Top SEO Factors - 2021-12-04 Previous - Next
Understanding The Top Factors Data
We measure up to 2100 possible SEO factors and we use both Spearman's and Pearson's correlation coefficients to help identify likely ranking factors that may be contributing to the sort order of the search results. To date this method has been highly successful in helping top SEOs rank pages. The factors you see in this report are the strongest correlations of the 2100 factors. We continue to measure all possible factors because we don't know which factors will stop working or which factors will start working again. We still suspect we don't know all the factors. So in general, if it is measurable and plausible we will measure it going forward.
| Any of the keyword variations, including the exact match, Google makes bold in the search results. |  |
| The exact match search terms you used in Google. | |
| Any term that has a wikipedia page, GMB, MREID. These are nouns that Google's AI understands topically. | |
| An industry misnomer. These tend to generally be statistically discovered entities. No two implementations of LSI are the same. SEOs use LSI words when entity recognition isn't available in their language. The lists tend to have a lot of overlap and they are used the same... just sprinkle them in your content. | |
| If a factor name mentions "Search Result" then that factor is measuring something about how the page is presented in the Google search results. | |
| The maximum measurement found in the #1 position in Google. | |
| The average page 1 average across thousands of keywords in Google. | |
| The percentage of thousands of keywords that this factor was a strong correlation for. |
Why are you sharing such valuable information?
We share the information because it helps our industry learn about SEO. The measurement facts about how pages in the number one rank position are tuned typically break people's belief-based assumptions about how search works. This information is very inefficient for SEO in general. People still need Cora SEO Software because the amount of each factor you need to compete will change from keyword to keyword and URL to URL. So the information in this report might be good for some keywords but it might be too little or too much for other keywords. At the end of the day SEO is about ranking efficiently, especially if you are a professional full time SEO. Tuning your page to the correct amount for your keyword competitors is the key to efficient SEO.
Some factors aren't meant to be tuned.
