200 Top SEO Ranking Factors January 2026

TOP SEO Factors for 2026-01 previous

Top SEO Factor data is updated daily for latest "month to date" measurements.

	Name	Correlation	#1 Max	Page 1 Avg	Usage %	Searches %
1	Number of Unique Variations Used Diversity	-0.23	30	7	80 %	88 %
2	Number of Unique LSI Words Used Diversity	-0.23	997	297	81 %	73 %
3	Entities in Title Tag Relevancy	-0.22	8	3	66 %	94 %
4	Number of Distinct Entities Used Diversity	-0.21	68	27	76 %	96 %
5	Search Result Domain is .com, .net, or .org Other	-0.21	1	1	5 %	76 %
6	Number of Top 100 Shared Factors Used Diversity	-0.21	38	29	98 %	94 %
7	Number of Top 200 Shared Factors Used Diversity	-0.21	51	39	98 %	93 %
8	Number of Top 50 Shared Factors Used Diversity	-0.21	16	12	97 %	94 %
9	Search Result Domain is .com Other	-0.21	1	1	4 %	75 %
10	Load Time Milliseconds Performance	-0.21	22536	1524	85 %	92 %
11	Variations in H1, H2, and H3 Tags Relevancy	-0.2	91	7	63 %	91 %
12	Variations in H1-H6 Tags Relevancy	-0.2	144	8	64 %	91 %
13	Variations in H1 and H2 Tags Relevancy	-0.2	46	4	61 %	90 %
14	Variations in Body Tags Relevancy	-0.2	56182	279	79 %	92 %
15	Variations in Sentences Relevancy	-0.2	1628	41	71 %	93 %
16	Variations in HTML Tags Relevancy	-0.2	56182	275	78 %	94 %
17	Variations in Div Tags Relevancy	-0.2	18920	151	74 %	93 %
18	Variations in P Tags Relevancy	-0.2	1502	34	66 %	92 %
19	Number of Factors Used Diversity	-0.19	285	177	98 %	91 %
20	Entities in H2 Tags	-0.19	36	7	52 %	94 %
21	Entities in the HTML Tag Relevancy	-0.19	867	147	71 %	97 %
22	Entities in Sentences Relevancy	-0.19	762	144	67 %	97 %
23	Variations in H2 Tags Relevancy	-0.19	36	4	48 %	89 %
24	Variations in LI Tags Relevancy	-0.19	500	22	65 %	90 %
25	Entities in H1 Tags	-0.19	8	2	52 %	91 %
26	Term Frequency Relevancy	-0.19	6	3	78 %	92 %
27	Uses Microdata OpeningHoursSpecification	-0.18	1	1	10 %	13 %
28	Uses Microdata opens Other	-0.18	1	1	10 %	13 %
29	Variations in Search Result Document File Name Relevancy	-0.18	4	1	43 %	81 %
30	Variations in A Tags Relevancy	-0.18	1941	25	65 %	89 %
31	Entities in Meta Description Tag Relevancy	-0.18	15	3	57 %	91 %
32	Variations in the Title Tag Relevancy	-0.18	11	2	64 %	87 %
33	Variations in First 100 Words Relevancy	-0.18	178	7	66 %	88 %
34	Number of Includes Technology	-0.18	57	27	80 %	84 %
35	Variations in H1 Tags Relevancy	-0.18	11	1	53 %	83 %
36	Word Count Size	-0.18	10039	1526	84 %	89 %
37	Unabridged Word Count Size	-0.18	46360	2051	84 %	89 %
38	Variation Count in Top 30KB Relevancy	-0.17	4142	28	67 %	88 %
39	Variations in Meta Description Relevancy	-0.17	35	2	56 %	86 %
40	Variation Density in Top 30KB Relevancy	-0.17	290	3	62 %	83 %
41	Entities in H3 Tags	-0.17	27	8	44 %	94 %
42	Variations in Search Result URL Path Relevancy	-0.17	4	1	45 %	81 %
43	Clean Text Kilobytes Size	-0.17	232	13	75 %	88 %
44	Number of Referring Domains Authority	-0.17	39959	250	48 %	77 %
45	Number of P Tags Size	-0.17	1653	42	74 %	88 %
46	Number of Backlinks Authority	-0.17	3124579	15976	48 %	78 %
47	Has JSON-LD Schema Markup Relevancy	-0.17	1	1	53 %	80 %
