pages Authority	-0.14	21	1	29 %	76 %
105	Number of DoFollow External Links Authority	-0.14	301	14	79 %	80 %
106	Number of H1 Tags Size	-0.14	18	2	75 %	81 %
107	Variations in Strong Tags Relevancy	-0.14	184	4	32 %	78 %
108	Number of HTML Comments Size	-0.14	597	45	77 %	82 %
109	Variations making whole H1-H6 Tags Relevancy	-0.14	4	1	15 %	74 %
110	Flesch Kincaid Reading Grade Level Other	-0.14	7	2	94 %	85 %
111	Number of JavaScript Includes Technology	-0.14	51	17	84 %	77 %
112	Variations in Style Tags Relevancy	-0.14	26680	131	20 %	79 %
113	Variations Making Whole Span Tags Relevancy	-0.14	17	1	22 %	78 %
114	Number of Twitter Accounts Authority	-0.14	5	1	32 %	74 %
115	Variations making whole H1, H2, and H3 Tags Relevancy	-0.14	4	1	13 %	74 %
116	Search Result Host Length Size	-0.14	25	18	86 %	75 %
117	Number of US Phone Numbers Trust	-0.13	661	16	50 %	80 %
118	Variations Making Whole LI Tags Relevancy	-0.13	17	1	27 %	76 %
119	Variations in TITLE Attributes Relevancy	-0.13	782	9	41 %	79 %
120	Search Result Domain Length Size	-0.13	25	18	86 %	77 %
121	Search Result Uses HTTPS Other	-0.13	1	1	86 %	85 %
122	LSI Words in Meta Description Tag Relevancy	-0.13	42	9	51 %	91 %
123	LSI Words in H2 Tags Relevancy	-0.13	80	16	52 %	91 %
124	Number of Social Pages Authority	-0.13	87	4	68 %	78 %
125	Has Meta Viewport Technology	-0.13	1	1	84 %	79 %
126	LSI Words in H1 Tags Relevancy	-0.13	16	4	53 %	89 %
127	Entities in H4 Tags	-0.13	21	2	22 %	84 %
128	Number of Images without ALT Text Size	-0.13	142	10	62 %	80 %
129	Has Entities in H3 Tags Relevancy	-0.13	1	1	45 %	83 %
130	Number of Questions In H2 Tags Size	-0.13	5	1	24 %	77 %
131	Number of Prices Size	-0.13	802	63	70 %	82 %
132	Number of Email Addresses Trust	-0.13	127	5	45 %	78 %
133	Word Count in Meta Description Size	-0.13	72	20	69 %	77 %
134	Inline JavaScript Kilobytes Size	-0.13	1374	86	83 %	82 %
135	Has Canonical URL Authority	-0.13	1	1	73 %	78 %
136	Variations making whole A Tags Relevancy	-0.13	35	2	33 %	76 %
137	Meta Description Length Size	-0.13	501	124	69 %	78 %
138	Headings Has Question Other	-0.13	1	1	39 %	75 %
139	Has US Phone Number Trust	-0.13	1	1	51 %	71 %
140	Leading Variations in H3 Tags Relevancy	-0.13	17	1	18 %	79 %
141	Meta Description Tag Has Entities Relevancy	-0.13	1	1	59 %	79 %
142	Percentage of DoFollow External Links Authority	-0.13	28	13	77 %	76 %
143	Has Meta Charset Technology	-0.13	1	1	79 %	75 %
144	Has Meta Description Relevancy	-0.13	1	1	69 %	72 %
145	Exact Matches in H1-H6 Tags Relevancy	-0.13	11	1	17 %	85 %
146	Number of Social Accounts Authority	-0.13	12	2	51 %	76 %
147	Variations in ID Attributes Relevancy	-0.12	583	5	15 %	76 %
148	Has Email Trust	-0.12	1	1	45 %	70 %
149	Title Word Count Size	-0.12	29	8	85 %	74 %
150	Variations in H4-H6 Tags Relevancy	-0.12	54	2	22 %	77 %
151	Variations in Class Attributes Relevancy	-0.12	8075	41	27 %	77 %
152	Number Of Claimed Brands Other	-0.12	151	3	24 %	73 %
153	Has FavIcon Technology	-0.12	1	1	76 %	75 %