Some factors on this list are meant to inform us if Google is using certain algorithms or parts of algorithms. If you generally have no idea how to tune for something then skip it or go learn about it. If there are HTML tags, HTML attributes, or Schema Objects you don't know then please look them up before contacting us. W3Schools HTML Reference, Schema.org Reference
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Top SEO Factors - 2021-12-04 - View Factors By Date
| Ordinal | Factor ID | Name | #1 Max | Page 1 Avg | Correlation | Correlation By Page | Keywords |
| 1 | ENT000a | Number of Entities Used | 73 | 27 | -0.29 | -0.61 | 65.74% |
| 2 | CPZZZ50 | Number of Top 50 Shared Factors Used | 42 | 27 | -0.28 | -0.46 | 17.58% |
| 3 | CPZZZ100 | Number of Top 100 Shared Factors Used | 76 | 52 | -0.27 | -0.48 | 17.94% |
| 4 | CPZZZ | Number of Factors Used | 204 | 128 | -0.26 | -0.51 | 90.49% |
| 5 | CPZZZ200 | Number of Top 200 Shared Factors Used | 134 | 93 | -0.24 | -0.47 | 17.22% |
| 6 | CP470 | Keywords in the HTML Tag | 38,261 | 236 | -0.23 | -0.50 | 95.61% |
| 7 | CP134 | Keywords in Body Tag | 29,333 | 201 | -0.23 | -0.51 | 95.70% |
| 8 | CPX010 | Keywords in Div Tags | 22,921 | 155 | -0.22 | -0.49 | 94.71% |
| 9 | CP475 | Term Frequency | 11 | 5 | -0.22 | -0.47 | 93.63% |
| 10 | LSI002 | LSI Words in Sentences | 2,697 | 520 | -0.22 | -0.48 | 97.04% |
| 11 | ENT009 | Entities in Title Tag | 6 | 2 | -0.22 | -0.50 | 62.15% |
| 12 | CP129 | Keywords in A Tags | 5,158 | 38 | -0.21 | -0.45 | 95.07% |
| 13 | CP161 | Keywords in H1-H6 Tags | 150 | 8 | -0.21 | -0.47 | 93.54% |
| 14 | CP465 | Keywords in P Tags | 2,186 | 34 | -0.21 | -0.49 | 92.65% |
| 15 | CP157 | Keywords in H1, H2, and H3 Tags | 103 | 6 | -0.21 | -0.46 | 93.27% |
| 16 | CP097 | Search Result Link Text Matches | 7 | 1 | -0.21 | -0.49 | 79.82% |
| 17 | CP071 | Search Result Display URL Matches | 7 | 1 | -0.21 | -0.49 | 79.82% |
| 18 | CP054 | Ahrefs NoFollow Backlinks | 128,258 | 2,414 | -0.21 | -0.29 | 16.41% |
| 19 | ENT003 | Entities in H2 Tags | 30 | 5 | -0.21 | -0.49 | 64.66% |
| 20 | CP375 | Keywords in LI Tags | 971 | 19 | -0.20 | -0.47 | 94.17% |
| 21 | CP127b | Keywords in Unique A Tag HREFs | 1,702 | 37 | -0.20 | -0.44 | 85.65% |
| 22 | CP469 | Keywords in Sentences | 102 | 22 | -0.20 | -0.45 | 89.42% |
| 23 | CP062 | Ahrefs Referring Domains | 2,775 | 104 | -0.20 | -0.32 | 16.59% |
| 24 | CP127 | Keywords in A Tag HREFs | 2,434 | 54 | -0.20 | -0.44 | 93.36% |
| 25 | CP061 | Ahrefs Referring Class C Addresses | 1,260 | 63 | -0.20 | -0.33 | 16.68% |
| 26 | CP153 | Keywords in H1 and H2 Tags | 42 | 4 | -0.20 | -0.46 | 91.03% |
| 27 | CP135 | Body Tag Size Kilobytes | 307 | 85 | -0.20 | -0.47 | 90.22% |
| 28 | CP063 | Ahrefs Referring IP Addresses | 2,252 | 94 | -0.20 | -0.33 | 16.68% |
| 29 | CKWD001 | Clean Keyword Density in the HTML Tag | 204 | 4 | -0.19 | -0.44 | 80.27% |