48	Clean Keyword Density in the HTML Tag Relevancy	-0.17	181	4	70 %	84 %
49	Leading Variations in H1, H2, and H3 Tags Relevancy	-0.17	16	2	42 %	86 %
50	Variations in Search Result Display URL Relevancy	-0.17	9	2	80 %	83 %
51	Variations in Search Result Link Text Relevancy	-0.17	9	2	80 %	83 %
52	Leading Variations in H1-H6 Tags Relevancy	-0.17	29	2	45 %	87 %
53	Variations in A Tag HREF Attributes Relevancy	-0.17	937	39	60 %	90 %
54	Variations in Distinct A Tag HREF Attributes Relevancy	-0.17	610	24	60 %	91 %
55	Number of HTML Tags Size	-0.17	8552	999	84 %	90 %
56	Variations in OpenGraph Title Relevancy	-0.17	8	1	55 %	83 %
57	Variations in OpenGraph Description Relevancy	-0.17	30	2	51 %	84 %
58	Number of CSS Includes Technology	-0.17	26	10	72 %	82 %
59	Number of Facebook Pages Authority	-0.16	6	2	57 %	83 %
60	Variations in ALT Attributes Relevancy	-0.16	91	7	47 %	89 %
61	Variations in the Canonical URL Relevancy	-0.16	35	2	49 %	84 %
62	Number of No Follow Backlinks Authority	-0.16	3077537	6753	38 %	73 %
63	Variations in Script Tags Relevancy	-0.16	943	59	63 %	89 %
64	Number of H2 Tags Size	-0.16	24	7	68 %	89 %
65	Number of Heading Tags Size	-0.16	133	22	75 %	90 %
66	Number of Sentences Size	-0.16	836	129	82 %	88 %
67	Number of Images Size	-0.16	239	30	76 %	89 %
68	TF/IDF Relevancy	-0.16	1	1	58 %	87 %
69	LSI Words in Title Tag Relevancy	-0.16	17	5	61 %	95 %
70	Variations in Absolute URLs Relevancy	-0.16	5095	65	61 %	90 %
71	Percentage of DoFollow Internal Links Authority	-0.16	91	72	79 %	88 %
72	Number of Do Follow Backlinks Authority	-0.16	1190468	9451	44 %	78 %
73	Variations in H3 Tags Relevancy	-0.16	46	3	37 %	86 %
74	Number of Images with ALT Text Size	-0.16	122	20	71 %	89 %
75	Uses Microdata latitude Other	-0.16	1	1	8 %	18 %
76	Uses Microdata longitude Other	-0.16	1	1	8 %	18 %
77	Uses Microdata GeoCoordinates Other	-0.16	1	1	8 %	18 %
78	LSI Words in Sentences Relevancy	-0.16	3199	664	59 %	96 %
79	Has Entities in H1 Tags Relevancy	-0.16	1	1	53 %	88 %
80	Variations in Span Tags Relevancy	-0.16	359	10	50 %	91 %
81	Uses Microdata geo Other	-0.16	1	1	7 %	19 %
82	Number Of JSON-LD Types Relevancy	-0.15	72	14	56 %	86 %
83	Variations in Main Tags Relevancy	-0.15	5292	66	36 %	87 %
84	Number of Internal Links Authority	-0.15	389	118	79 %	86 %
85	Number of H3 Tags Size	-0.15	51	9	60 %	87 %
86	Number of H1 Tags Size	-0.15	4	1	69 %	86 %
87	Number of Links Authority	-0.15	397	131	79 %	87 %
88	Percentage of DoFollow Links Authority	-0.15	100	82	79 %	90 %
89	Uses Schema geo Other	-0.15	1	1	7 %	19 %
90	Number of DoFollow Links Authority	-0.15	396	128	79 %	87 %
91	Number of HTTPS Links Authority	-0.15	396	129	79 %	88 %
92	Variations in Search Result URL Relevancy	-0.15	4	2	54 %	78 %
93	Title Tag Has Entities Relevancy	-0.15	1	1	66 %	88 %
94	Search Result Number of Dirs in Path Other	-0.15	3	2	72 %	75 %
95	Number of Questions In Headings Size	-0.15	11	3	37 %	86 %
96	Number of Questions Size	-0.15	257	13	67 %	84 %
97	Uses Microdata addressCountry Other	-0.15	1	1	6 %	21 %
98	Variations in Nav Tags Relevancy	-0.15	2493	28	46 %	87 %
99	Flesch Kincaid Reading Grade Level Other	-0.15	7	2	94 %	89 %
