---

Top SEO Factors - 2022-07-01      Previous - Next

Understanding The Top Factors Data

We measure up to 2100 possible SEO factors and we use both Spearman's and Pearson's correlation coefficients to help identify likely ranking factors that may be contributing to the sort order of the search results. To date this method has been highly successful in helping top SEOs rank pages. The factors you see in this report are the strongest correlations of the 2100 factors. We continue to measure all possible factors because we don't know which factors will stop working or which factors will start working again. We still suspect we don't know all the factors. So in general, if it is measurable and plausible we will measure it going forward.

Keywords	Any of the keyword variations, including the exact match, Google makes bold in the search results.
Search Terms	The exact match search terms you used in Google.
Entities	Any term that has a wikipedia page, GMB, MREID. These are nouns that Google's AI understands topically.
LSI Words	An industry misnomer. These tend to generally be statistically discovered entities. No two implementations of LSI are the same. SEOs use LSI words when entity recognition isn't available in their language. The lists tend to have a lot of overlap and they are used the same... just sprinkle them in your content.
Search Result	If a factor name mentions "Search Result" then that factor is measuring something about how the page is presented in the Google search results.
#1 Max Column	The maximum measurement found in the #1 position in Google.
Page 1 Avg Column	The average page 1 average across thousands of keywords in Google.
Keywords Column	The percentage of thousands of keywords that this factor was a strong correlation for.

Why are you sharing such valuable information?

We share the information because it helps our industry learn about SEO. The measurement facts about how pages in the number one rank position are tuned typically break people's belief-based assumptions about how search works. This information is very inefficient for SEO in general. People still need Cora SEO Software because the amount of each factor you need to compete will change from keyword to keyword and URL to URL. So the information in this report might be good for some keywords but it might be too little or too much for other keywords. At the end of the day SEO is about ranking efficiently, especially if you are a professional full time SEO. Tuning your page to the correct amount for your keyword competitors is the key to efficient SEO.

Some factors aren't meant to be tuned.

Some factors on this list are meant to inform us if Google is using certain algorithms or parts of algorithms. If you generally have no idea how to tune for something then skip it or go learn about it. If there are HTML tags, HTML attributes, or Schema Objects you don't know then please look them up before contacting us. W3Schools HTML Reference, Schema.org Reference