| 30 | CP465c | Keywords in script Tags | 5,798 | 51 | -0.19 | -0.46 | 92.74% |
| 31 | CP067 | Ahrefs Text Backlinks | 260,054 | 6,963 | -0.19 | -0.26 | 16.86% |
| 32 | CP002 | Ahrefs Backlinks | 260,346 | 7,074 | -0.19 | -0.25 | 16.86% |
| 33 | CP064 | Ahrefs Referring Pages | 260,346 | 7,074 | -0.19 | -0.25 | 16.86% |
| 34 | ENT004 | Entities in H3 Tags | 36 | 5 | -0.19 | -0.47 | 64.75% |
| 35 | CP059 | Ahrefs Rank | 35 | 14 | -0.19 | -0.40 | 14.08% |
| 36 | CP458 | Page Size Kilobytes | 411 | 150 | -0.19 | -0.46 | 84.84% |
| 37 | CP481 | Keywords in Title Tag | 8 | 2 | -0.19 | -0.45 | 79.37% |
| 38 | CP160 | Leading Keywords in H1-H6 Tags | 31 | 2 | -0.19 | -0.42 | 89.60% |
| 39 | CP488 | Keywords in pages top 10 most used phrases | 22 | 2 | -0.18 | -0.47 | 85.11% |
| 40 | GD001 | Google Variation Density | 339 | 3 | -0.18 | -0.43 | 77.40% |
| 41 | LSI001 | LSI Words in Title Tag | 14 | 5 | -0.18 | -0.43 | 90.76% |
| 42 | CP156 | Leading Keywords in H1, H2, and H3 Tags | 23 | 1 | -0.18 | -0.42 | 89.06% |
| 43 | CP140 | Clean Text Kilobytes | 29 | 10 | -0.18 | -0.40 | 86.55% |
| 44 | CP492b | Unabridged Word Count | 5,039 | 1,639 | -0.18 | -0.41 | 86.82% |
| 45 | CP999 | Search Result Path Matches | 14 | 1 | -0.18 | -0.44 | 77.40% |
| 46 | CP165 | Keywords in H2 Tags | 50 | 3 | -0.18 | -0.43 | 90.76% |
| 47 | CPXX888 | Number of HTML Tags | 2,582 | 878 | -0.18 | -0.44 | 84.66% |
| 48 | CP492 | Word Count | 3,696 | 1,283 | -0.18 | -0.40 | 84.75% |
| 49 | ENT018 | Entities in Sentences | 624 | 81 | -0.18 | -0.38 | 97.49% |
| 50 | CP137 | Keywords in the Canonical URL | 5 | 1 | -0.17 | -0.44 | 83.68% |
| 51 | CP134a | Search Terms in Body Tag | 214 | 13 | -0.17 | -0.40 | 89.87% |
| 52 | CP471 | Keywords in Span Tags | 426 | 10 | -0.17 | -0.41 | 91.12% |
| 53 | CP004 | Ahrefs Dofollow Backlinks | 132,172 | 4,300 | -0.17 | -0.27 | 15.96% |
| 54 | CP128 | Keywords in Alt Attributes | 215 | 8 | -0.17 | -0.39 | 90.58% |
| 55 | CP381 | Keywords in Meta Descriptions | 93 | 2 | -0.17 | -0.43 | 82.87% |
| 56 | CP487 | Keywords in pages top 5 most used phrases | 11 | 1 | -0.17 | -0.45 | 84.66% |
| 57 | DD010 | DomDetailer Majestic Referring Subnets | 73,439 | 13,545 | -0.17 | -0.19 | 29.15% |
| 58 | DD008 | DomDetailer Majestic Referring Domains | 1,844,588 | 305,059 | -0.17 | -0.20 | 29.42% |
| 59 | CP470a | Search Terms in the HTML Tag | 253 | 11 | -0.17 | -0.41 | 82.33% |
| 60 | ENT008 | Entities in Meta Description Tag | 108 | 3 | -0.17 | -0.44 | 57.94% |
| 61 | DD006 | DomDetailer Majestic IPs | 289,381 | 49,483 | -0.17 | -0.19 | 29.24% |
| 62 | CP124a | Keywords in Absolute URLs | 9,072 | 63 | -0.17 | -0.39 | 88.88% |
