---

Top SEO Factors - 2022-06-30      Previous - Next

Understanding The Top Factors Data

We measure up to 2100 possible SEO factors and we use both Spearman's and Pearson's correlation coefficients to help identify likely ranking factors that may be contributing to the sort order of the search results. To date this method has been highly successful in helping top SEOs rank pages. The factors you see in this report are the strongest correlations of the 2100 factors. We continue to measure all possible factors because we don't know which factors will stop working or which factors will start working again. We still suspect we don't know all the factors. So in general, if it is measurable and plausible we will measure it going forward.

Keywords	Any of the keyword variations, including the exact match, Google makes bold in the search results.
Search Terms	The exact match search terms you used in Google.
Entities	Any term that has a wikipedia page, GMB, MREID. These are nouns that Google's AI understands topically.
LSI Words	An industry misnomer. These tend to generally be statistically discovered entities. No two implementations of LSI are the same. SEOs use LSI words when entity recognition isn't available in their language. The lists tend to have a lot of overlap and they are used the same... just sprinkle them in your content.
Search Result	If a factor name mentions "Search Result" then that factor is measuring something about how the page is presented in the Google search results.
#1 Max Column	The maximum measurement found in the #1 position in Google.
Page 1 Avg Column	The average page 1 average across thousands of keywords in Google.
Keywords Column	The percentage of thousands of keywords that this factor was a strong correlation for.

Why are you sharing such valuable information?

We share the information because it helps our industry learn about SEO. The measurement facts about how pages in the number one rank position are tuned typically break people's belief-based assumptions about how search works. This information is very inefficient for SEO in general. People still need Cora SEO Software because the amount of each factor you need to compete will change from keyword to keyword and URL to URL. So the information in this report might be good for some keywords but it might be too little or too much for other keywords. At the end of the day SEO is about ranking efficiently, especially if you are a professional full time SEO. Tuning your page to the correct amount for your keyword competitors is the key to efficient SEO.

Some factors aren't meant to be tuned.

Some factors on this list are meant to inform us if Google is using certain algorithms or parts of algorithms. If you generally have no idea how to tune for something then skip it or go learn about it. If there are HTML tags, HTML attributes, or Schema Objects you don't know then please look them up before contacting us. W3Schools HTML Reference, Schema.org Reference

