200 Top SEO Ranking Factors January 2020

TOP SEO Factors for 2020-1 previous - today - next

Top SEO Factor data is updated daily for latest "month to date" measurements.

	Name	Correlation	#1 Max	Page 1 Avg	Usage %	Searches %
1	Ahrefs Rank Authority	-0.3	53	17	94 %	14 %
2	Ahrefs Referring IP Addresses Authority	-0.26	3138	58	60 %	20 %
3	Ahrefs Referring Class C Addresses Authority	-0.26	1247	40	60 %	20 %
4	Number of Distinct Entities Used Diversity	-0.26	122	57	94 %	16 %
5	Ahrefs Referring Domains Authority	-0.26	18857	144	60 %	20 %
6	Variations in HTML Tags Relevancy	-0.26	48334	244	89 %	90 %
7	Ahrefs Text Backlinks Authority	-0.24	687204	14912	59 %	20 %
8	Number of Factors Used Diversity	-0.24	193	127	95 %	88 %
9	LSI Words in Sentences Relevancy	-0.24	4306	545	89 %	56 %
10	Ahrefs Backlinks Authority	-0.24	687208	15035	60 %	20 %
11	Ahrefs Referring Pages Authority	-0.24	687208	15035	60 %	20 %
12	Term Frequency Relevancy	-0.24	11	6	89 %	92 %
13	Ahrefs NoFollow Backlinks Authority	-0.24	85965	944	50 %	20 %
14	Ahrefs Domain Rating Authority	-0.24	84	48	89 %	17 %
15	Ahrefs Dofollow Backlinks Authority	-0.23	687120	14404	52 %	19 %
16	LSI Words in Title Tag Relevancy	-0.23	15	6	86 %	51 %
17	Variations in Div Tags Relevancy	-0.23	17950	126	83 %	86 %
18	LSI Words in HTML Tag	-0.23	15105	2288	92 %	54 %
19	Variations in Sentences Relevancy	-0.22	2789	34	80 %	90 %
20	Variations in H1-H6 Tags Relevancy	-0.22	230	8	77 %	87 %
21	Variations in A Tag HREF Attributes Relevancy	-0.22	2192	51	77 %	87 %
22	Ahrefs Has Dofollow Backlinks Authority	-0.22	1	1	50 %	19 %
23	Ahrefs Has Text Backlinks Authority	-0.22	1	1	58 %	20 %
24	Ahrefs Has Backlinks Authority	-0.22	1	1	59 %	19 %
25	Variations in H1, H2, and H3 Tags Relevancy	-0.22	172	7	76 %	86 %
26	Variations in A Tags Relevancy	-0.22	3156	29	77 %	92 %
27	Entities in Sentences Relevancy	-0.21	611	174	88 %	26 %
28	Exact Matches in the HTML Tag Relevancy	-0.21	372	10	44 %	83 %
29	Variations in P Tags Relevancy	-0.21	3588	37	75 %	86 %
30	Variations in Absolute URLs Relevancy	-0.21	5299	66	79 %	85 %
31	Ahrefs Has NoFollow Backlinks Authority	-0.21	1	1	50 %	19 %
32	Variations in Body Tags Relevancy	-0.21	34426	172	76 %	85 %
33	Variations in H1 and H2 Tags Relevancy	-0.21	70	4	73 %	85 %
34	Variations in Search Result Display URL Relevancy	-0.21	13	2	86 %	74 %
35	Variations in Search Result Link Text Relevancy	-0.21	13	2	86 %	74 %
36	Variations in LI Tags Relevancy	-0.2	1230	21	75 %	92 %
37	Keywords in pages top 10 most used phrases	-0.2	17	2	70 %	81 %
38	Entities in the HTML Tag Relevancy	-0.2	3161	781	93 %	21 %
39	Variations in Search Result URL Relevancy	-0.2	6	2	70 %	74 %
40	Leading Variations in H1-H6 Tags Relevancy	-0.2	8	2	51 %	80 %
41	Exact Matches in Body Tag Relevancy	-0.2	322	12	39 %	80 %
42	LSI Words in Meta Description Tag Relevancy	-0.2	33	9	66 %	51 %
43	Variations in Search Result URL Path Relevancy	-0.2	6	2	68 %	73 %
44	Variations in H2 Tags Relevancy	-0.2	60	3	47 %	88 %
45	Variations in the Title Tag Relevancy	-0.19	13	2	80 %	79 %
46	Exact Matches in Sentences Relevancy	-0.19	52	3	31 %	73 %
47	Keywords in pages top 5 most used phrases	-0.19	8	2	62 %	80 %