| 63 | LSI006 | LSI Words in H2 Tags | 64 | 14 | -0.17 | -0.41 | 92.65% |
| 64 | CP146 | Keywords in the First 100 Words | 207 | 7 | -0.17 | -0.42 | 79.55% |
| 65 | DD015 | DomDetailer Moz PA | 72 | 39 | -0.17 | -0.40 | 26.91% |
| 66 | DD013 | DomDetailer Moz DA | 87 | 39 | -0.17 | -0.37 | 26.10% |
| 67 | CP425 | Number of HTTPS Links | 516 | 148 | -0.17 | -0.39 | 83.23% |
| 68 | CP468 | Number of Sentences | 202 | 50 | -0.17 | -0.38 | 80.54% |
| 69 | ENT001 | Entities in HTML Tag | 2,056 | 293 | -0.17 | -0.36 | 96.77% |
| 70 | ENT002 | Entities in H1 Tags | 6 | 2 | -0.17 | -0.41 | 56.50% |
| 71 | CP108 | Search Result Summary Length | 412 | 156 | -0.17 | -0.41 | 82.69% |
| 72 | DD005 | DomDetailer Majestic CF | 64 | 34 | -0.17 | -0.39 | 28.97% |
| 73 | DD002 | DomDetailer Facebook Shares | 11,122,821 | 576,538 | -0.17 | -0.22 | 28.70% |
| 74 | CP109 | Search Result Summary Text Matches | 21 | 3 | -0.17 | -0.45 | 77.49% |
| 75 | CP113 | Search Result URL Matches | 21 | 1 | -0.17 | -0.41 | 79.01% |
| 76 | CPXR018 | Keywords in Nav Tags | 6,454 | 34 | -0.17 | -0.41 | 90.22% |
| 77 | CP152 | Keywords in H1 Tags | 13 | 1 | -0.16 | -0.40 | 77.13% |
| 78 | CP431 | Number of Internal Links | 502 | 135 | -0.16 | -0.37 | 83.41% |
| 79 | GD003 | Google Density Variations | 7,752 | 65 | -0.16 | -0.38 | 72.65% |
| 80 | CP435 | Number of Links | 517 | 153 | -0.16 | -0.37 | 82.69% |
| 81 | CP486 | Keywords in pages top 3 most used phrases | 6 | 1 | -0.16 | -0.44 | 83.14% |
| 82 | CP410 | Number of DoFollow Links | 505 | 147 | -0.16 | -0.37 | 82.42% |
| 83 | DD012 | DomDetailer Majestic TF | 66 | 26 | -0.16 | -0.33 | 28.52% |
| 84 | CP484 | Leading Keywords in Title Tag | 1 | 0 | -0.16 | -0.44 | 74.80% |
| 85 | LSI003 | LSI Words in Meta Description Tag | 349 | 9 | -0.16 | -0.38 | 88.70% |
| 86 | CPXR24 | Number of P Tags | 129 | 35 | -0.16 | -0.38 | 84.66% |
| 87 | DD007 | DomDetailer Majestic Links | 162,172,839 | 11,515,072 | -0.16 | -0.16 | 29.33% |
| 88 | CP169 | Keywords in H3 Tags | 82 | 2 | -0.15 | -0.38 | 90.22% |
| 89 | ENT005 | Entities in H4 Tags | 13 | 2 | -0.15 | -0.41 | 60.81% |
| 90 | CP151 | Leading Keywords in H1 Tags | 1 | 0 | -0.15 | -0.41 | 77.13% |
| 91 | CP476 | TF/IDF | 1 | 1 | -0.15 | -0.43 | 81.35% |
| 92 | CP038 | Ahrefs Has NoFollow Backlinks | 1 | 1 | -0.15 | -0.40 | 15.78% |
| 93 | CPXR003 | Number of Heading Tags | 66 | 21 | -0.15 | -0.36 | 83.86% |
| 94 | CP358 | Inline Javascript Kilobytes | 157 | 34 | -0.15 | -0.34 | 81.70% |
| 95 | CP383 | Keywords in Meta OpenGraph Description | 92 | 2 | -0.15 | -0.40 | 78.74% |
| 96 | CPX003 | Keywords in Main Tags | 15,490 | 85 | -0.15 | -0.42 | 85.29% |
| 97 | CP159a | Search Terms in H1-H6 Tags | 12 | 1 | -0.15 | -0.39 | 87.62% |