Previous - Next

Top SEO Factors - 2022-07-01 - View Factors By Date

Ordinal	Factor ID	Name	#1 Max	Page 1 Avg	Correlation	Correlation By Page	Keywords
1	CPZZZ50	Number of Top 50 Shared Factors Used	43	22	-0.37	-0.63	93.18%
2	CPZZZ100	Number of Top 100 Shared Factors Used	87	45	-0.35	-0.64	92.63%
3	CPZZZ	Number of Factors Used	225	128	-0.32	-0.61	94.02%
4	ENT000a	Number of Entities Used	72	26	-0.31	-0.65	76.43%
5	CPZZZ200	Number of Top 200 Shared Factors Used	151	83	-0.29	-0.60	89.92%
6	CP134	Keywords in Body Tag	114,121	532	-0.26	-0.54	91.03%
7	CP059	Ahrefs Rank	46	14	-0.26	-0.51	21.77%
8	CP470	Keywords in the HTML Tag	115,315	618	-0.25	-0.51	95.55%
9	CP005	Ahrefs Domain Rating	79	45	-0.25	-0.54	29.69%
10	CP061	Ahrefs Referring Class C Addresses	1,024	44	-0.24	-0.35	35.05%
11	CP063	Ahrefs Referring IP Addresses	1,712	60	-0.24	-0.35	35.12%
12	CP062	Ahrefs Referring Domains	3,127	77	-0.24	-0.33	35.54%
13	CPX010	Keywords in Div Tags	32,037	283	-0.23	-0.50	92.56%
14	CP161	Keywords in H1-H6 Tags	332	9	-0.23	-0.52	88.80%
15	CP157	Keywords in H1, H2, and H3 Tags	260	8	-0.23	-0.52	89.22%
16	DD015	DomDetailer Moz PA	68	42	-0.23	-0.49	36.09%
17	CP067	Ahrefs Text Backlinks	875,438	8,997	-0.23	-0.29	35.05%
18	CP002	Ahrefs Backlinks	875,525	9,007	-0.23	-0.29	35.47%
19	CP064	Ahrefs Referring Pages	875,527	9,007	-0.23	-0.29	35.47%
20	ENT009	Entities in Title Tag	7	2	-0.23	-0.52	70.86%
21	DD010	DomDetailer Majestic Referring Subnets	68,896	9,891	-0.22	-0.25	38.66%
22	CP070	Ahrefs Word Count	5,435	1,640	-0.22	-0.49	18.15%
23	DD006	DomDetailer Majestic IPs	275,466	37,182	-0.22	-0.24	39.43%
24	CP129	Keywords in A Tags	5,698	50	-0.22	-0.49	89.43%
25	ENT003	Entities in H2 Tags	33	6	-0.22	-0.51	74.69%
26	DD008	DomDetailer Majestic Referring Domains	1,650,859	239,524	-0.22	-0.24	40.40%
27	CP465	Keywords in P Tags	3,276	46	-0.22	-0.48	93.60%
28	DD013	DomDetailer Moz DA	83	38	-0.22	-0.43	35.74%
29	CP004	Ahrefs Dofollow Backlinks	836,386	7,201	-0.21	-0.30	35.12%
30	CP153	Keywords in H1 and H2 Tags	155	5	-0.21	-0.49	87.97%
31	ENT004	Entities in H3 Tags	29	5	-0.21	-0.50	74.13%
32	CP054	Ahrefs NoFollow Backlinks	61,036	1,696	-0.21	-0.30	34.14%
33	DD005	DomDetailer Majestic CF	64	34	-0.21	-0.47	37.62%
34	CP469	Keywords in Sentences	2,940	37	-0.21	-0.46	91.45%
35	DD002	DomDetailer Facebook Shares	8,874,003	-5,320,679	-0.21	-0.31	38.53%
36	CKWD001	Clean Keyword Density in the HTML Tag	206	5	-0.21	-0.48	78.79%
37	CP135	Body Tag Size Kilobytes	290	93	-0.21	-0.46	91.93%
38	CP045	Ahrefs Has Text Backlinks	1	1	-0.20	-0.53	34.42%
39	CP375	Keywords in LI Tags	2,108	25	-0.20	-0.47	88.66%
40	DD007	DomDetailer Majestic Links	75,468,493	-268,773	-0.20	-0.23	39.85%
41	DD012	DomDetailer Majestic TF	56	24	-0.20	-0.43	37.90%
42	CP017	Ahrefs Has Backlinks	1	1	-0.20	-0.52	34.63%
43	CPJLD068	Has JSON-LD Dentist	1	0	-0.20	-0.53	3.34%
44	CP071	Search Result Display URL Matches	14	1	-0.20	-0.49	78.44%
45	CP019	Ahrefs Has DoFollow Backlinks	1	1	-0.20	-0.52	33.94%
46	CP097	Search Result Link Text Matches	14	1	-0.20	-0.49	78.51%
47	CP458	Page Size Kilobytes	1,189	164	-0.20	-0.47	88.94%
48	DD016	DomDetailer Moz Rank	8	4	-0.20	-0.43	34.63%
