200 Top SEO Ranking Factors January 2026

TOP SEO Factors for 2026-01 previous

Top SEO Factor data is updated daily for latest "month to date" measurements.

	Name	Correlation	#1 Max	Page 1 Avg	Usage %	Searches %
1	Number of Unique Variations Used Diversity	-0.24	30	7	79 %	89 %
2	Number of Unique LSI Words Used Diversity	-0.23	997	303	81 %	68 %
3	Search Result Domain is .com, .net, or .org Other	-0.23	1	1	5 %	75 %
4	Load Time Milliseconds Performance	-0.22	22536	1506	84 %	92 %
5	Search Result Domain is .com Other	-0.22	1	1	5 %	75 %
6	Number of Top 100 Shared Factors Used Diversity	-0.22	39	29	98 %	94 %
7	Number of Top 200 Shared Factors Used Diversity	-0.21	52	38	98 %	93 %
8	Number of Top 50 Shared Factors Used Diversity	-0.21	17	12	97 %	94 %
9	Entities in Title Tag Relevancy	-0.21	8	3	64 %	93 %
10	Number of Distinct Entities Used Diversity	-0.21	68	26	74 %	94 %
11	Variations in Div Tags Relevancy	-0.21	18920	136	73 %	93 %
12	Variations in H1-H6 Tags Relevancy	-0.21	144	7	62 %	91 %
13	Variations in H1, H2, and H3 Tags Relevancy	-0.2	91	6	61 %	91 %
14	Variations in Body Tags Relevancy	-0.2	56182	253	78 %	91 %
15	Variations in HTML Tags Relevancy	-0.2	56182	250	77 %	93 %
16	Variations in H1 and H2 Tags Relevancy	-0.2	46	4	59 %	91 %
17	Variations in P Tags Relevancy	-0.2	1502	31	65 %	93 %
18	Variations in Sentences Relevancy	-0.2	1628	37	70 %	92 %
19	Term Frequency Relevancy	-0.19	6	3	77 %	91 %
20	Variations in LI Tags Relevancy	-0.19	602	21	63 %	91 %
21	Number of Factors Used Diversity	-0.19	285	175	98 %	91 %
22	Entities in the HTML Tag Relevancy	-0.19	867	133	68 %	97 %
23	Entities in Sentences Relevancy	-0.19	762	130	64 %	97 %
24	Variations in the Title Tag Relevancy	-0.19	11	2	63 %	87 %
25	Entities in H2 Tags	-0.18	36	7	50 %	93 %
26	Entities in H1 Tags	-0.18	8	2	51 %	91 %
27	Variations in First 100 Words Relevancy	-0.18	178	7	64 %	88 %
28	Variations in A Tags Relevancy	-0.18	1941	24	64 %	89 %
29	Variations in H2 Tags Relevancy	-0.18	36	3	46 %	90 %
30	Number of Referring Domains Authority	-0.18	46287	294	49 %	75 %
31	Variations in Meta Description Relevancy	-0.18	35	2	54 %	87 %
32	Variations in Search Result Document File Name Relevancy	-0.18	4	1	41 %	81 %
33	Variations in Search Result Display URL Relevancy	-0.18	9	2	79 %	84 %
34	Variations in Search Result Link Text Relevancy	-0.18	9	2	79 %	84 %
35	Word Count Size	-0.18	10039	1455	83 %	89 %
36	Variations in H1 Tags Relevancy	-0.18	11	1	51 %	85 %
37	Number of Backlinks Authority	-0.18	6309709	34004	49 %	76 %
38	Unabridged Word Count Size	-0.18	46360	1916	83 %	90 %
39	Clean Text Kilobytes Size	-0.18	232	13	75 %	88 %
40	Clean Keyword Density in the HTML Tag Relevancy	-0.17	181	4	70 %	83 %
41	Entities in Meta Description Tag Relevancy	-0.17	15	3	56 %	90 %
42	Number of P Tags Size	-0.17	1653	40	73 %	89 %
43	Variation Density in Top 30KB Relevancy	-0.17	290	3	60 %	83 %
44	Leading Variations in H1-H6 Tags Relevancy	-0.17	29	2	42 %	88 %
45	Variation Count in Top 30KB Relevancy	-0.17	4142	24	65 %	88 %
46	Variations in Search Result URL Path Relevancy	-0.17	4	1	43 %	82 %