| 98 | ENT013 | Has Entities in H2 Tags | 1 | 1 | -0.15 | -0.44 | 56.86% |
| 99 | CP385 | Keywords in Meta OpenGraph Content | 11 | 1 | -0.15 | -0.41 | 75.07% |
| 100 | CP125 | Keywords making whole A Tags | 4 | 1 | -0.15 | -0.38 | 84.30% |
| 101 | CP019 | Ahrefs Has DoFollow Backlinks | 1 | 0 | -0.15 | -0.40 | 15.34% |
| 102 | QS004 | Number of Questions In Headings | 7 | 1 | -0.15 | -0.38 | 42.33% |
| 103 | LSI005 | LSI Words in H1 Tags | 17 | 4 | -0.15 | -0.35 | 86.55% |
| 104 | DD016 | DomDetailer Moz Rank | 9 | 4 | -0.15 | -0.36 | 25.65% |
| 105 | QS003 | Number of Questions | 17 | 4 | -0.15 | -0.34 | 77.85% |
| 106 | CP072 | Search Result Document Matches | 13 | 1 | -0.15 | -0.39 | 69.15% |
| 107 | CP426 | Number of Images | 140 | 28 | -0.15 | -0.34 | 82.78% |
| 108 | ENT010 | Title Tag Has Entities | 1 | 1 | -0.15 | -0.40 | 51.93% |
| 109 | CP164 | Leading Keywords in H2 Tags | 8 | 1 | -0.14 | -0.37 | 85.56% |
| 110 | LSI007 | LSI Words in H3 Tags | 175 | 14 | -0.14 | -0.35 | 91.75% |
| 111 | CP472 | Keywords making whole Span Tags | 7 | 1 | -0.14 | -0.38 | 82.87% |
| 112 | CP376 | Keywords making whole LI Tags | 6 | 1 | -0.14 | -0.38 | 80.63% |
| 113 | CP391 | Number of Absolute URLs | 445 | 140 | -0.14 | -0.35 | 79.73% |
| 114 | ENT012 | Has Entities in H1 Tags | 1 | 1 | -0.14 | -0.41 | 51.75% |
| 115 | DD014 | DomDetailer Moz Links | 113,944,227 | 14,700,216 | -0.14 | -0.21 | 28.43% |
| 116 | CPJLDxSA | Number Of JSON-LD Types | 121 | 9 | -0.14 | -0.38 | 73.90% |
| 117 | CP467 | Keywords in Section Tags | 890 | 15 | -0.14 | -0.41 | 84.93% |
| 118 | GD004 | Google Density Exact Matches | 35 | 3 | -0.14 | -0.35 | 66.64% |
| 119 | CP045 | Ahrefs Has Text Backlinks | 1 | 1 | -0.14 | -0.38 | 16.05% |
| 120 | CP427 | Number of Images with Alt Text | 117 | 18 | -0.14 | -0.35 | 83.14% |
| 121 | CP374 | Keywords in the last 100 words | 202 | 4 | -0.14 | -0.36 | 78.65% |
| 122 | CP017 | Ahrefs Has Backlinks | 1 | 1 | -0.14 | -0.38 | 16.23% |
| 123 | CP158 | Keywords making whole H1-H6 Tags | 3 | 0 | -0.14 | -0.39 | 76.77% |
| 124 | CP477 | Keywords in Title Attributes | 263 | 8 | -0.14 | -0.37 | 85.47% |
| 125 | CPX013 | Keywords in Footer Tags | 3,809 | 13 | -0.14 | -0.35 | 84.75% |
| 126 | CP483a | Search Terms in the Title Tag | 2 | 0 | -0.14 | -0.38 | 80.72% |
| 127 | CP070 | Ahrefs Word Count | 3,560 | 1,106 | -0.14 | -0.32 | 11.84% |
| 128 | CPXR005 | Number of H2 Tags | 15 | 6 | -0.14 | -0.34 | 85.02% |
| 129 | ENT014 | Has Entities in H3 Tags | 1 | 1 | -0.14 | -0.40 | 54.71% |
| 130 | CP154 | Keywords making whole H1, H2, and H3 Tags | 2 | 0 | -0.14 | -0.39 | 74.89% |
| 131 | CP177 | Keywords in H4-H6 Tags | 43 | 1 | -0.13 | -0.36 | 84.04% |
