200 Top SEO Ranking Factors January 2025

TOP SEO Factors for 2025-01 previous

Top SEO Factor data is updated daily for latest "month to date" measurements.

	Name	Correlation	#1 Max	Page 1 Avg	Usage %	Searches %
1	Number of Unique LSI Words Used Diversity	-0.24	1121	277	86 %	71 %
2	Number of Distinct Entities Used Diversity	-0.23	69	28	80 %	94 %
3	Number of Unique Variations Used Diversity	-0.23	55	9	85 %	89 %
4	Search Result Domain is .com, .net, or .org Other	-0.22	1	1	5 %	78 %
5	Entities in Title Tag Relevancy	-0.21	8	3	72 %	92 %
6	Number of Top 200 Shared Factors Used Diversity	-0.21	53	41	97 %	94 %
7	Variations in Search Result Document File Name Relevancy	-0.21	10	2	55 %	81 %
8	Search Result Domain is .com Other	-0.21	1	1	4 %	79 %
9	Number of Top 100 Shared Factors Used Diversity	-0.21	40	31	97 %	94 %
10	Load Time Milliseconds Performance	-0.21	17725	1581	87 %	90 %
11	Variations in Search Result Link Text Relevancy	-0.21	18	2	87 %	80 %
12	Variations in Search Result Display URL Relevancy	-0.21	18	2	87 %	82 %
13	Variations in Search Result URL Path Relevancy	-0.2	15	2	58 %	81 %
14	Variations in Search Result URL Relevancy	-0.2	20	2	67 %	77 %
15	Variations in H1 and H2 Tags Relevancy	-0.2	84	6	70 %	86 %
16	Number of Factors Used Diversity	-0.2	525	194	97 %	89 %
17	Variations in the Title Tag Relevancy	-0.2	19	2	75 %	84 %
18	Variations in H1, H2, and H3 Tags Relevancy	-0.19	191	9	72 %	89 %
19	Number of Top 50 Shared Factors Used Diversity	-0.19	17	13	97 %	91 %
20	Variations in H1-H6 Tags Relevancy	-0.19	199	10	73 %	89 %
21	Entities in Sentences Relevancy	-0.19	1244	134	74 %	93 %
22	Variations in First 100 Words Relevancy	-0.19	199	10	77 %	85 %
23	Variations in Body Tags Relevancy	-0.19	99265	591	84 %	89 %
24	Entities in the HTML Tag Relevancy	-0.19	1337	137	76 %	93 %
25	Variations in HTML Tags Relevancy	-0.19	99265	591	84 %	90 %
26	Number of Referring Domains Authority	-0.19	1610	52	48 %	28 %
27	Variations in Sentences Relevancy	-0.19	4955	67	79 %	89 %
28	Variations in Div Tags Relevancy	-0.19	33272	263	81 %	89 %
29	Number of Includes Technology	-0.19	60	24	82 %	78 %
30	Variations in P Tags Relevancy	-0.19	9291	63	75 %	88 %
31	Variations in the Canonical URL Relevancy	-0.19	57	2	60 %	84 %
32	Number of Do Follow Backlinks Authority	-0.19	258226	4421	43 %	27 %
33	Entities in H2 Tags	-0.19	30	6	55 %	91 %
34	Number of Backlinks Authority	-0.19	266009	4592	47 %	28 %
35	Entities in H1 Tags	-0.19	7	2	58 %	88 %
36	Variations in H1 Tags Relevancy	-0.18	18	2	62 %	82 %
37	Clean Keyword Density in the HTML Tag Relevancy	-0.18	198	6	78 %	83 %
38	Leading Variations in H1, H2, and H3 Tags Relevancy	-0.18	21	2	49 %	86 %
39	Leading Variations in H1-H6 Tags Relevancy	-0.18	22	2	51 %	85 %
40	Number of Facebook Pages Authority	-0.18	16	2	63 %	81 %
41	Number of No Follow Backlinks Authority	-0.18	23285	401	39 %	27 %
42	Variations in LI Tags Relevancy	-0.18	2793	31	73 %	87 %
43	Variations in A Tags Relevancy	-0.18	4551	37	74 %	86 %
44	Term Frequency Relevancy	-0.18	6	3	84 %	89 %
45	Variations in H2 Tags Relevancy	-0.18	74	4	53 %	85 %
46	Variations in Meta Description Relevancy	-0.17	54	3	62 %	84 %