Previous - Next

Top SEO Factors - 2022-06-30 - View Factors By Date

Ordinal	Factor ID	Name	#1 Max	Page 1 Avg	Correlation	Correlation By Page	Keywords
1	CPZZZ50	Number of Top 50 Shared Factors Used	43	22	-0.37	-0.63	93.11%
2	CPZZZ100	Number of Top 100 Shared Factors Used	87	45	-0.35	-0.63	92.40%
3	CPZZZ	Number of Factors Used	225	129	-0.33	-0.62	93.54%
4	ENT000a	Number of Entities Used	72	27	-0.32	-0.66	74.68%
5	CPZZZ200	Number of Top 200 Shared Factors Used	151	83	-0.29	-0.60	90.03%
6	CP059	Ahrefs Rank	46	14	-0.26	-0.52	22.24%
7	CP134	Keywords in Body Tag	114,121	533	-0.26	-0.53	90.67%
8	CP061	Ahrefs Referring Class C Addresses	1,024	50	-0.26	-0.37	30.06%
9	CP470	Keywords in the HTML Tag	115,315	620	-0.26	-0.51	95.48%
10	CP063	Ahrefs Referring IP Addresses	1,712	67	-0.26	-0.37	30.06%
11	CP062	Ahrefs Referring Domains	3,127	87	-0.25	-0.35	30.42%
12	CP161	Keywords in H1-H6 Tags	332	9	-0.24	-0.52	88.81%
13	CP067	Ahrefs Text Backlinks	875,438	9,112	-0.24	-0.30	30.20%
14	CPX010	Keywords in Div Tags	32,037	284	-0.24	-0.49	92.11%
15	CP157	Keywords in H1, H2, and H3 Tags	260	8	-0.23	-0.52	89.38%
16	CP002	Ahrefs Backlinks	875,525	9,043	-0.23	-0.30	30.56%
17	CP064	Ahrefs Referring Pages	875,527	9,043	-0.23	-0.30	30.56%
18	CP005	Ahrefs Domain Rating	79	46	-0.23	-0.51	24.03%
19	ENT003	Entities in H2 Tags	33	6	-0.23	-0.52	73.60%
20	ENT009	Entities in Title Tag	7	2	-0.23	-0.52	69.37%
21	CP129	Keywords in A Tags	5,698	50	-0.22	-0.48	88.81%
22	CP070	Ahrefs Word Count	5,435	1,646	-0.22	-0.49	18.79%
23	CP004	Ahrefs Dofollow Backlinks	836,386	8,138	-0.22	-0.30	30.20%
24	CP054	Ahrefs NoFollow Backlinks	61,036	983	-0.22	-0.31	29.34%
25	ENT004	Entities in H3 Tags	29	5	-0.22	-0.51	72.67%
26	CP465	Keywords in P Tags	3,276	46	-0.22	-0.48	93.62%
27	CP153	Keywords in H1 and H2 Tags	155	5	-0.22	-0.50	87.80%
28	CP469	Keywords in Sentences	2,940	37	-0.21	-0.46	92.32%
29	CP019	Ahrefs Has DoFollow Backlinks	1	1	-0.21	-0.53	28.98%
30	CP045	Ahrefs Has Text Backlinks	1	1	-0.21	-0.53	29.48%
31	DD015	DomDetailer Moz PA	68	42	-0.21	-0.45	31.28%
32	CKWD001	Clean Keyword Density in the HTML Tag	206	5	-0.21	-0.48	78.05%
33	CP135	Body Tag Size Kilobytes	290	93	-0.21	-0.46	91.61%
34	DD010	DomDetailer Majestic Referring Subnets	68,896	10,405	-0.21	-0.22	34.36%
35	CP017	Ahrefs Has Backlinks	1	1	-0.21	-0.52	29.84%
36	CP375	Keywords in LI Tags	2,108	25	-0.20	-0.47	88.59%
37	CP071	Search Result Display URL Matches	14	1	-0.20	-0.49	78.55%
38	CP097	Search Result Link Text Matches	14	1	-0.20	-0.49	78.69%
39	DD006	DomDetailer Majestic IPs	275,466	38,949	-0.20	-0.22	35.29%
40	DD002	DomDetailer Facebook Shares	8,874,003	-6,160,983	-0.20	-0.31	34.07%
41	CPJLD068	Has JSON-LD Dentist	1	0	-0.20	-0.53	4.02%
42	DD008	DomDetailer Majestic Referring Domains	1,650,859	253,619	-0.20	-0.22	36.30%
43	CP134a	Search Terms in Body Tag	413	18	-0.20	-0.44	87.95%
44	CP475	Term Frequency	6	3	-0.20	-0.46	92.32%
45	CP165	Keywords in H2 Tags	136	4	-0.20	-0.47	88.67%
46	CP458	Page Size Kilobytes	1,189	164	-0.20	-0.47	88.38%
47	DD013	DomDetailer Moz DA	83	38	-0.20	-0.38	30.92%
48	DD005	DomDetailer Majestic CF	64	34	-0.19	-0.44	33.29%
49	CP160	Leading Keywords in H1-H6 Tags	40	2	-0.19	-0.46	86.15%