| 132 | CP048 | Ahrefs Image Backlinks | 119,750 | 2,270 | -0.13 | -0.28 | 15.34% |
| 133 | CP473 | Keywords in Strong Tags | 113 | 2 | -0.13 | -0.35 | 79.28% |
| 134 | CP050 | Ahrefs Internal Links | 384 | 86 | -0.13 | -0.27 | 16.32% |
| 135 | CPXR006 | Number of H3 Tags | 55 | 7 | -0.13 | -0.33 | 81.88% |
| 136 | CP353 | Head Size Kilobytes | 119 | 40 | -0.13 | -0.33 | 72.02% |
| 137 | CP377 | Load Time Milliseconds | 35,955 | 2,368 | -0.13 | -0.26 | 69.42% |
| 138 | CP168 | Leading Keywords in H3 Tags | 13 | 1 | -0.13 | -0.35 | 83.41% |
| 139 | CP173 | Keywords in H4 Tags | 35 | 1 | -0.13 | -0.35 | 83.50% |
| 140 | CP126a | Search Terms in A Tags | 64 | 2 | -0.13 | -0.33 | 87.44% |
| 141 | CP460 | Percentage of DoFollow Internal Links | 97 | 76 | -0.13 | -0.31 | 74.53% |
| 142 | ENT011 | Meta Description Tag Has Entities | 1 | 1 | -0.13 | -0.39 | 49.87% |
| 143 | CP032 | Ahrefs Has Image Backlinks | 1 | 0 | -0.13 | -0.36 | 14.44% |
| 144 | CP057 | Ahrefs Page Size | 81,049 | 24,782 | -0.13 | -0.28 | 11.48% |
| 145 | CP485 | Keywords in pages most used phrase | 2 | 0 | -0.13 | -0.38 | 75.07% |
| 146 | QS012 | Headings Has Question | 1 | 0 | -0.13 | -0.39 | 71.03% |
| 147 | CP413 | Number of External Links | 72 | 17 | -0.13 | -0.30 | 70.04% |
| 148 | CP007 | Ahrefs External Links | 74 | 18 | -0.13 | -0.24 | 16.41% |
| 149 | CP357 | Inline CSS Kilobytes | 91 | 27 | -0.13 | -0.34 | 75.70% |
| 150 | CP099 | Search Result Number of Dirs in Path | 4 | 2 | -0.13 | -0.33 | 60.45% |
| 151 | CP469a | Search Terms in Sentences | 43 | 2 | -0.12 | -0.32 | 86.46% |
| 152 | CP130 | Keywords in Article Tags | 1,490 | 21 | -0.12 | -0.36 | 75.70% |
| 153 | CPXR007 | Number of H4 Tags | 31 | 4 | -0.12 | -0.31 | 75.78% |
| 154 | CP356 | Keywords in I Tags | 80 | 2 | -0.12 | -0.35 | 79.19% |
| 155 | DD011 | DomDetailer Majestic Referring .gov Links | 20,976,583 | 2,966,577 | -0.12 | -0.19 | 26.37% |
| 156 | PAGE009 | Number of Prices | 147 | 31 | -0.12 | -0.29 | 13.90% |
| 157 | CP440 | Number of NoFollow Links | 34 | 6 | -0.12 | -0.31 | 77.40% |
| 158 | QS006 | Number of Questions In H2 Tags | 3 | 0 | -0.12 | -0.34 | 75.34% |
| 159 | CP213 | Has FavIcon | 1 | 1 | -0.12 | -0.37 | 68.43% |
| 160 | CP451 | Number of US Phone Numbers | 75 | 7 | -0.12 | -0.28 | 74.80% |
| 161 | CP139 | Keywords in Class Attributes | 6,491 | 21 | -0.12 | -0.32 | 77.13% |
| 162 | CP052 | Ahrefs Linked Root Domains | 20 | 6 | -0.12 | -0.28 | 16.32% |
| 163 | CP319 | Has Schema Markup | 1 | 1 | -0.12 | -0.38 | 67.89% |
| 164 | ENT015 | Has Entities in H4 Tags | 1 | 0 | -0.12 | -0.37 | 50.58% |
| 165 | CP428 | Number of Images without Alt Text | 34 | 10 | -0.12 | -0.29 | 72.65% |
| 166 | CP149 | Keywords making whole H1 Tags | 1 | 0 | -0.12 | -0.37 | 73.27% |