47	Entities in H3 Tags	-0.17	67	6	45 %	92 %
48	Variations in A Tag HREF Attributes Relevancy	-0.17	2525	62	71 %	87 %
49	Number of CSS Includes Technology	-0.17	24	9	74 %	75 %
50	Entities in Meta Description Tag Relevancy	-0.17	13	3	60 %	86 %
51	Variations in Distinct A Tag HREF Attributes Relevancy	-0.17	1594	42	71 %	87 %
52	Variations in Absolute URLs Relevancy	-0.17	12093	105	73 %	89 %
53	Has JSON-LD Schema Markup Relevancy	-0.17	1	1	56 %	76 %
54	Variation Density in Top 30KB Relevancy	-0.17	304	4	72 %	84 %
55	Variations in OpenGraph Title Relevancy	-0.17	16	2	59 %	81 %
56	Variations in OpenGraph Description Relevancy	-0.16	53	2	55 %	82 %
57	Leading Variations in Title Tag Relevancy	-0.16	1	1	34 %	78 %
58	Number of Instagram Pages Authority	-0.16	11	2	45 %	77 %
59	Leading Variations in H1 Tags Relevancy	-0.16	3	1	30 %	82 %
60	Unabridged Word Count Size	-0.16	37249	1843	87 %	83 %
61	Word Count Size	-0.16	28330	1467	87 %	83 %
62	Variations in ALT Attributes Relevancy	-0.16	222	9	53 %	84 %
63	Clean Text Kilobytes Size	-0.16	252	12	81 %	85 %
64	Variations in Span Tags Relevancy	-0.16	1086	15	59 %	86 %
65	Number of HTML Tags Size	-0.16	3722	998	87 %	83 %
66	TF/IDF Relevancy	-0.16	1	1	70 %	82 %
67	Variations in Script Tags Relevancy	-0.16	24246	167	70 %	85 %
68	Variations in Nav Tags Relevancy	-0.16	9331	47	53 %	83 %
69	Number of Sentences Size	-0.15	1293	120	86 %	84 %
70	Variations in H3 Tags Relevancy	-0.15	97	4	40 %	84 %
71	Number of Images Size	-0.15	237	29	82 %	82 %
72	Has Entities in H1 Tags Relevancy	-0.15	1	1	59 %	82 %
73	Variation Count in Top 30KB Relevancy	-0.15	5884	51	74 %	83 %
74	Number of Heading Tags Size	-0.15	91	20	81 %	80 %
75	Exact Matches in the HTML Tag Relevancy	-0.15	492	11	26 %	84 %
76	Number of P Tags Size	-0.15	143	37	81 %	82 %
77	Number of Images with ALT Text Size	-0.15	230	20	77 %	83 %
78	LSI Words in Sentences Relevancy	-0.15	4392	593	61 %	93 %
79	LSI Words in Title Tag Relevancy	-0.15	15	5	61 %	90 %
80	Title Tag Has Entities Relevancy	-0.15	1	1	72 %	84 %
81	Number of DoFollow Links Authority	-0.15	739	141	84 %	81 %
82	Search Result Number of Dirs in Path Other	-0.15	4	2	77 %	76 %
83	Number of Internal Links Authority	-0.15	735	128	83 %	81 %
84	Number of HTTPS Links Authority	-0.15	738	142	84 %	82 %
85	Leading Variations in H2 Tags Relevancy	-0.15	7	1	26 %	82 %
86	Number of Links Authority	-0.15	739	145	84 %	79 %
87	Variations in the last 100 words Relevancy	-0.15	198	6	60 %	81 %
88	Number of Absolute URLs Authority	-0.15	1746	264	86 %	82 %
89	Percentage of DoFollow Internal Links Authority	-0.14	98	75	83 %	82 %
90	Number of H2 Tags Size	-0.14	25	7	72 %	81 %
91	Number of Questions Size	-0.14	180	11	69 %	84 %
92	Variations in Main Tags Relevancy	-0.14	12753	123	38 %	80 %
93	Number of Facebook Accounts Authority	-0.14	12	1	32 %	74 %
94	Percentage of DoFollow Links Authority	-0.14	100	86	84 %	87 %
95	Page Size Kilobytes Size	-0.14	1256	261	87 %	82 %
96	Variations in Footer Tags Relevancy	-0.14	3970	27	41 %	82 %
97	Number Of JSON-LD Types Relevancy	-0.14	1516	18	60 %	82 %
98	Number of LinkedIn Pages Authority	-0.14	7	1	29 %	76 %