100	Uses Microdata priceRange Other	-0.15	1	1	8 %	19 %
101	LSI Words in H2 Tags Relevancy	-0.15	138	20	50 %	94 %
102	Leading Variations in Title Tag Relevancy	-0.15	1	1	29 %	82 %
103	Uses Microdata email Other	-0.14	1	1	7 %	18 %
104	Has Entities in H2 Tags Relevancy	-0.14	1	1	52 %	87 %
105	Leading Variations in H1 Tags Relevancy	-0.14	2	1	25 %	79 %
106	LSI Words in H1 Tags Relevancy	-0.14	31	4	50 %	93 %
107	Search Result Domain Length Size	-0.14	25	17	84 %	81 %
108	Search Result Host Length Size	-0.14	25	17	84 %	81 %
109	Number of Absolute URLs Authority	-0.14	951	265	83 %	84 %
110	Meta Description Length Size	-0.14	201	117	67 %	82 %
111	LSI Words in Meta Description Tag Relevancy	-0.14	22	9	50 %	93 %
112	Number of Instagram Pages Authority	-0.14	10	2	44 %	79 %
113	Number of HTML Comments Size	-0.14	516	44	71 %	86 %
114	Number of Questions In H2 Tags Size	-0.14	4	1	25 %	82 %
115	Variations in Strong Tags Relevancy	-0.14	50	3	27 %	83 %
116	Variations in Section Tags Relevancy	-0.14	825	20	37 %	85 %
117	Number of External Links Authority	-0.14	55	14	74 %	84 %
118	Number of JavaScript Includes Technology	-0.14	49	18	80 %	82 %
119	Number of LinkedIn Pages Authority	-0.14	3	1	31 %	77 %
120	Number of DoFollow External Links Authority	-0.14	54	13	74 %	83 %
121	Word Count in Meta Description Size	-0.14	58	19	67 %	82 %
122	Has Canonical URL Authority	-0.14	1	1	71 %	83 %
123	Uses JSON-LD name Other	-0.14	1	1	53 %	79 %
124	Has Meta Description Relevancy	-0.14	1	1	65 %	79 %
125	Variations in Footer Tags Relevancy	-0.14	2461	14	39 %	87 %
126	Search Result Uses HTTPS Other	-0.14	1	1	83 %	87 %
127	Leading Variations in H2 Tags Relevancy	-0.14	15	1	23 %	81 %
128	Has Privacy Policy Trust	-0.14	1	1	55 %	76 %
129	Has Meta Viewport Technology	-0.14	1	1	81 %	84 %
130	Uses Schema name Other	-0.14	1	1	60 %	73 %
131	Title Length Size	-0.14	175	51	82 %	79 %
132	Number of Images without ALT Text Size	-0.14	218	11	57 %	83 %
133	Is Home Page Other	-0.14	1	1	19 %	52 %
134	Meta Description Tag Has Entities Relevancy	-0.14	1	1	57 %	84 %
135	Number of Facebook Accounts Authority	-0.14	2	1	27 %	78 %
136	Page Size Kilobytes Size	-0.14	770	301	83 %	81 %
137	Has FavIcon Technology	-0.14	1	1	75 %	80 %
138	Variations making whole A Tags Relevancy	-0.14	25	1	29 %	81 %
139	Number of Forms Technology	-0.13	11	2	51 %	79 %
140	Has OpenGraph Image Relevancy	-0.13	1	1	55 %	77 %
141	Inline CSS Kilobytes Size	-0.13	175	62	65 %	83 %
142	Has Schema Markup Relevancy	-0.13	1	1	63 %	77 %
143	Variations in Meta Twitter Description Relevancy	-0.13	15	1	25 %	79 %
144	Has Entities in H3 Tags Relevancy	-0.13	1	1	45 %	88 %
145	Variations in the last 100 words Relevancy	-0.13	183	4	50 %	85 %
146	Exact Matches in the HTML Tag Relevancy	-0.13	213	8	25 %	88 %
147	Number of Social Pages Authority	-0.13	13	4	64 %	81 %
148	Has OpenGraph Type Relevancy	-0.13	1	1	61 %	77 %
149	Uses Microdata LocalBusiness Other	-0.13	1	1	6 %	27 %
150	Headings Has Question Other	-0.13	1	1	38 %	82 %
151	Uses JSON-LD url Other	-0.13	1	1	45 %	79 %
152	Average Words Per Sentence Size	-0.13	139	28	77 %	80 %
