---

Top SEO Factors - 2022-05-08      Previous - Next

Understanding The Top Factors Data

We measure up to 2100 possible SEO factors and we use both Spearman's and Pearson's correlation coefficients to help identify likely ranking factors that may be contributing to the sort order of the search results. To date this method has been highly successful in helping top SEOs rank pages. The factors you see in this report are the strongest correlations of the 2100 factors. We continue to measure all possible factors because we don't know which factors will stop working or which factors will start working again. We still suspect we don't know all the factors. So in general, if it is measurable and plausible we will measure it going forward.

Keywords	Any of the keyword variations, including the exact match, Google makes bold in the search results.
Search Terms	The exact match search terms you used in Google.
Entities	Any term that has a wikipedia page, GMB, MREID. These are nouns that Google's AI understands topically.
LSI Words	An industry misnomer. These tend to generally be statistically discovered entities. No two implementations of LSI are the same. SEOs use LSI words when entity recognition isn't available in their language. The lists tend to have a lot of overlap and they are used the same... just sprinkle them in your content.
Search Result	If a factor name mentions "Search Result" then that factor is measuring something about how the page is presented in the Google search results.
#1 Max Column	The maximum measurement found in the #1 position in Google.
Page 1 Avg Column	The average page 1 average across thousands of keywords in Google.
Keywords Column	The percentage of thousands of keywords that this factor was a strong correlation for.

Why are you sharing such valuable information?

We share the information because it helps our industry learn about SEO. The measurement facts about how pages in the number one rank position are tuned typically break people's belief-based assumptions about how search works. This information is very inefficient for SEO in general. People still need Cora SEO Software because the amount of each factor you need to compete will change from keyword to keyword and URL to URL. So the information in this report might be good for some keywords but it might be too little or too much for other keywords. At the end of the day SEO is about ranking efficiently, especially if you are a professional full time SEO. Tuning your page to the correct amount for your keyword competitors is the key to efficient SEO.

Some factors aren't meant to be tuned.

Some factors on this list are meant to inform us if Google is using certain algorithms or parts of algorithms. If you generally have no idea how to tune for something then skip it or go learn about it. If there are HTML tags, HTML attributes, or Schema Objects you don't know then please look them up before contacting us. W3Schools HTML Reference, Schema.org Reference