99	Has Entities in H2 Tags Relevancy	-0.14	1	1	56 %	82 %
100	Inline CSS Kilobytes Size	-0.14	218	56	66 %	83 %
101	Number of External Links Authority	-0.14	179	16	81 %	81 %
102	Variations in Style Tags Relevancy	-0.14	26680	108	20 %	79 %
103	Number of DoFollow External Links Authority	-0.14	53	14	79 %	81 %
104	Number of HTML Comments Size	-0.14	597	45	77 %	81 %
105	Number of H3 Tags Size	-0.14	31	8	64 %	81 %
106	Variations in Strong Tags Relevancy	-0.14	184	4	32 %	78 %
107	Number of Questions In Headings Size	-0.14	9	2	38 %	81 %
108	Number of H1 Tags Size	-0.14	18	2	75 %	81 %
109	Number of Twitter Accounts Authority	-0.14	3	1	32 %	73 %
110	Variations in Section Tags Relevancy	-0.14	1113	29	42 %	80 %
111	Number of JavaScript Includes Technology	-0.14	51	17	84 %	77 %
112	Variations in TITLE Attributes Relevancy	-0.14	782	9	41 %	79 %
113	Flesch Kincaid Reading Grade Level Other	-0.14	7	2	94 %	86 %
114	Number of US Phone Numbers Trust	-0.14	661	15	50 %	79 %
115	Variations Making Whole Span Tags Relevancy	-0.14	17	1	22 %	78 %
116	Search Result Host Length Size	-0.13	25	18	87 %	75 %
117	Search Result Domain Length Size	-0.13	25	18	87 %	78 %
118	Number of Social Pages Authority	-0.13	29	4	68 %	79 %
119	Variations Making Whole LI Tags Relevancy	-0.13	17	1	27 %	75 %
120	Variations making whole H1-H6 Tags Relevancy	-0.13	2	1	14 %	72 %
121	Search Result Uses HTTPS Other	-0.13	1	1	86 %	85 %
122	Entities in H4 Tags	-0.13	21	2	22 %	83 %
123	Number of Email Addresses Trust	-0.13	127	6	45 %	78 %
124	Variations making whole H1, H2, and H3 Tags Relevancy	-0.13	2	1	12 %	72 %
125	LSI Words in H2 Tags Relevancy	-0.13	80	16	51 %	90 %
126	Has Entities in H3 Tags Relevancy	-0.13	1	1	46 %	82 %
127	Has Meta Viewport Technology	-0.13	1	1	85 %	79 %
128	Number of Prices Size	-0.13	564	62	70 %	82 %
129	LSI Words in H1 Tags Relevancy	-0.13	16	4	52 %	89 %
130	LSI Words in Meta Description Tag Relevancy	-0.13	42	9	50 %	90 %
131	Number of Questions In H2 Tags Size	-0.13	5	1	24 %	76 %
132	Variations making whole A Tags Relevancy	-0.13	35	2	33 %	76 %
133	Has US Phone Number Trust	-0.13	1	1	52 %	71 %
134	Has Canonical URL Authority	-0.13	1	1	74 %	79 %
135	Inline JavaScript Kilobytes Size	-0.13	1068	85	84 %	82 %
136	Word Count in Meta Description Size	-0.13	72	20	69 %	76 %
137	Number of Images without ALT Text Size	-0.13	142	10	61 %	80 %
138	Headings Has Question Other	-0.13	1	1	39 %	74 %
139	Meta Description Tag Has Entities Relevancy	-0.13	1	1	60 %	78 %
140	Meta Description Length Size	-0.13	501	123	69 %	78 %
141	Leading Variations in H3 Tags Relevancy	-0.13	17	1	19 %	79 %
142	Percentage of DoFollow External Links Authority	-0.13	28	12	78 %	77 %
143	Has Meta Charset Technology	-0.13	1	1	79 %	74 %
144	Variations in ID Attributes Relevancy	-0.13	525	4	15 %	76 %
145	Search Result URL Length Size	-0.13	104	66	97 %	53 %
146	Exact Matches in H1-H6 Tags Relevancy	-0.12	11	1	17 %	84 %
147	Has Meta Description Relevancy	-0.12	1	1	69 %	71 %
148	Number of Social Accounts Authority	-0.12	12	2	50 %	76 %
149	Number Of Claimed Brands Other	-0.12	151	3	24 %	73 %
150	Has Email Trust	-0.12	1	1	45 %	71 %
151	Has Privacy Policy Trust	-0.12	1	1	61 %	73 %