47	Number of HTML Tags Size	-0.17	8552	1007	84 %	90 %
48	Variations in A Tag HREF Attributes Relevancy	-0.17	937	42	58 %	91 %
49	Number of Do Follow Backlinks Authority	-0.17	2612753	19251	45 %	76 %
50	Variations in Distinct A Tag HREF Attributes Relevancy	-0.17	610	28	58 %	91 %
51	Number of Images Size	-0.17	239	31	75 %	89 %
52	Number of No Follow Backlinks Authority	-0.17	3077537	12334	38 %	71 %
53	Leading Variations in H1, H2, and H3 Tags Relevancy	-0.17	16	2	40 %	88 %
54	Number of Includes Technology	-0.17	59	27	80 %	83 %
55	Variations in ALT Attributes Relevancy	-0.17	91	7	45 %	88 %
56	TF/IDF Relevancy	-0.17	1	1	56 %	88 %
57	Number of Images with ALT Text Size	-0.17	122	21	70 %	89 %
58	Variations in Absolute URLs Relevancy	-0.17	5095	63	60 %	90 %
59	Number of Heading Tags Size	-0.17	133	22	75 %	89 %
60	Variations in the Canonical URL Relevancy	-0.17	35	2	48 %	86 %
61	Entities in H3 Tags	-0.17	27	7	42 %	93 %
62	Percentage of DoFollow Internal Links Authority	-0.16	91	72	78 %	88 %
63	Variations in OpenGraph Title Relevancy	-0.16	8	1	53 %	83 %
64	Variations in OpenGraph Description Relevancy	-0.16	30	2	49 %	83 %
65	Variations in Span Tags Relevancy	-0.16	359	9	49 %	90 %
66	Number of Sentences Size	-0.16	836	126	82 %	88 %
67	Variations in Script Tags Relevancy	-0.16	1207	55	62 %	88 %
68	Number of H2 Tags Size	-0.16	24	7	67 %	89 %
69	Number of Facebook Pages Authority	-0.16	6	2	58 %	83 %
70	Number of Internal Links Authority	-0.16	389	122	78 %	86 %
71	Number of DoFollow Links Authority	-0.16	396	131	79 %	86 %
72	Number of Links Authority	-0.16	397	135	79 %	86 %
73	Number of HTTPS Links Authority	-0.16	396	133	79 %	87 %
74	Number of CSS Includes Technology	-0.16	28	10	73 %	81 %
75	LSI Words in Title Tag Relevancy	-0.16	17	5	59 %	95 %
76	Percentage of DoFollow Links Authority	-0.16	100	81	79 %	89 %
77	Variations in Nav Tags Relevancy	-0.16	2493	28	45 %	87 %
78	Has JSON-LD Schema Markup Relevancy	-0.15	1	1	53 %	80 %
79	Variations in Search Result URL Relevancy	-0.15	4	2	52 %	79 %
80	Variations in H3 Tags Relevancy	-0.15	46	3	35 %	86 %
81	Number of H1 Tags Size	-0.15	4	1	68 %	87 %
82	Number of HTML Comments Size	-0.15	516	46	71 %	87 %
83	Variations in Main Tags Relevancy	-0.15	5292	60	36 %	87 %
84	LSI Words in Sentences Relevancy	-0.15	3199	633	57 %	96 %
85	Number of H3 Tags Size	-0.15	51	9	59 %	86 %
86	Search Result Number of Dirs in Path Other	-0.15	3	2	71 %	75 %
87	Number of Absolute URLs Authority	-0.15	951	269	82 %	83 %
88	Leading Variations in H1 Tags Relevancy	-0.15	2	1	24 %	80 %
89	Leading Variations in Title Tag Relevancy	-0.15	1	1	28 %	84 %
90	Flesch Kincaid Reading Grade Level Other	-0.15	7	1	94 %	89 %
91	Has Entities in H1 Tags Relevancy	-0.15	1	1	51 %	88 %
92	Is Home Page Other	-0.15	1	1	23 %	51 %
93	Number Of JSON-LD Types Relevancy	-0.15	72	14	55 %	86 %
94	Title Tag Has Entities Relevancy	-0.15	1	1	64 %	87 %
95	Number of Instagram Pages Authority	-0.15	19	2	45 %	78 %
96	Number of Questions Size	-0.15	257	12	66 %	84 %
97	Number of Questions In Headings Size	-0.15	11	3	37 %	86 %
98	Number of JavaScript Includes Technology	-0.14	50	18	80 %	82 %