48	Unabridged Word Count Size	-0.19	11559	2326	93 %	85 %
49	Leading Variations in H1, H2, and H3 Tags Relevancy	-0.19	7	2	49 %	79 %
50	Word Count Size	-0.19	5530	1875	93 %	87 %
51	Clean Text Kilobytes Size	-0.19	59	17	90 %	81 %
52	Variations in the Canonical URL Relevancy	-0.19	12	2	55 %	72 %
53	Exact Matches in Title Tag Relevancy	-0.19	2	1	30 %	70 %
54	Exact Matches in H1-H6 Tags Relevancy	-0.19	10	2	32 %	76 %
55	Variations in Search Result Document File Name Relevancy	-0.19	5	2	64 %	67 %
56	LSI Words in H2 Tags Relevancy	-0.19	64	13	63 %	53 %
57	Variations in First 100 Words Relevancy	-0.18	178	8	74 %	76 %
58	Keywords in pages top 3 most used phrases	-0.18	3	1	54 %	79 %
59	Search Result Publish Date	-0.18	2005615020	1823606813	88 %	48 %
60	Leading Variations in Title Tag Relevancy	-0.18	1	1	40 %	73 %
61	Variations in Meta Description Relevancy	-0.18	38	2	60 %	81 %
62	Entities in H2 Tags	-0.18	23	6	59 %	26 %
63	Entities in Title Tag Relevancy	-0.18	7	3	83 %	23 %
64	Variations in Span Tags Relevancy	-0.18	945	10	56 %	86 %
65	Variations in ALT Attributes Relevancy	-0.18	279	7	52 %	86 %
66	Ahrefs Word Count Size	-0.17	3652	1289	65 %	16 %
67	TF/IDF Relevancy	-0.17	1	1	73 %	71 %
68	Number of HTTPS Links Authority	-0.17	388	127	86 %	81 %
69	Variations in Script Tags Relevancy	-0.17	7267	33	64 %	88 %
70	LSI Words in H1 Tags Relevancy	-0.17	20	5	72 %	48 %
71	Number of HTML Tags Size	-0.17	1955	834	95 %	77 %
72	Page Size Kilobytes Size	-0.17	383	125	94 %	78 %
73	Number of Sentences Size	-0.17	340	59	92 %	79 %
74	Leading Variations in H1 Tags Relevancy	-0.17	1	1	33 %	74 %
75	Number of P Tags Size	-0.17	225	39	86 %	74 %
76	Exact Matches in A Tags Relevancy	-0.17	51	3	26 %	72 %
77	Variations in H3 Tags Relevancy	-0.17	102	3	36 %	85 %
78	Ahrefs Internal Links Authority	-0.16	368	98	66 %	19 %
79	Entities in H3 Tags	-0.16	34	7	51 %	24 %
80	Variations in H1 Tags Relevancy	-0.16	11	2	65 %	81 %
81	Exact Matches in Meta Description Relevancy	-0.16	3	1	20 %	66 %
82	Load Time Milliseconds Performance	-0.16	52017	3432	95 %	69 %
83	Exact Matches in H1 Tags Relevancy	-0.16	2	1	24 %	67 %
84	Exact Matches in H2 Tags Relevancy	-0.16	4	1	15 %	67 %
85	Ahrefs Image Backlinks	-0.16	139626	1651	22 %	17 %
86	Variations in OpenGraph Title Relevancy	-0.16	9	2	53 %	70 %
87	Variations in Nav Tags Relevancy	-0.16	178	17	44 %	80 %
88	URL Age In Days Other	-0.16	5025	1118	53 %	21 %
89	Ahrefs Images Relevancy	-0.16	44	23	63 %	14 %
90	Number of Links Authority	-0.16	395	137	89 %	80 %
91	Number of Internal Links Authority	-0.16	384	119	88 %	82 %
92	Number of Questions Size	-0.16	41	7	67 %	66 %
93	LSI Words in H3 Tags Relevancy	-0.16	79	14	54 %	50 %
94	Leading Variations in H2 Tags Relevancy	-0.16	4	1	23 %	81 %
95	Ahrefs Has Domain Rating Authority	-0.16	1	1	88 %	15 %
96	Number of DoFollow Links Authority	-0.16	394	131	89 %	79 %
97	Variations in the last 100 words Relevancy	-0.16	179	5	62 %	74 %
98	Number of Questions In Headings Size	-0.16	6	2	35 %	63 %
99	Ahrefs Page Size Size	-0.16	40662	24432	69 %	15 %
100	Variations in OpenGraph Description Relevancy	-0.16	44	2	47 %	77 %
101	Entities in H1 Tags	-0.15	8	3	68 %	20 %