49	CP134a	Search Terms in Body Tag	413	18	-0.20	-0.45	87.27%
50	CP475	Term Frequency	6	3	-0.20	-0.46	92.56%
51	CP165	Keywords in H2 Tags	136	4	-0.20	-0.46	88.66%
52	CP470a	Search Terms in the HTML Tag	469	17	-0.19	-0.43	89.92%
53	ENT018	Entities in Sentences	593	90	-0.19	-0.41	97.22%
54	DD014	DomDetailer Moz Links	60,982,656	179,541	-0.19	-0.25	38.04%
55	LSI002	LSI Words in Sentences	3,707	554	-0.19	-0.41	97.22%
56	CP160	Leading Keywords in H1-H6 Tags	40	2	-0.19	-0.46	86.51%
57	CP127	Keywords in A Tag HREFs	3,385	59	-0.19	-0.42	87.55%
58	CP465c	Keywords in script Tags	24,679	111	-0.19	-0.44	93.53%
59	CP492b	Unabridged Word Count	6,935	1,765	-0.19	-0.42	89.64%
60	CP127b	Keywords in Unique A Tag HREFs	2,724	39	-0.19	-0.42	88.18%
61	CP156	Leading Keywords in H1, H2, and H3 Tags	23	2	-0.19	-0.46	85.88%
62	CP128	Keywords in Alt Attributes	647	9	-0.19	-0.45	86.93%
63	CPXX888	Number of HTML Tags	3,125	926	-0.19	-0.45	89.43%
64	CP140	Clean Text Kilobytes	48	11	-0.19	-0.42	88.60%
65	ENT001	Entities in HTML Tag	2,299	281	-0.19	-0.40	97.91%
66	CP038	Ahrefs Has NoFollow Backlinks	1	0	-0.19	-0.50	33.59%
67	CP050	Ahrefs Internal Links	623	144	-0.19	-0.42	36.30%
68	CP481	Keywords in Title Tag	25	2	-0.19	-0.46	79.28%
69	CP057	Ahrefs Page Size	93,293	35,032	-0.19	-0.45	17.52%
70	GD001	Google Variation Density	375	5	-0.19	-0.45	77.05%
71	CP492	Word Count	4,144	1,407	-0.19	-0.41	88.60%
72	CP488	Keywords in pages top 10 most used phrases	23	2	-0.19	-0.48	85.67%
73	GD004	Google Density Exact Matches	41	3	-0.18	-0.46	61.89%
74	CP468	Number of Sentences	258	61	-0.18	-0.40	87.41%
75	CP487	Keywords in pages top 5 most used phrases	11	1	-0.18	-0.46	84.42%
76	CP007	Ahrefs External Links	248	22	-0.17	-0.38	33.66%
77	CP381	Keywords in Meta Descriptions	51	2	-0.17	-0.45	79.97%
78	ENT008	Entities in Meta Description Tag	10	3	-0.17	-0.45	65.30%
79	CP049	Ahrefs Images	83	26	-0.17	-0.39	17.18%
80	CP052	Ahrefs Linked Root Domains	33	7	-0.17	-0.44	34.98%
81	CP999	Search Result Path Matches	13	1	-0.17	-0.43	70.72%
82	CP471	Keywords in Span Tags	865	13	-0.17	-0.40	90.33%
83	CP072	Search Result Document Matches	8	1	-0.17	-0.44	59.74%
84	CP425	Number of HTTPS Links	501	156	-0.17	-0.39	84.49%
85	CP159a	Search Terms in H1-H6 Tags	14	1	-0.17	-0.41	85.05%
86	CPXR24	Number of P Tags	141	37	-0.17	-0.40	87.62%
87	QS003	Number of Questions	94	6	-0.17	-0.36	82.68%
88	CPXR018	Keywords in Nav Tags	11,766	46	-0.17	-0.40	84.08%
89	ENT013	Has Entities in H2 Tags	1	1	-0.17	-0.49	68.36%
90	CP169	Keywords in H3 Tags	121	3	-0.17	-0.41	87.69%
91	CP435	Number of Links	501	159	-0.17	-0.38	85.74%
92	CP484	Leading Keywords in Title Tag	1	0	-0.17	-0.46	76.98%
93	CPXR003	Number of Heading Tags	61	20	-0.17	-0.40	87.20%
94	CP431	Number of Internal Links	485	143	-0.17	-0.38	86.09%
95	ENT002	Entities in H1 Tags	18	2	-0.17	-0.41	61.27%
96	CP410	Number of DoFollow Links	497	153	-0.17	-0.38	85.88%
97	CP427	Number of Images with Alt Text	75	20	-0.17	-0.41	87.34%
98	CP152	Keywords in H1 Tags	21	1	-0.17	-0.41	75.87%
99	CP113	Search Result URL Matches	22	1	-0.16	-0.40	74.06%
100	CP476	TF/IDF	1	1	-0.16	-0.46	80.88%
101	ENT005	Entities in H4 Tags	18	2	-0.16	-0.44	67.80%