152	Title Word Count Size	-0.12	29	8	85 %	75 %
153	Variations in Meta Twitter Description Relevancy	-0.12	31	1	26 %	74 %
154	Variations in Article Tags Relevancy	-0.12	1187	25	27 %	71 %
155	Variations in Meta Twitter Content Relevancy	-0.12	10	1	28 %	71 %
156	Uses Schema addressregion Other	-0.12	1	1	18 %	62 %
157	Uses JSON-LD addressRegion Other	-0.12	1	1	16 %	63 %
158	Uses Schema postaladdress Other	-0.12	1	1	19 %	62 %
159	Variations in HTML Comment Tags Relevancy	-0.12	897	3	11 %	73 %
160	Has Schema Markup Relevancy	-0.12	1	1	66 %	73 %
161	Uses Schema addresslocality Other	-0.12	1	1	18 %	63 %
162	Variations in Button Tags Relevancy	-0.12	1863	8	10 %	77 %
163	Exact Matches in Top 30KB Relevancy	-0.12	41	2	16 %	82 %
164	Uses JSON-LD streetAddress Other	-0.12	1	1	15 %	63 %
165	Is Home Page Other	-0.12	1	1	17 %	43 %
166	Uses JSON-LD PostalAddress Other	-0.12	1	1	17 %	65 %
167	Has FavIcon Technology	-0.12	1	1	76 %	76 %
168	Variations in H4-H6 Tags Relevancy	-0.12	43	2	22 %	75 %
169	Variations in Search Result Summary Relevancy	-0.12	55	3	89 %	61 %
170	Uses JSON-LD addressLocality Other	-0.12	1	1	16 %	64 %
171	Number of Questions In H3 Tags Size	-0.12	4	1	17 %	79 %
172	Title Length Size	-0.12	202	53	85 %	74 %
173	Uses JSON-LD name Other	-0.12	1	1	56 %	72 %
174	Has OpenGraph Type Relevancy	-0.12	1	1	63 %	72 %
175	Variations in Class Attributes Relevancy	-0.12	8075	32	27 %	77 %
176	Has Meta Twitter Card Authority	-0.12	1	1	54 %	66 %
177	Average Words Per Sentence Size	-0.12	274	38	83 %	78 %
178	Variations in I Tags Relevancy	-0.12	250	6	28 %	72 %
179	Has Contact Page Trust	-0.12	1	1	68 %	69 %
180	Is OpenGraph Type Article Technology	-0.12	1	1	37 %	61 %
181	Uses JSON-LD url	-0.12	1	1	47 %	73 %
182	Is Article Page Other	-0.12	1	1	46 %	65 %
183	Uses Schema name Other	-0.12	1	1	62 %	72 %
184	Uses Schema streetaddress Other	-0.12	1	1	17 %	63 %
185	Uses Schema postalcode Other	-0.12	1	1	17 %	62 %
186	Number of Meta Generator Tags Technology	-0.12	2	1	36 %	65 %
187	Uses Schema listitem Other	-0.12	1	1	42 %	67 %
188	Uses JSON-LD reviewBody Other	-0.12	1	1	3 %	36 %
189	Uses Schema geocircle Other	-0.12	1	1	2 %	18 %
190	Uses JSON-LD description Other	-0.12	1	1	44 %	66 %
191	Uses JSON-LD image Other	-0.12	1	1	16 %	68 %
192	Uses Schema breadcrumblist Other	-0.12	1	1	42 %	67 %
193	Number of Forms Technology	-0.12	17	2	57 %	72 %
194	Exact Matches in Sentences Relevancy	-0.12	80	3	18 %	86 %
195	Uses JSON-LD datePublished Other	-0.12	1	1	36 %	62 %
196	Uses Schema url Other	-0.12	1	1	56 %	68 %
197	Uses Schema currenciesaccepted Other	-0.12	1	1	3 %	22 %
198	Number of Nofollow Links Authority	-0.12	131	4	28 %	76 %
199	Variations in H4 Tags Relevancy	-0.12	32	1	17 %	73 %
200	Uses JSON-LD postalCode Other	-0.12	1	1	15 %	63 %

Measures 138243 SEO Factors

136521 Built-In SEO Factors

127937 On-page SEO Factors

8584 Google Maps SEO Factors for Local SEO

1722 SEO Factors from APIs

147 API SEO Factors for off-page SEO like backlinks and referring domains.

1575 Technology Stack SEO Factors

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TOP SEO Factors for 2025-01 previous