102	Ahrefs Has Image Backlinks Authority	-0.15	1	1	22 %	16 %
103	Search Result Uses HTTPS Other	-0.15	1	1	85 %	74 %
104	Number of Heading Tags Size	-0.15	65	20	88 %	79 %
105	Variations making whole A Tags Relevancy	-0.15	8	2	36 %	80 %
106	Entities in Meta Description Tag Relevancy	-0.15	8	4	64 %	23 %
107	Variations in Section Tags Relevancy	-0.15	1062	17	34 %	79 %
108	Variations in Strong Tags Relevancy	-0.15	107	3	34 %	83 %
109	Number of H2 Tags Size	-0.15	15	6	71 %	81 %
110	Title Has Sentiment Words Other	-0.15	1	1	19 %	68 %
111	Title Has Sales Words Other	-0.15	1	1	18 %	67 %
112	Number of Images with ALT Text Size	-0.15	71	17	80 %	80 %
113	Number of Absolute URLs Authority	-0.15	460	171	94 %	80 %
114	Ahrefs Pages Size	-0.15	6	2	68 %	16 %
115	Title Has Best Other	-0.15	1	1	14 %	59 %
116	Search Result Link Text Length Size	-0.15	90	54	95 %	63 %
117	Variations in Article Tags Relevancy	-0.15	3786	27	32 %	76 %
118	Number of Images Size	-0.15	94	26	88 %	74 %
119	Variations in Main Tags Relevancy	-0.15	6722	44	25 %	74 %
120	Variations Making Whole Span Tags Relevancy	-0.15	40	1	19 %	79 %
121	Title Tag Has Entities Relevancy	-0.15	1	1	85 %	20 %
122	Number of External Links Authority	-0.15	44	18	84 %	74 %
123	Variations in TITLE Attributes Relevancy	-0.15	308	8	47 %	84 %
124	Variations in H4-H6 Tags Relevancy	-0.15	58	2	23 %	74 %
125	Number of H3 Tags Size	-0.14	24	7	66 %	76 %
126	Number of Questions In H2 Tags Size	-0.14	3	1	19 %	60 %
127	Variations making whole H1-H6 Tags Relevancy	-0.14	4	1	16 %	69 %
128	Search Result Has Schema Other	-0.14	1	1	7 %	45 %
129	Variations in Footer Tags Relevancy	-0.14	708	7	35 %	72 %
130	Keywords in pages most used phrase	-0.14	2	1	29 %	71 %
131	Variations Making Whole LI Tags Relevancy	-0.14	6	1	26 %	78 %
132	Has Entities in H2 Tags Relevancy	-0.14	1	1	63 %	21 %
133	Variations in H4 Tags Relevancy	-0.14	47	2	18 %	81 %
134	Variations in Search Result Summary Relevancy	-0.14	86	3	90 %	65 %
135	Variations in Class Attributes Relevancy	-0.14	3816	11	31 %	69 %
136	Entities in H4 Tags	-0.14	14	3	30 %	23 %
137	Variations in I Tags Relevancy	-0.14	273	3	21 %	78 %
138	Search Result Has Rating Other	-0.14	1	1	6 %	41 %
139	Has Entities in H1 Tags Relevancy	-0.14	1	1	71 %	20 %
140	Number of US Phone Numbers Trust	-0.14	138	8	41 %	74 %
141	Search Result Summary Length Size	-0.14	510	278	96 %	61 %
142	Search Result Link Text Has Year Other	-0.14	1	1	13 %	50 %
143	Number of DoFollow External Links Authority	-0.14	39	15	81 %	72 %
144	Title Has Year Other	-0.14	1	1	13 %	57 %
145	Ahrefs Linked Root Domains Authority	-0.14	19	7	67 %	18 %
146	Ahrefs External Links Authority	-0.14	38	15	61 %	18 %
147	Number of Nofollow Links Authority	-0.14	38	7	36 %	78 %
148	Variations making whole H1, H2, and H3 Tags Relevancy	-0.14	1	1	15 %	69 %
149	Leading Variations in H3 Tags Relevancy	-0.14	3	1	18 %	76 %
150	Ahrefs Has Images Other	-0.14	1	1	62 %	12 %
151	Variations making whole H1 Tags Relevancy	-0.14	1	1	10 %	67 %
152	Meta Description Tag Has Entities Relevancy	-0.14	1	1	65 %	21 %
153	Variations in Meta Twitter Content Relevancy	-0.14	7	1	34 %	68 %
154	Number of HREF Lang Tags Size	-0.14	15	2	11 %	67 %