Previous - Next

Top SEO Factors - 2022-05-08 - View Factors By Date

Ordinal	Factor ID	Name	#1 Max	Page 1 Avg	Correlation	Correlation By Page	Keywords
1	CPZZZ50	Number of Top 50 Shared Factors Used	44	23	-0.35	-0.59	90.15%
2	CPZZZ100	Number of Top 100 Shared Factors Used	88	48	-0.34	-0.60	89.33%
3	ENT000a	Number of Entities Used	65	25	-0.32	-0.66	72.11%
4	CPZZZ	Number of Factors Used	220	136	-0.31	-0.61	93.44%
5	CPZZZ200	Number of Top 200 Shared Factors Used	152	86	-0.29	-0.59	87.51%
6	CP061	Ahrefs Referring Class C Addresses	1,067	67	-0.26	-0.41	17.96%
7	CP470	Keywords in the HTML Tag	34,221	206	-0.26	-0.56	94.26%
8	CP063	Ahrefs Referring IP Addresses	1,783	90	-0.26	-0.41	18.05%
9	CP062	Ahrefs Referring Domains	2,487	112	-0.26	-0.38	18.05%
10	CP059	Ahrefs Rank	36	16	-0.25	-0.54	11.67%
11	CP134	Keywords in Body Tag	31,482	203	-0.25	-0.55	92.25%
12	CP064	Ahrefs Referring Pages	1,080,859	13,974	-0.24	-0.31	18.05%
13	CP067	Ahrefs Text Backlinks	1,080,766	13,907	-0.24	-0.31	18.05%
14	CP002	Ahrefs Backlinks	1,080,855	13,874	-0.24	-0.30	18.14%
15	CP161	Keywords in H1-H6 Tags	207	9	-0.24	-0.55	90.15%
16	CP157	Keywords in H1, H2, and H3 Tags	149	7	-0.24	-0.55	89.97%
17	CP054	Ahrefs NoFollow Backlinks	172,056	1,401	-0.23	-0.36	18.14%
18	CPX010	Keywords in Div Tags	16,880	124	-0.23	-0.51	92.62%
19	ENT003	Entities in H2 Tags	84	6	-0.23	-0.55	71.47%
20	CP004	Ahrefs Dofollow Backlinks	908,699	12,533	-0.23	-0.30	18.05%
21	CP465	Keywords in P Tags	2,938	35	-0.23	-0.52	93.44%
22	CP153	Keywords in H1 and H2 Tags	13	4	-0.23	-0.53	87.60%
23	ENT009	Entities in Title Tag	28	3	-0.23	-0.54	67.18%
24	ENT004	Entities in H3 Tags	57	5	-0.23	-0.54	70.83%
25	CP469	Keywords in Sentences	2,669	28	-0.22	-0.48	92.25%
26	LSI002	LSI Words in Sentences	4,469	613	-0.22	-0.46	96.26%
27	CP129	Keywords in A Tags	3,076	25	-0.22	-0.49	92.34%
28	CP375	Keywords in LI Tags	1,149	18	-0.22	-0.50	90.88%
29	ENT018	Entities in Sentences	394	91	-0.22	-0.45	97.27%
30	CKWD001	Clean Keyword Density in the HTML Tag	203	4	-0.21	-0.49	81.40%
31	ENT001	Entities in HTML Tag	1,345	267	-0.21	-0.44	95.72%
32	CP165	Keywords in H2 Tags	56	3	-0.21	-0.49	91.07%
33	CP071	Search Result Display URL Matches	11	1	-0.21	-0.49	78.49%
34	CP097	Search Result Link Text Matches	11	1	-0.20	-0.49	78.67%
35	GD001	Google Variation Density	301	3	-0.20	-0.50	79.67%
36	CP160	Leading Keywords in H1-H6 Tags	22	2	-0.20	-0.50	87.60%
37	CP475	Term Frequency	7	3	-0.20	-0.49	92.16%
38	CP135	Body Tag Size Kilobytes	207	83	-0.20	-0.47	92.07%
39	CP019	Ahrefs Has DoFollow Backlinks	1	1	-0.20	-0.54	17.50%
40	CP045	Ahrefs Has Text Backlinks	1	1	-0.20	-0.55	17.05%
41	CP127	Keywords in A Tag HREFs	2,004	43	-0.20	-0.43	92.16%