153	Number of Questions In H3 Tags Size	-0.13	7	2	17 %	83 %
154	Variations in Article Tags Relevancy	-0.13	275	15	25 %	81 %
155	Title Word Count Size	-0.13	20	8	82 %	78 %
156	Uses Schema url Other	-0.13	1	1	56 %	71 %
157	Variations making whole H1, H2, and H3 Tags Relevancy	-0.13	2	1	14 %	77 %
158	Variations making whole H1-H6 Tags Relevancy	-0.13	15	1	16 %	79 %
159	Variations Making Whole Span Tags Relevancy	-0.13	15	1	20 %	83 %
160	Has Meta Charset Technology	-0.13	1	1	73 %	79 %
161	LSI Words in H3 Tags Relevancy	-0.13	103	21	44 %	93 %
162	Variations in Meta Twitter Content Relevancy	-0.13	4	1	26 %	78 %
163	Inline JavaScript Kilobytes Size	-0.13	492	115	80 %	76 %
164	Percentage of DoFollow External Links Authority	-0.13	26	11	72 %	75 %
165	Has Terms of Service Trust	-0.13	1	1	39 %	71 %
166	Has Form Technology	-0.13	1	1	50 %	73 %
167	Uses JSON-LD dayOfWeek Other	-0.13	1	1	6 %	33 %
168	Uses Schema organization Other	-0.13	1	1	36 %	72 %
169	Uses Schema pricerange Other	-0.13	1	1	11 %	53 %
170	Uses Schema telephone Other	-0.13	1	1	22 %	65 %
171	Uses Microdata telephone Other	-0.13	1	1	5 %	31 %
172	Uses Schema dayofweek Other	-0.13	1	1	6 %	33 %
173	Uses Schema image Other	-0.13	1	1	22 %	64 %
174	Leading Variations in H3 Tags Relevancy	-0.13	15	1	17 %	80 %
175	Variations in Button Tags Relevancy	-0.13	337	3	10 %	82 %
176	Uses JSON-LD image Other	-0.12	1	1	18 %	69 %
177	Variations Making Whole LI Tags Relevancy	-0.12	4	1	24 %	80 %
178	Has Contact Page Trust	-0.12	1	1	63 %	75 %
179	Uses Schema faqpage Other	-0.12	1	1	10 %	69 %
180	Uses Schema localbusiness Other	-0.12	1	1	12 %	56 %
181	Uses JSON-LD priceRange Other	-0.12	1	1	10 %	55 %
182	Uses JSON-LD FAQPage Other	-0.12	1	1	9 %	71 %
183	Number of Twitter Accounts Authority	-0.12	4	1	23 %	72 %
184	Uses JSON-LD Organization Other	-0.12	1	1	33 %	75 %
185	Has Email Trust	-0.12	1	1	44 %	75 %
186	Number of Email Addresses Trust	-0.12	190	5	44 %	82 %
187	Uses Schema question Other	-0.12	1	1	10 %	71 %
188	Number of Prices Size	-0.12	2363	77	68 %	82 %
189	Uses Schema answer Other	-0.12	1	1	10 %	70 %
190	Has Meta Twitter Card Authority	-0.12	1	1	53 %	75 %
191	Entities in H4 Tags	-0.12	15	2	20 %	87 %
192	Uses Schema addressregion Other	-0.12	1	1	19 %	64 %
193	Uses Microdata streetAddress Other	-0.12	1	1	6 %	30 %
194	Uses JSON-LD addressRegion Other	-0.12	1	1	18 %	65 %
195	Variations in TITLE Attributes Relevancy	-0.12	138	5	37 %	84 %
196	Uses Schema addresslocality Other	-0.12	1	1	20 %	64 %
197	Uses Schema postaladdress Other	-0.12	1	1	20 %	65 %
198	Uses JSON-LD Question Other	-0.12	1	1	10 %	73 %
199	Number of US Phone Numbers Trust	-0.12	1220	19	40 %	75 %
200	Uses JSON-LD LocalBusiness Other	-0.12	1	1	11 %	58 %

Measures 147954 SEO Factors

146232 Built-In SEO Factors

137064 On-page SEO Factors

9168 Google Maps SEO Factors for Local SEO

1722 SEO Factors from APIs

147 API SEO Factors for off-page SEO like backlinks and referring domains.

1575 Technology Stack SEO Factors

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TOP SEO Factors for 2026-01 previous