154	Variations in Meta Twitter Content Relevancy	-0.12	10	1	27 %	70 %
155	Is Home Page Other	-0.12	1	1	17 %	43 %
156	Has Privacy Policy Trust	-0.12	1	1	60 %	73 %
157	Has Schema Markup Relevancy	-0.12	1	1	66 %	73 %
158	Variations in Button Tags Relevancy	-0.12	1863	8	10 %	77 %
159	Variations in Meta Twitter Description Relevancy	-0.12	31	1	26 %	74 %
160	Variations in Article Tags Relevancy	-0.12	1187	24	27 %	72 %
161	Uses JSON-LD name Other	-0.12	1	1	56 %	71 %
162	Title Length Size	-0.12	202	53	85 %	74 %
163	Average Words Per Sentence Size	-0.12	274	38	83 %	78 %
164	Has Meta Twitter Card Authority	-0.12	1	1	54 %	66 %
165	Search Result URL Length Size	-0.12	104	65	96 %	53 %
166	Has OpenGraph Type Relevancy	-0.12	1	1	63 %	71 %
167	Variations in I Tags Relevancy	-0.12	417	7	28 %	73 %
168	Has Contact Page Trust	-0.12	1	1	67 %	70 %
169	Number of Forms Technology	-0.12	17	2	57 %	72 %
170	Uses Schema name Other	-0.12	1	1	62 %	71 %
171	Uses JSON-LD url	-0.12	1	1	47 %	72 %
172	Number of Questions In H3 Tags Size	-0.12	5	1	17 %	79 %
173	Exact Matches in Top 30KB Relevancy	-0.12	41	2	16 %	83 %
174	Variations in Search Result Summary Relevancy	-0.12	55	3	88 %	61 %
175	Uses Schema website Other	-0.12	1	1	37 %	61 %
176	Uses Schema addressregion Other	-0.12	1	1	17 %	62 %
177	Uses Schema postaladdress Other	-0.12	1	1	18 %	63 %
178	Uses JSON-LD addressRegion Other	-0.12	1	1	16 %	63 %
179	Uses Schema addresslocality Other	-0.12	1	1	18 %	63 %
180	Uses JSON-LD streetAddress Other	-0.12	1	1	15 %	63 %
181	Variations in H4 Tags Relevancy	-0.12	34	2	17 %	75 %
182	Exact Matches in Sentences Relevancy	-0.12	80	3	18 %	86 %
183	Uses Schema breadcrumblist Other	-0.12	1	1	41 %	67 %
184	Uses JSON-LD addressLocality Other	-0.12	1	1	16 %	65 %
185	Uses JSON-LD description Other	-0.12	1	1	44 %	66 %
186	Uses Schema listitem Other	-0.12	1	1	42 %	67 %
187	Uses Schema currenciesaccepted Other	-0.12	1	1	3 %	21 %
188	Number of H4 Tags Size	-0.12	19	4	39 %	74 %
189	Uses Schema url Other	-0.12	1	1	56 %	67 %
190	Uses JSON-LD PostalAddress Other	-0.12	1	1	16 %	65 %
191	Uses JSON-LD currenciesAccepted Other	-0.12	1	1	3 %	21 %
192	Uses JSON-LD image Other	-0.12	1	1	16 %	68 %
193	Is Article Page Other	-0.12	1	1	46 %	65 %
194	Variations in HTML Comment Tags Relevancy	-0.12	1917	4	11 %	73 %
195	Uses JSON-LD HowTo Other	-0.12	1	1	2 %	12 %
196	Uses Schema streetaddress Other	-0.12	1	1	17 %	63 %
197	Is OpenGraph Type Article Technology	-0.12	1	1	37 %	60 %
198	Uses Schema postalcode Other	-0.12	1	1	17 %	62 %
199	Number of Meta Generator Tags Technology	-0.12	3	1	36 %	65 %
200	Uses Schema howto Other	-0.12	1	1	2 %	12 %

Measures 138435 SEO Factors

136713 Built-In SEO Factors

128007 On-page SEO Factors

8706 Google Maps SEO Factors for Local SEO

1722 SEO Factors from APIs

147 API SEO Factors for off-page SEO like backlinks and referring domains.

1575 Technology Stack SEO Factors

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TOP SEO Factors for 2025-01 previous