42	CP127b	Keywords in Unique A Tag HREFs	1,643	29	-0.20	-0.42	91.80%
43	CP038	Ahrefs Has NoFollow Backlinks	1	1	-0.20	-0.54	16.86%
44	CP156	Leading Keywords in H1, H2, and H3 Tags	15	2	-0.20	-0.49	86.42%
45	CP017	Ahrefs Has Backlinks	1	1	-0.20	-0.55	17.14%
46	CP465c	Keywords in script Tags	6,567	38	-0.20	-0.46	92.43%
47	CP488	Keywords in pages top 10 most used phrases	5	2	-0.19	-0.49	84.50%
48	CP468	Number of Sentences	340	60	-0.19	-0.44	87.97%
49	CP492b	Unabridged Word Count	5,072	1,666	-0.19	-0.42	89.33%
50	CP128	Keywords in Alt Attributes	294	7	-0.19	-0.45	88.88%
51	CPJLD261	Has JSON-LD Vehicle	1	0	-0.19	-0.41	0.27%
52	ENT008	Entities in Meta Description Tag	46	3	-0.19	-0.49	64.45%
53	CP140	Clean Text Kilobytes	31	10	-0.19	-0.41	88.42%
54	CP070	Ahrefs Word Count	2,623	1,342	-0.19	-0.47	5.47%
55	CP481	Keywords in Title Tag	14	2	-0.19	-0.48	78.12%
56	ENT005	Entities in H4 Tags	21	2	-0.19	-0.50	67.37%
57	CP492	Word Count	3,564	1,332	-0.19	-0.40	87.42%
58	CP134a	Search Terms in Body Tag	268	13	-0.19	-0.42	89.79%
59	CP458	Page Size Kilobytes	340	149	-0.19	-0.46	86.87%
60	CP169	Keywords in H3 Tags	79	3	-0.18	-0.46	89.06%
61	CP470a	Search Terms in the HTML Tag	371	12	-0.18	-0.42	90.15%
62	CP487	Keywords in pages top 5 most used phrases	3	1	-0.18	-0.48	85.41%
63	DD015	DomDetailer Moz PA	68	45	-0.18	-0.42	29.63%
64	CP050	Ahrefs Internal Links	730	135	-0.18	-0.39	17.14%
65	LSI001	LSI Words in Title Tag	27	7	-0.18	-0.44	89.70%
66	CP048	Ahrefs Image Backlinks	292,938	4,047	-0.18	-0.37	15.77%
67	CPXX888	Number of HTML Tags	2,622	854	-0.18	-0.44	87.97%
68	CP999	Search Result Path Matches	13	2	-0.18	-0.46	73.66%
69	CP381	Keywords in Meta Descriptions	42	2	-0.18	-0.47	80.13%
70	CPXR24	Number of P Tags	108	36	-0.18	-0.44	87.69%
71	CP471	Keywords in Span Tags	547	10	-0.18	-0.43	90.06%
72	CP152	Keywords in H1 Tags	16	1	-0.18	-0.42	77.30%
73	DD010	DomDetailer Majestic Referring Subnets	76,047	14,280	-0.18	-0.21	32.00%
74	CP072	Search Result Document Matches	5	1	-0.18	-0.47	63.08%
75	ENT002	Entities in H1 Tags	20	2	-0.18	-0.43	63.08%
76	CP007	Ahrefs External Links	132	28	-0.18	-0.35	15.95%
77	CP032	Ahrefs Has Image Backlinks	1	0	-0.18	-0.49	14.59%
78	CPXR003	Number of Heading Tags	100	21	-0.18	-0.43	86.14%
79	DD007	DomDetailer Majestic Links	87,653,121	9,139,545	-0.18	-0.28	33.45%
80	CP056	Ahrefs Pages	6	2	-0.18	-0.41	15.77%
81	DD005	DomDetailer Majestic CF	64	36	-0.18	-0.40	30.45%
82	CP113	Search Result URL Matches	22	2	-0.18	-0.44	75.84%
83	DD013	DomDetailer Moz DA	79	42	-0.17	-0.38	28.44%
84	CPJLD131	Has JSON-LD LegalService	1	0	-0.17	-0.46	1.73%
85	CPX003	Keywords in Main Tags	7,051	53	-0.17	-0.48	86.78%