102	CP137	Keywords in the Canonical URL	60	2	-0.16	-0.41	79.49%
103	CP486	Keywords in pages top 3 most used phrases	7	1	-0.16	-0.43	86.09%
104	GD003	Google Density Variations	7,071	79	-0.16	-0.39	72.11%
105	CP426	Number of Images	103	30	-0.16	-0.37	85.33%
106	CPX003	Keywords in Main Tags	13,887	97	-0.16	-0.45	83.17%
107	CP124a	Keywords in Absolute URLs	5,703	62	-0.16	-0.37	86.72%
108	ENT010	Title Tag Has Entities	1	1	-0.16	-0.44	58.14%
109	CPJLD086	Has JSON-LD FinancialProduct	1	0	-0.16	-0.50	1.88%
110	CP151	Leading Keywords in H1 Tags	2	0	-0.16	-0.43	76.08%
111	CP385	Keywords in Meta OpenGraph Content	21	1	-0.16	-0.43	70.10%
112	CPXR005	Number of H2 Tags	20	7	-0.16	-0.38	87.83%
113	CP109	Search Result Summary Text Matches	76	3	-0.16	-0.44	73.37%
114	CP056	Ahrefs Pages	5	2	-0.16	-0.34	32.48%
115	CP383	Keywords in Meta OpenGraph Description	48	2	-0.16	-0.41	74.27%
116	CP146	Keywords in the First 100 Words	208	8	-0.15	-0.41	75.03%
117	CP020	Ahrefs Has Domain Rating	1	1	-0.15	-0.45	25.52%
118	ENT014	Has Entities in H3 Tags	1	1	-0.15	-0.45	66.62%
119	CP164	Leading Keywords in H2 Tags	9	1	-0.15	-0.40	84.28%
120	CPXR006	Number of H3 Tags	28	7	-0.15	-0.37	84.14%
121	CP467	Keywords in Section Tags	2,178	21	-0.15	-0.41	86.86%
122	CP358	Inline Javascript Kilobytes	331	35	-0.15	-0.33	80.74%
123	QS004	Number of Questions In Headings	6	1	-0.15	-0.36	30.81%
124	CPJLDxSA	Number Of JSON-LD Types	49	9	-0.15	-0.38	84.01%
125	CP376	Keywords making whole LI Tags	6	1	-0.15	-0.40	77.33%
126	CP391	Number of Absolute URLs	367	150	-0.15	-0.37	81.15%
127	ENT012	Has Entities in H1 Tags	1	1	-0.15	-0.45	58.83%
128	CP469a	Search Terms in Sentences	22	2	-0.15	-0.36	89.43%
129	CPJLD117	Has JSON-LD HowToSupply	1	0	-0.15	-0.42	2.71%
130	CPX013	Keywords in Footer Tags	3,696	21	-0.15	-0.36	77.47%
131	DD011	DomDetailer Majestic Referring .gov Links	24,741,423	3,200,985	-0.15	-0.27	31.85%
132	CP048	Ahrefs Image Backlinks	292,652	2,166	-0.15	-0.33	27.33%
133	LSI001	LSI Words in Title Tag	16	5	-0.15	-0.35	92.21%
134	CPJLD119	Has JSON-LD HowToTool	1	0	-0.15	-0.42	2.71%
135	CPJLD011	Has JSON-LD Answer	1	0	-0.15	-0.44	68.92%
136	CPJLD217	Has JSON-LD Question	1	0	-0.15	-0.44	69.05%
137	LSI006	LSI Words in H2 Tags	80	16	-0.15	-0.35	94.51%
138	CP125	Keywords making whole A Tags	11	1	-0.14	-0.38	80.25%
139	CP451	Number of US Phone Numbers	72	7	-0.14	-0.35	77.96%
140	CP032	Ahrefs Has Image Backlinks	1	0	-0.14	-0.42	24.76%
141	CP022	Ahrefs Has External Links	1	1	-0.14	-0.44	30.18%
142	QS006	Number of Questions In H2 Tags	4	1	-0.14	-0.37	75.38%
143	GD002	Google Exact Match Density	2	0	-0.14	-0.39	37.97%
144	QS012	Headings Has Question	1	0	-0.14	-0.43	73.16%
145	CP483a	Search Terms in the Title Tag	2	0	-0.14	-0.38	84.14%
146	CP347	Has US Phone Number	1	0	-0.14	-0.42	62.66%
147	ENT011	Meta Description Tag Has Entities	1	1	-0.14	-0.43	58.21%
148	CP374	Keywords in the last 100 words	205	5	-0.14	-0.36	74.34%
149	CP034	Ahrefs Has Internal Links	1	1	-0.14	-0.42	30.67%
150	CP108	Search Result Summary Length	245	151	-0.14	-0.32	74.48%
151	CP126a	Search Terms in A Tags	62	3	-0.14	-0.34	84.84%
152	CP036	Ahrefs Has Linked Root Domains	1	1	-0.14	-0.42	30.74%
153	CP353	Head Size Kilobytes	130	46	-0.14	-0.36	74.97%