| 167 | QS007 | Number of Questions In H3 Tags | 3 | 0 | -0.12 | -0.33 | 75.87% |
| 168 | CP409 | Number of DoFollow External Links | 69 | 15 | -0.12 | -0.28 | 66.91% |
| 169 | CP355 | Keywords in ID Attributes | 716 | 2 | -0.12 | -0.33 | 82.06% |
| 170 | LSI008 | LSI Words in H4 Tags | 45 | 6 | -0.12 | -0.32 | 85.92% |
| 171 | CP005 | Ahrefs Domain Rating | 78 | 33 | -0.12 | -0.31 | 12.56% |
| 172 | CPJLD011 | Has JSON-LD Answer | 1 | 0 | -0.12 | -0.37 | 55.70% |
| 173 | CP424 | Number of HREF Lang Tags | 21 | 2 | -0.12 | -0.33 | 73.36% |
| 174 | CPJLD217 | Has JSON-LD Question | 1 | 0 | -0.12 | -0.37 | 55.61% |
| 175 | CP479ii | Title Has Sentiment Words | 1 | 0 | -0.12 | -0.35 | 65.38% |
| 176 | CP439 | Number of NoFollow Externa Links | 26 | 3 | -0.12 | -0.32 | 76.32% |
| 177 | PAGE001 | Is Home Page | 1 | 0 | -0.12 | -0.34 | 6.10% |
| 178 | CP176 | Leading Keywords in H4-H6 Tags | 8 | 0 | -0.12 | -0.34 | 77.67% |
| 179 | CP479 | Title Has Sales Words | 1 | 0 | -0.12 | -0.34 | 65.83% |
| 180 | CP432 | Number of JavaScript Includes | 30 | 14 | -0.12 | -0.30 | 69.06% |
| 181 | BYTES01 | Bytes To First P Tag | 84,450 | 52,550 | -0.12 | -0.34 | 54.98% |
| 182 | CP150a | Search Terms in H1 Tags | 1 | 0 | -0.12 | -0.32 | 79.19% |
| 183 | CP380 | Meta Description Length | 3,814 | 124 | -0.12 | -0.29 | 69.96% |
| 184 | CP056 | Ahrefs Pages | 5 | 1 | -0.12 | -0.25 | 16.14% |
| 185 | CP445 | Number of Social Pages | 15 | 3 | -0.12 | -0.26 | 70.13% |
| 186 | CP150a2 | Search Terms in H2 Tags | 6 | 0 | -0.11 | -0.32 | 85.56% |
| 187 | CP131 | Average Words Per Sentence | 240 | 42 | -0.11 | -0.27 | 69.15% |
| 188 | CP347 | Has US Phone Number | 1 | 0 | -0.11 | -0.36 | 60.00% |
| 189 | CPJLD007 | Has JSON-LD AggregateRating | 1 | 0 | -0.11 | -0.36 | 62.60% |
| 190 | CPXR011 | Keywords in Button Tags | 410 | 1 | -0.11 | -0.34 | 80.72% |
| 191 | CPJLDxCB | Number Of Claimed Brands | 7 | 1 | -0.11 | -0.33 | 59.55% |
| 192 | CP313 | Has Privacy Policy | 1 | 1 | -0.11 | -0.36 | 70.40% |
| 193 | CP481b | Word Count in Meta Description Tag | 601 | 20 | -0.11 | -0.29 | 71.12% |
| 194 | CP022 | Ahrefs Has External Links | 1 | 1 | -0.11 | -0.34 | 15.34% |
| 195 | CP148 | Flesch Kincaid Reading Grade | 8 | 4 | -0.11 | -0.29 | 34.71% |
| 196 | CP203 | Has Apple Touch Icon | 1 | 0 | -0.11 | -0.36 | 61.88% |
| 197 | CP418 | Number of Forms | 18 | 2 | -0.11 | -0.29 | 66.19% |
| 198 | CP224 | Has Meta Charset | 1 | 1 | -0.11 | -0.33 | 60.99% |
| 199 | CP077 | Search Result Domain Matches | 6 | 0 | -0.11 | -0.33 | 52.02% |
| 200 | CP414 | Number of Facebook Accounts | 3 | 1 | -0.11 | -0.29 | 68.88% |
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