99	Meta Description Length Size	-0.14	245	117	67 %	82 %
100	Variations in Footer Tags Relevancy	-0.14	2461	11	38 %	86 %
101	Number of Images without ALT Text Size	-0.14	218	11	57 %	84 %
102	Number of Forms Technology	-0.14	11	2	52 %	80 %
103	Search Result Domain Length Size	-0.14	25	17	83 %	82 %
104	Search Result Host Length Size	-0.14	25	17	83 %	82 %
105	Variations in Strong Tags Relevancy	-0.14	50	3	26 %	85 %
106	Word Count in Meta Description Size	-0.14	58	19	67 %	82 %
107	Number of External Links Authority	-0.14	55	14	75 %	84 %
108	Variations in Section Tags Relevancy	-0.14	825	17	36 %	86 %
109	Uses Microdata latitude Other	-0.14	1	1	6 %	14 %
110	Uses Microdata longitude Other	-0.14	1	1	6 %	14 %
111	Number of DoFollow External Links Authority	-0.14	54	12	74 %	82 %
112	Has Canonical URL Authority	-0.14	1	1	70 %	82 %
113	Inline CSS Kilobytes Size	-0.14	175	63	65 %	85 %
114	Has Meta Description Relevancy	-0.14	1	1	65 %	79 %
115	LSI Words in Meta Description Tag Relevancy	-0.14	23	9	48 %	94 %
116	Has Entities in H2 Tags Relevancy	-0.14	1	1	50 %	87 %
117	Number of US Phone Numbers Trust	-0.14	1220	17	39 %	78 %
118	Number of Social Pages Authority	-0.14	21	5	64 %	81 %
119	LSI Words in H1 Tags Relevancy	-0.14	31	4	48 %	94 %
120	Uses Microdata GeoCoordinates Other	-0.14	1	1	6 %	15 %
121	Has Meta Viewport Technology	-0.14	1	1	81 %	84 %
122	Has Privacy Policy Trust	-0.14	1	1	55 %	74 %
123	Page Size Kilobytes Size	-0.14	816	303	82 %	80 %
124	Uses Microdata geo Other	-0.14	1	1	6 %	16 %
125	Number of LinkedIn Pages Authority	-0.14	14	1	30 %	76 %
126	Variations making whole A Tags Relevancy	-0.14	25	1	28 %	80 %
127	Title Length Size	-0.14	175	50	81 %	79 %
128	Leading Variations in H2 Tags Relevancy	-0.14	15	1	21 %	84 %
129	Uses Microdata priceRange Other	-0.14	1	1	6 %	16 %
130	Average Words Per Sentence Size	-0.14	139	29	77 %	80 %
131	Search Result Uses HTTPS Other	-0.14	1	1	83 %	87 %
132	Has Form Technology	-0.14	1	1	51 %	74 %
133	Exact Matches in the HTML Tag Relevancy	-0.14	252	7	24 %	89 %
134	LSI Words in H2 Tags Relevancy	-0.14	138	19	48 %	95 %
135	Uses Schema geo Other	-0.14	1	1	6 %	16 %
136	Has US Phone Number Trust	-0.14	1	1	41 %	66 %
137	Has FavIcon Technology	-0.13	1	1	74 %	80 %
138	Has Meta Charset Technology	-0.13	1	1	73 %	82 %
139	Number of Facebook Accounts Authority	-0.13	3	1	27 %	78 %
140	Title Word Count Size	-0.13	20	8	81 %	78 %
141	Meta Description Tag Has Entities Relevancy	-0.13	1	1	55 %	84 %
142	Variations in the last 100 words Relevancy	-0.13	183	3	49 %	85 %
143	Number of Questions In H2 Tags Size	-0.13	4	1	24 %	83 %
144	Variations Making Whole Span Tags Relevancy	-0.13	15	1	19 %	85 %
145	Has Email Trust	-0.13	1	1	43 %	74 %
146	Uses JSON-LD name Other	-0.13	1	1	53 %	79 %
147	Variations making whole H1-H6 Tags Relevancy	-0.13	15	1	15 %	81 %
148	Has Entities in H3 Tags Relevancy	-0.13	1	1	43 %	87 %
149	Variations making whole H1, H2, and H3 Tags Relevancy	-0.13	2	1	13 %	80 %
150	Uses Microdata email Other	-0.13	1	1	6 %	16 %
151	Number of Prices Size	-0.13	2363	75	68 %	81 %
152	Uses Microdata addressCountry Other	-0.13	1	1	5 %	19 %