154	CP473	Keywords in Strong Tags	99	2	-0.14	-0.36	84.14%
155	CP158	Keywords making whole H1-H6 Tags	4	0	-0.14	-0.39	75.38%
156	CP033	Ahrefs Has Images	1	1	-0.14	-0.41	15.09%
157	CP357	Inline CSS Kilobytes	414	34	-0.14	-0.37	78.65%
158	CP377	Load Time Milliseconds	140,093	2,700	-0.14	-0.28	65.37%
159	CP472	Keywords making whole Span Tags	11	1	-0.14	-0.35	84.91%
160	CP413	Number of External Links	53	17	-0.13	-0.31	76.08%
161	CP130	Keywords in Article Tags	2,333	22	-0.13	-0.39	71.91%
162	CP356	Keywords in I Tags	625	9	-0.13	-0.39	76.77%
163	LSI007	LSI Words in H3 Tags	92	14	-0.13	-0.33	92.77%
164	CP477	Keywords in Title Attributes	449	7	-0.13	-0.34	87.20%
165	CP154	Keywords making whole H1, H2, and H3 Tags	4	0	-0.13	-0.38	73.92%
166	CP485	Keywords in pages most used phrase	2	0	-0.13	-0.38	78.79%
167	CP150a	Search Terms in H1 Tags	1	0	-0.13	-0.36	79.21%
168	PAGE009	Number of Prices	507	35	-0.13	-0.30	73.50%
169	CPJLDxCB	Number Of Claimed Brands	14	1	-0.13	-0.36	73.16%
170	QS007	Number of Questions In H3 Tags	3	1	-0.13	-0.36	77.26%
171	CPJLD116	Has JSON-LD HowToStep	1	0	-0.13	-0.39	7.79%
172	CP150a2	Search Terms in H2 Tags	8	1	-0.13	-0.34	85.81%
173	CPJLD222	Has JSON-LD RealEstateAgent	1	0	-0.13	-0.41	0.70%
174	CP168	Leading Keywords in H3 Tags	12	1	-0.13	-0.36	80.67%
175	CP099	Search Result Number of Dirs in Path	3	2	-0.13	-0.34	61.82%
176	CPJLDxKA	Number Of JSON-LD Entity References	11	0	-0.13	-0.37	67.45%
177	DD001	DomDetailer Facebook Comments	280	53	-0.13	-0.36	33.45%
178	CP409	Number of DoFollow External Links	44	14	-0.13	-0.29	71.70%
179	LSI003	LSI Words in Meta Description Tag	50	8	-0.13	-0.32	89.57%
180	PAGE001	Is Home Page	1	0	-0.13	-0.38	34.56%
181	CP460	Percentage of DoFollow Internal Links	94	82	-0.13	-0.34	73.50%
182	CP440	Number of NoFollow Links	49	6	-0.13	-0.33	76.29%
183	CP177	Keywords in H4-H6 Tags	124	2	-0.13	-0.35	80.74%
184	CP439	Number of NoFollow Externa Links	33	3	-0.13	-0.34	77.47%
185	CP430	Number of Instagram Pages	7	1	-0.13	-0.33	72.25%
186	CP149	Keywords making whole H1 Tags	1	0	-0.12	-0.37	71.21%
187	CPJLD106	Has JSON-LD HomeGoodsStore	1	0	-0.12	-0.38	0.90%
188	CP173	Keywords in H4 Tags	82	1	-0.12	-0.35	78.58%
189	ENT015	Has Entities in H4 Tags	1	0	-0.12	-0.39	57.79%
190	CP006	Ahrefs Edu Backlinks	92,933	509	-0.12	-0.33	18.92%
191	CP213	Has FavIcon	1	1	-0.12	-0.39	68.57%
192	CP381a	Search Terms in Meta Descriptions	2	0	-0.12	-0.33	81.71%
193	CP479	Title Has Sales Words	1	0	-0.12	-0.36	67.25%
194	CPXR002	Number of HTML Comments	221	31	-0.12	-0.32	72.18%
195	CP424	Number of HREF Lang Tags	25	1	-0.12	-0.33	73.57%
196	CP479ii	Title Has Sentiment Words	1	0	-0.12	-0.36	67.52%
197	CP432	Number of JavaScript Includes	27	14	-0.12	-0.34	72.67%
198	CP481b	Word Count in Meta Description Tag	86	21	-0.12	-0.30	72.88%
199	CPJLD131	Has JSON-LD LegalService	1	0	-0.12	-0.35	2.09%
200	CP380	Meta Description Length	511	128	-0.12	-0.31	70.03%

---

Privacy Policy - Terms of Service - TopSEOFactors.com is an SEO Tool Lab property. SEO Tool Lab proudly owns and operates SEOToolLab.com , SEOVolatility.com , TopSEOFactors.com
Copyright 2021 SEO Tool Lab, Inc. All Rights Reserved.