50	CP470a	Search Terms in the HTML Tag	469	18	-0.19	-0.43	90.89%
51	CP038	Ahrefs Has NoFollow Backlinks	1	1	-0.19	-0.51	28.84%
52	CP465c	Keywords in script Tags	24,679	110	-0.19	-0.45	93.83%
53	ENT018	Entities in Sentences	593	88	-0.19	-0.40	97.70%
54	CP492b	Unabridged Word Count	6,935	1,784	-0.19	-0.42	89.81%
55	CP127	Keywords in A Tag HREFs	3,385	59	-0.19	-0.42	88.16%
56	CP156	Leading Keywords in H1, H2, and H3 Tags	23	2	-0.19	-0.46	85.44%
57	LSI002	LSI Words in Sentences	3,707	550	-0.19	-0.40	97.27%
58	CP127b	Keywords in Unique A Tag HREFs	2,724	39	-0.19	-0.42	88.88%
59	GD001	Google Variation Density	375	5	-0.19	-0.46	78.77%
60	CP140	Clean Text Kilobytes	48	11	-0.19	-0.42	88.59%
61	CP128	Keywords in Alt Attributes	647	9	-0.19	-0.45	86.37%
62	CP492	Word Count	4,144	1,424	-0.19	-0.41	88.45%
63	CP481	Keywords in Title Tag	25	2	-0.19	-0.46	78.62%
64	CP488	Keywords in pages top 10 most used phrases	23	2	-0.19	-0.47	85.72%
65	DD012	DomDetailer Majestic TF	56	25	-0.19	-0.40	33.57%
66	CP468	Number of Sentences	258	62	-0.19	-0.41	88.24%
67	CPXX888	Number of HTML Tags	3,125	929	-0.19	-0.44	88.74%
68	CP057	Ahrefs Page Size	93,293	35,072	-0.19	-0.44	18.15%
69	ENT001	Entities in HTML Tag	2,299	279	-0.19	-0.39	98.13%
70	DD007	DomDetailer Majestic Links	75,468,493	433,223	-0.18	-0.23	35.58%
71	CP050	Ahrefs Internal Links	623	156	-0.18	-0.40	30.92%
72	GD004	Google Density Exact Matches	41	3	-0.18	-0.45	62.98%
73	CP007	Ahrefs External Links	248	24	-0.18	-0.38	28.62%
74	ENT008	Entities in Meta Description Tag	10	3	-0.18	-0.45	64.35%
75	CP487	Keywords in pages top 5 most used phrases	11	1	-0.18	-0.46	84.65%
76	CP381	Keywords in Meta Descriptions	51	2	-0.18	-0.44	79.12%
77	DD016	DomDetailer Moz Rank	8	4	-0.18	-0.39	29.77%
78	DD014	DomDetailer Moz Links	60,982,656	-1,044,961	-0.17	-0.23	33.00%
79	CP072	Search Result Document Matches	8	1	-0.17	-0.45	60.40%
80	CP049	Ahrefs Images	83	26	-0.17	-0.39	17.72%
81	CP999	Search Result Path Matches	13	1	-0.17	-0.43	71.59%
82	CPXR24	Number of P Tags	141	37	-0.17	-0.41	86.87%
83	CP052	Ahrefs Linked Root Domains	33	7	-0.17	-0.42	29.70%
84	QS003	Number of Questions	94	6	-0.17	-0.37	83.43%
85	ENT013	Has Entities in H2 Tags	1	1	-0.17	-0.50	67.07%
86	CP159a	Search Terms in H1-H6 Tags	14	1	-0.17	-0.42	85.15%
87	CP471	Keywords in Span Tags	865	13	-0.17	-0.39	90.32%
88	CPXR018	Keywords in Nav Tags	11,766	46	-0.17	-0.41	83.64%
89	CPXR003	Number of Heading Tags	61	21	-0.17	-0.41	88.09%
90	CP169	Keywords in H3 Tags	121	3	-0.17	-0.42	87.66%
91	ENT002	Entities in H1 Tags	18	2	-0.17	-0.41	61.76%
92	CP484	Leading Keywords in Title Tag	1	0	-0.17	-0.47	76.61%
93	CP152	Keywords in H1 Tags	21	1	-0.17	-0.41	75.75%
94	CP427	Number of Images with Alt Text	75	19	-0.17	-0.40	86.51%
95	ENT005	Entities in H4 Tags	18	2	-0.17	-0.45	68.87%
96	CP113	Search Result URL Matches	22	1	-0.17	-0.41	73.24%
97	CP476	TF/IDF	1	1	-0.16	-0.46	80.77%
98	CP425	Number of HTTPS Links	501	156	-0.16	-0.38	83.43%
99	CP137	Keywords in the Canonical URL	60	2	-0.16	-0.42	79.56%
100	GD003	Google Density Variations	7,071	79	-0.16	-0.39	73.39%
101	CP486	Keywords in pages top 3 most used phrases	7	1	-0.16	-0.43	86.08%