153	Inline JavaScript Kilobytes Size	-0.13	492	115	79 %	75 %
154	Number of Email Addresses Trust	-0.13	190	5	43 %	81 %
155	Has OpenGraph Type Relevancy	-0.13	1	1	61 %	75 %
156	Headings Has Question Other	-0.13	1	1	37 %	81 %
157	Variations in Article Tags Relevancy	-0.13	275	14	24 %	80 %
158	Has OpenGraph Image Relevancy	-0.13	1	1	54 %	75 %
159	Uses Schema name Other	-0.13	1	1	60 %	73 %
160	Number of Social Accounts Authority	-0.13	15	2	42 %	79 %
161	Variations in Meta Twitter Description Relevancy	-0.13	15	1	24 %	77 %
162	Variations in Button Tags Relevancy	-0.13	337	3	9 %	81 %
163	Percentage of DoFollow External Links Authority	-0.13	26	11	73 %	76 %
164	Variations in Meta Twitter Content Relevancy	-0.13	4	1	25 %	76 %
165	Has Schema Markup Relevancy	-0.13	1	1	63 %	77 %
166	Uses Schema telephone Other	-0.13	1	1	20 %	66 %
167	Has Contact Page Trust	-0.13	1	1	62 %	76 %
168	Is Store Page Other	-0.13	1	1	44 %	69 %
169	Variations in TITLE Attributes Relevancy	-0.13	138	5	37 %	83 %
170	Variations Making Whole LI Tags Relevancy	-0.13	4	1	23 %	80 %
171	Uses Schema organization Other	-0.13	1	1	36 %	73 %
172	Uses JSON-LD url Other	-0.13	1	1	45 %	77 %
173	Number of Questions In H3 Tags Size	-0.12	7	2	17 %	82 %
174	Uses JSON-LD dayOfWeek Other	-0.12	1	1	5 %	33 %
175	Uses Schema dayofweek Other	-0.12	1	1	5 %	32 %
176	Uses Schema url Other	-0.12	1	1	56 %	70 %
177	Number Of Claimed Brands Other	-0.12	25	2	25 %	78 %
178	Uses Microdata LocalBusiness Other	-0.12	1	1	5 %	24 %
179	Uses JSON-LD addressRegion Other	-0.12	1	1	17 %	66 %
180	Variations in I Tags Relevancy	-0.12	308	4	23 %	81 %
181	Uses Schema addressregion Other	-0.12	1	1	18 %	65 %
182	Has Terms of Service Trust	-0.12	1	1	38 %	70 %
183	Uses Schema postaladdress Other	-0.12	1	1	19 %	67 %
184	Leading Variations in H3 Tags Relevancy	-0.12	15	1	16 %	80 %
185	Is Purchase Page Other	-0.12	1	1	44 %	67 %
186	Uses Schema addresslocality Other	-0.12	1	1	19 %	66 %
187	Uses JSON-LD addressLocality Other	-0.12	1	1	18 %	68 %
188	Uses JSON-LD Organization Other	-0.12	1	1	32 %	75 %
189	Uses Schema image Other	-0.12	1	1	21 %	67 %
190	LSI Words in H3 Tags Relevancy	-0.12	103	19	42 %	93 %
191	Uses JSON-LD PostalAddress Other	-0.12	1	1	18 %	69 %
192	Uses JSON-LD telePhone Other	-0.12	1	1	15 %	70 %
193	Uses JSON-LD streetAddress Other	-0.12	1	1	17 %	68 %
194	Has Meta Twitter Card Authority	-0.12	1	1	53 %	73 %
195	Number of Twitter Accounts Authority	-0.12	5	1	24 %	71 %
196	Entities in H4 Tags	-0.12	15	2	19 %	87 %
197	Variations making whole H1 Tags Relevancy	-0.12	1	1	7 %	76 %
198	Variations in ID Attributes Relevancy	-0.12	354	2	12 %	82 %
199	Number of H4 Tags Size	-0.12	99	4	36 %	82 %
200	Uses JSON-LD FAQPage Other	-0.12	1	1	9 %	69 %

Measures 148123 SEO Factors

146401 Built-In SEO Factors

137229 On-page SEO Factors

9172 Google Maps SEO Factors for Local SEO

1722 SEO Factors from APIs

147 API SEO Factors for off-page SEO like backlinks and referring domains.

1575 Technology Stack SEO Factors

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TOP SEO Factors for 2026-01 previous