155	Variations in Host Citations Relevancy	-0.14	1267	8	17 %	60 %
156	Body Tag Size Kilobytes Size	-0.14	340	71	82 %	70 %
157	Variations in ID Attributes Relevancy	-0.13	349	2	16 %	71 %
158	Word Count in Meta Description Size	-0.13	62	21	69 %	75 %
159	Search Result Number of Dirs in Path Other	-0.13	4	2	81 %	62 %
160	Number of Questions In H3 Tags Size	-0.13	3	1	14 %	56 %
161	Variations in Meta Twitter Description Relevancy	-0.13	35	2	31 %	74 %
162	Has Canonical URL Authority	-0.13	1	1	72 %	73 %
163	Number of Social Accounts Authority	-0.13	5	2	54 %	70 %
164	Ahrefs Has External Links Authority	-0.13	1	1	60 %	15 %
165	Ahrefs Has Internal Links Authority	-0.13	1	1	65 %	15 %
166	Number of NoFollow External Links Authority	-0.13	24	4	26 %	77 %
167	Ahrefs Redirects Authority	-0.13	1754	19	12 %	15 %
168	Search Result URL Length Size	-0.13	112	63	95 %	52 %
169	Ahrefs Has Linked Root Domains Authority	-0.13	1	1	65 %	15 %
170	Exact Matches in H3 Tags Relevancy	-0.13	5	1	8 %	56 %
171	Headings Has Question Other	-0.13	1	1	35 %	57 %
172	Percentage of DoFollow Internal Links Authority	-0.13	92	77	87 %	68 %
173	Meta Description Length Size	-0.13	384	128	69 %	76 %
174	Has Entities in H3 Tags Relevancy	-0.13	1	1	55 %	19 %
175	Variations in Search Result URL Domain Name Relevancy	-0.13	2	1	4 %	42 %
176	Variations in Search Result URL Host Name Relevancy	-0.13	2	1	4 %	42 %
177	Inline JavaScript Kilobytes Size	-0.13	345	25	89 %	74 %
178	Head Size Kilobytes Size	-0.13	83	30	90 %	72 %
179	Variations in OpenGraph Site Name Relevancy	-0.13	3	1	13 %	57 %
180	Has Privacy Policy Trust	-0.13	1	1	57 %	67 %
181	LSI Words in H4 Tags Relevancy	-0.13	45	6	35 %	48 %
182	Ahrefs Has Redirects Authority	-0.13	1	1	12 %	14 %
183	Title Word Count Size	-0.13	13	9	92 %	63 %
184	Has HREF Lang Technology	-0.13	1	1	12 %	65 %
185	Percentage of NoFollow Links Authority	-0.13	20	5	35 %	71 %
186	Has JSON-LD ImageObject	-0.12	1	1	28 %	61 %
187	Has Meta Description Relevancy	-0.12	1	1	69 %	70 %
188	Percentage of NoFollow External Links Authority	-0.12	17	3	24 %	74 %
189	Number of H4 Tags Size	-0.12	14	4	45 %	74 %
190	Percentage of DoFollow Links Authority	-0.12	100	89	87 %	66 %
191	Has OpenGraph Image Relevancy	-0.12	1	1	48 %	63 %
192	Variations in Button Tags Relevancy	-0.12	37	2	6 %	57 %
193	Has US Phone Number Trust	-0.12	1	1	40 %	52 %
194	Has Rel Next Link Authority	-0.12	1	1	7 %	58 %
195	Ahrefs EDU Backlinks Authority	-0.12	2950	68	8 %	13 %
196	Exact Matches making whole H1-H6 Tags Relevancy	-0.12	1	1	8 %	49 %
197	Has Rel Pagination Authority	-0.12	1	1	7 %	58 %
198	Number of Twitter Accounts Authority	-0.12	3	1	47 %	65 %
199	Ahrefs Canonical Backlinks Authority	-0.12	38	1	6 %	16 %
200	Variations in Em Tags Relevancy	-0.12	14	1	10 %	71 %

Measures 149788 SEO Factors

148066 Built-In SEO Factors

138889 On-page SEO Factors

9177 Google Maps SEO Factors for Local SEO

1722 SEO Factors from APIs

147 API SEO Factors for off-page SEO like backlinks and referring domains.

1575 Technology Stack SEO Factors

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TOP SEO Factors for 2020-1 previous - today - next