102	CP435	Number of Links	501	159	-0.16	-0.37	84.79%
103	CP124a	Keywords in Absolute URLs	5,703	61	-0.16	-0.37	86.94%
104	ENT010	Title Tag Has Entities	1	1	-0.16	-0.44	55.52%
105	CP385	Keywords in Meta OpenGraph Content	21	1	-0.16	-0.44	69.87%
106	CPX003	Keywords in Main Tags	13,887	97	-0.16	-0.45	82.71%
107	CP410	Number of DoFollow Links	497	153	-0.16	-0.37	85.01%
108	CP431	Number of Internal Links	485	142	-0.16	-0.37	85.22%
109	CPXR005	Number of H2 Tags	20	7	-0.16	-0.39	88.59%
110	CP056	Ahrefs Pages	5	2	-0.16	-0.35	27.91%
111	CP383	Keywords in Meta OpenGraph Description	48	2	-0.16	-0.42	73.60%
112	CP426	Number of Images	103	29	-0.16	-0.36	85.08%
113	CP146	Keywords in the First 100 Words	208	8	-0.16	-0.41	76.54%
114	ENT014	Has Entities in H3 Tags	1	1	-0.16	-0.46	65.42%
115	CP151	Leading Keywords in H1 Tags	2	0	-0.16	-0.43	75.32%
116	QS004	Number of Questions In Headings	6	1	-0.16	-0.37	27.91%
117	CP109	Search Result Summary Text Matches	76	3	-0.15	-0.44	72.67%
118	CPXR006	Number of H3 Tags	28	8	-0.15	-0.38	85.15%
119	CPJLDxSA	Number Of JSON-LD Types	49	9	-0.15	-0.39	83.86%
120	CP164	Leading Keywords in H2 Tags	9	1	-0.15	-0.40	84.36%
121	CP358	Inline Javascript Kilobytes	331	35	-0.15	-0.34	81.06%
122	ENT012	Has Entities in H1 Tags	1	1	-0.15	-0.45	59.11%
123	CP048	Ahrefs Image Backlinks	292,652	2,358	-0.15	-0.32	24.10%
124	CP467	Keywords in Section Tags	2,178	21	-0.15	-0.41	86.15%
125	LSI006	LSI Words in H2 Tags	80	15	-0.15	-0.35	94.84%
126	CP469a	Search Terms in Sentences	22	2	-0.15	-0.36	90.60%
127	CP376	Keywords making whole LI Tags	6	1	-0.15	-0.40	76.61%
128	CP022	Ahrefs Has External Links	1	1	-0.15	-0.45	26.54%
129	CPX013	Keywords in Footer Tags	3,696	21	-0.15	-0.36	76.90%
130	CP391	Number of Absolute URLs	387	149	-0.15	-0.36	80.77%
131	LSI001	LSI Words in Title Tag	16	5	-0.15	-0.35	91.89%
132	CPJLD011	Has JSON-LD Answer	1	0	-0.15	-0.44	67.22%
133	CP032	Ahrefs Has Image Backlinks	1	0	-0.15	-0.42	22.17%
134	CPJLD217	Has JSON-LD Question	1	0	-0.14	-0.44	67.22%
135	GD002	Google Exact Match Density	2	0	-0.14	-0.39	39.45%
136	CPJLD086	Has JSON-LD FinancialProduct	1	0	-0.14	-0.46	1.87%
137	CP374	Keywords in the last 100 words	205	5	-0.14	-0.37	75.25%
138	QS006	Number of Questions In H2 Tags	4	1	-0.14	-0.37	77.04%
139	CP125	Keywords making whole A Tags	11	1	-0.14	-0.38	79.12%
140	CP126a	Search Terms in A Tags	62	3	-0.14	-0.35	85.22%
141	CP034	Ahrefs Has Internal Links	1	1	-0.14	-0.43	26.54%
142	QS012	Headings Has Question	1	0	-0.14	-0.43	73.89%
143	CP036	Ahrefs Has Linked Root Domains	1	1	-0.14	-0.43	26.54%
144	CPJLD117	Has JSON-LD HowToSupply	1	0	-0.14	-0.40	2.58%
145	ENT011	Meta Description Tag Has Entities	1	1	-0.14	-0.43	56.53%
146	CPJLD119	Has JSON-LD HowToTool	1	0	-0.14	-0.40	2.58%
147	CP451	Number of US Phone Numbers	72	8	-0.14	-0.34	77.33%
148	CP483a	Search Terms in the Title Tag	2	0	-0.14	-0.38	84.58%
149	CP353	Head Size Kilobytes	130	46	-0.14	-0.36	73.67%
150	CP473	Keywords in Strong Tags	99	2	-0.14	-0.36	83.72%
151	CP020	Ahrefs Has Domain Rating	1	1	-0.14	-0.41	19.87%
152	DD011	DomDetailer Majestic Referring .gov Links	24,741,423	3,359,707	-0.14	-0.26	27.98%
