Top SEO Factor data is updated daily for latest "month to date" measurements.
| Name | Correlation | #1 Max | Page 1 Avg | Usage % | Searches % | |
| 1 | Has Contact Page Trust | -0.23 | 1 | 1 | 44 % | 58 % |
| 2 | Has Privacy Policy Trust | -0.19 | 1 | 1 | 43 % | 74 % |
| 3 | Has Copyright Trust | -0.19 | 1 | 1 | 36 % | 63 % |
| 4 | Has Email Trust | -0.15 | 1 | 1 | 20 % | 63 % |
| 5 | Has Terms of Service Trust | -0.14 | 1 | 1 | 30 % | 68 % |
| 6 | Number of US Phone Numbers Trust | -0.14 | 9 | 3 | 21 % | 74 % |
| 7 | Number of Email Addresses Trust | -0.14 | 4 | 2 | 23 % | 74 % |
| 8 | Has US Phone Number Trust | -0.13 | 1 | 1 | 20 % | 79 % |
| 9 | Has Meta Author Trust | -0.12 | 1 | 1 | 7 % | 68 % |
| 10 | Has Domain Phrase In Title Trust | -0.09 | 1 | 1 | 11 % | 37 % |
| 11 | Has Domain In Title Trust | -0.06 | 1 | 1 | 2 % | 63 % |
| 12 | Number of Trademarks Trust | -0.05 | 4 | 1 | 1 % | 79 % |
| 13 | Has Trademarks Trust | -0.05 | 1 | 0 | 1 % | 79 % |
| 14 | Number of MailTo Links Trust | -0.02 | 1 | 0 | 0 % | 89 % |
| 15 | SEMRush Trust Score Trust | 0 | 0 | 0 | 0 % | 89 % |