86	CP137	Keywords in the Canonical URL	56	2	-0.17	-0.45	80.95%
87	DD008	DomDetailer Majestic Referring Domains	2,347,019	332,730	-0.17	-0.23	33.27%
88	DD006	DomDetailer Majestic IPs	340,307	51,927	-0.17	-0.21	32.82%
89	CP124a	Keywords in Absolute URLs	2,025	39	-0.17	-0.38	89.61%
90	LSI006	LSI Words in H2 Tags	94	17	-0.17	-0.42	94.26%
91	QS003	Number of Questions	99	6	-0.17	-0.40	85.51%
92	PAGE002	Is Inner Page	1	1	-0.17	-0.52	0.09%
93	CP104z	Search Result Has Publish Date	1	1	-0.17	-0.52	0.09%
94	CP385	Keywords in Meta OpenGraph Content	9	2	-0.17	-0.48	74.20%
95	ENT013	Has Entities in H2 Tags	1	1	-0.17	-0.50	64.27%
96	CP383	Keywords in Meta OpenGraph Description	39	2	-0.17	-0.46	78.21%
97	CPXR018	Keywords in Nav Tags	3,537	21	-0.17	-0.41	87.42%
98	GD004	Google Density Exact Matches	26	3	-0.17	-0.43	66.73%
99	CP146	Keywords in the First 100 Words	199	8	-0.17	-0.43	76.85%
100	CP486	Keywords in pages top 3 most used phrases	2	1	-0.17	-0.45	85.87%
101	LSI007	LSI Words in H3 Tags	182	17	-0.17	-0.41	92.16%
102	DD012	DomDetailer Majestic TF	53	27	-0.17	-0.36	30.45%
103	CP052	Ahrefs Linked Root Domains	18	8	-0.16	-0.42	16.23%
104	CP425	Number of HTTPS Links	490	140	-0.16	-0.38	85.14%
105	CP049	Ahrefs Images	47	19	-0.16	-0.39	5.29%
106	CPJLDxSA	Number Of JSON-LD Types	88	9	-0.16	-0.41	82.41%
107	CP431	Number of Internal Links	460	127	-0.16	-0.37	85.87%
108	CP159a	Search Terms in H1-H6 Tags	10	1	-0.16	-0.43	87.88%
109	GD003	Google Density Variations	5,992	45	-0.16	-0.42	76.75%
110	CP427	Number of Images with Alt Text	77	18	-0.16	-0.39	87.15%
111	CP109	Search Result Summary Text Matches	44	3	-0.16	-0.45	61.53%
112	CP435	Number of Links	492	144	-0.16	-0.38	85.32%
113	DD002	DomDetailer Facebook Shares	11,070,222	-9,320,238	-0.16	-0.21	31.54%
114	ENT012	Has Entities in H1 Tags	1	1	-0.16	-0.46	59.53%
115	ENT014	Has Entities in H3 Tags	1	1	-0.16	-0.48	63.26%
116	CP410	Number of DoFollow Links	484	138	-0.16	-0.37	83.96%
117	CP005	Ahrefs Domain Rating	81	44	-0.16	-0.38	10.12%
118	DD016	DomDetailer Moz Rank	8	5	-0.16	-0.39	26.98%
119	CP125	Keywords making whole A Tags	6	1	-0.16	-0.41	83.04%
120	CP426	Number of Images	108	27	-0.16	-0.38	83.68%
121	CP164	Leading Keywords in H2 Tags	3	1	-0.16	-0.44	85.23%
122	CPJLD179	Has JSON-LD NutritionInformation	1	0	-0.16	-0.51	1.09%
123	CP476	TF/IDF	1	1	-0.16	-0.45	81.68%
124	ENT010	Title Tag Has Entities	1	1	-0.16	-0.42	55.97%
125	DD014	DomDetailer Moz Links	93,577,703	19,299,765	-0.16	-0.26	32.36%
126	CPXR006	Number of H3 Tags	24	7	-0.16	-0.39	83.77%
127	CP376	Keywords making whole LI Tags	4	1	-0.16	-0.42	81.13%
128	CPX013	Keywords in Footer Tags	1,482	7	-0.15	-0.39	82.77%
129	CP391	Number of Absolute URLs	423	138	-0.15	-0.39	84.05%