153	CP108	Search Result Summary Length	245	151	-0.14	-0.31	73.89%
154	CP130	Keywords in Article Tags	2,333	22	-0.14	-0.40	74.39%
155	CP158	Keywords making whole H1-H6 Tags	4	0	-0.14	-0.39	75.25%
156	CP357	Inline CSS Kilobytes	414	34	-0.14	-0.37	78.41%
157	LSI007	LSI Words in H3 Tags	93	14	-0.14	-0.33	93.26%
158	CP347	Has US Phone Number	1	0	-0.14	-0.41	61.33%
159	CP033	Ahrefs Has Images	1	1	-0.14	-0.41	15.49%
160	CP377	Load Time Milliseconds	140,093	2,692	-0.14	-0.28	66.21%
161	CP356	Keywords in I Tags	625	9	-0.14	-0.39	75.68%
162	CP413	Number of External Links	63	17	-0.13	-0.30	75.25%
163	PAGE009	Number of Prices	507	36	-0.13	-0.30	74.39%
164	CP154	Keywords making whole H1, H2, and H3 Tags	4	0	-0.13	-0.38	73.53%
165	CP150a	Search Terms in H1 Tags	1	0	-0.13	-0.37	78.62%
166	CP477	Keywords in Title Attributes	449	7	-0.13	-0.34	86.80%
167	CPJLD116	Has JSON-LD HowToStep	1	0	-0.13	-0.39	7.46%
168	CP485	Keywords in pages most used phrase	2	0	-0.13	-0.37	78.77%
169	QS007	Number of Questions In H3 Tags	3	1	-0.13	-0.37	77.76%
170	CP472	Keywords making whole Span Tags	11	1	-0.13	-0.35	84.22%
171	CP150a2	Search Terms in H2 Tags	8	1	-0.13	-0.34	86.01%
172	CPJLD222	Has JSON-LD RealEstateAgent	1	0	-0.13	-0.41	0.72%
173	CPJLDxCB	Number Of Claimed Brands	21	1	-0.13	-0.36	72.74%
174	CP006	Ahrefs Edu Backlinks	92,933	594	-0.13	-0.34	16.07%
175	PAGE001	Is Home Page	1	0	-0.13	-0.39	36.37%
176	CPJLD131	Has JSON-LD LegalService	1	0	-0.13	-0.37	2.15%
177	CP168	Leading Keywords in H3 Tags	12	1	-0.13	-0.36	80.34%
178	CP460	Percentage of DoFollow Internal Links	94	82	-0.13	-0.33	73.17%
179	CP409	Number of DoFollow External Links	45	15	-0.13	-0.29	71.59%
180	CP430	Number of Instagram Pages	6	1	-0.13	-0.33	71.16%
181	ENT015	Has Entities in H4 Tags	1	0	-0.13	-0.40	58.75%
182	CP177	Keywords in H4-H6 Tags	124	2	-0.13	-0.35	80.63%
183	LSI003	LSI Words in Meta Description Tag	50	8	-0.12	-0.32	89.02%
184	CP173	Keywords in H4 Tags	82	1	-0.12	-0.35	79.12%
185	CPJLDxKA	Number Of JSON-LD Entity References	11	0	-0.12	-0.37	65.71%
186	CPJLD106	Has JSON-LD HomeGoodsStore	1	0	-0.12	-0.38	0.93%
187	CPXR002	Number of HTML Comments	221	32	-0.12	-0.33	73.39%
188	DD001	DomDetailer Facebook Comments	280	62	-0.12	-0.33	29.20%
189	CP149	Keywords making whole H1 Tags	1	0	-0.12	-0.37	71.16%
190	CP479	Title Has Sales Words	1	0	-0.12	-0.36	68.79%
191	CP099	Search Result Number of Dirs in Path	3	2	-0.12	-0.33	59.40%
192	CP479ii	Title Has Sentiment Words	1	0	-0.12	-0.36	68.79%
193	CP440	Number of NoFollow Links	50	6	-0.12	-0.32	74.89%
194	CP021	Ahrefs Has EDU Backlinks	1	0	-0.12	-0.36	15.42%
195	CP381a	Search Terms in Meta Descriptions	2	0	-0.12	-0.33	81.92%
196	CPJLD241	Has JSON-LD SoftwareApplication	1	0	-0.12	-0.38	6.17%
197	CP439	Number of NoFollow Externa Links	33	3	-0.12	-0.33	75.97%
198	CP319	Has Schema Markup	1	1	-0.12	-0.39	72.96%
199	PAGE005	Is Pagination Page	1	0	-0.12	-0.38	62.20%
200	CP380	Meta Description Length	511	129	-0.12	-0.31	68.87%

---

Privacy Policy - Terms of Service - TopSEOFactors.com is an SEO Tool Lab property. SEO Tool Lab proudly owns and operates SEOToolLab.com , SEOVolatility.com , TopSEOFactors.com
Copyright 2021 SEO Tool Lab, Inc. All Rights Reserved.