130	CP484	Leading Keywords in Title Tag	1	0	-0.15	-0.44	75.57%
131	CP022	Ahrefs Has External Links	1	1	-0.15	-0.45	14.31%
132	ENT015	Has Entities in H4 Tags	1	0	-0.15	-0.46	58.07%
133	CP108	Search Result Summary Length	218	155	-0.15	-0.34	62.35%
134	CPXR005	Number of H2 Tags	16	6	-0.15	-0.36	87.15%
135	CP158	Keywords making whole H1-H6 Tags	5	0	-0.15	-0.43	77.03%
136	ENT011	Meta Description Tag Has Entities	1	1	-0.15	-0.44	55.06%
137	CP034	Ahrefs Has Internal Links	1	1	-0.15	-0.45	14.31%
138	LSI003	LSI Words in Meta Description Tag	50	10	-0.15	-0.39	88.42%
139	CP151	Leading Keywords in H1 Tags	1	0	-0.15	-0.41	77.03%
140	CP374	Keywords in the last 100 words	196	4	-0.15	-0.38	79.03%
141	QS004	Number of Questions In Headings	5	2	-0.15	-0.37	30.63%
142	LSI005	LSI Words in H1 Tags	16	5	-0.15	-0.35	85.60%
143	CP473	Keywords in Strong Tags	103	2	-0.15	-0.39	85.32%
144	CP469a	Search Terms in Sentences	31	2	-0.15	-0.37	89.88%
145	CP177	Keywords in H4-H6 Tags	58	2	-0.15	-0.41	81.95%
146	CP472	Keywords making whole Span Tags	13	1	-0.14	-0.40	85.23%
147	CP154	Keywords making whole H1, H2, and H3 Tags	1	0	-0.14	-0.43	74.66%
148	CP173	Keywords in H4 Tags	49	1	-0.14	-0.40	83.04%
149	CP006	Ahrefs Edu Backlinks	87,716	555	-0.14	-0.36	12.94%
150	CP358	Inline Javascript Kilobytes	121	32	-0.14	-0.33	81.86%
151	QS012	Headings Has Question	1	0	-0.14	-0.44	79.12%
152	QS006	Number of Questions In H2 Tags	3	1	-0.14	-0.37	80.31%
153	CP467	Keywords in Section Tags	1,689	17	-0.14	-0.40	85.51%
154	CPJLD206	Has JSON-LD Plumber	1	0	-0.14	-0.43	2.73%
155	CP483a	Search Terms in the Title Tag	1	0	-0.14	-0.40	79.95%
156	CP057	Ahrefs Page Size	54,635	29,820	-0.14	-0.29	5.20%
157	CP479	Title Has Sales Words	1	0	-0.14	-0.40	66.82%
158	CP479ii	Title Has Sentiment Words	1	0	-0.14	-0.40	67.18%
159	CP036	Ahrefs Has Linked Root Domains	1	1	-0.14	-0.44	14.40%
160	CP126a	Search Terms in A Tags	47	2	-0.14	-0.36	84.59%
161	CP130	Keywords in Article Tags	1,362	18	-0.14	-0.43	79.03%
162	CP021	Ahrefs Has EDU Backlinks	1	0	-0.14	-0.40	12.12%
163	CPJLD007	Has JSON-LD AggregateRating	1	0	-0.14	-0.43	61.17%
164	CP060	Ahrefs Redirects	720	9	-0.14	-0.32	15.13%
165	CP168	Leading Keywords in H3 Tags	8	1	-0.14	-0.40	83.14%
166	CPJLD011	Has JSON-LD Answer	1	0	-0.14	-0.43	64.81%
167	CP353	Head Size Kilobytes	122	43	-0.14	-0.35	79.31%
168	CPJLD217	Has JSON-LD Question	1	0	-0.14	-0.43	65.00%
169	CP477	Keywords in Title Attributes	366	6	-0.14	-0.36	85.60%
170	CPXR007	Number of H4 Tags	75	4	-0.14	-0.37	78.12%
171	QS007	Number of Questions In H3 Tags	4	1	-0.14	-0.39	79.40%
172	CP041	Ahrefs Has Redirects	1	0	-0.14	-0.41	14.22%
173	CPJLD204	Has JSON-LD PlasticSurgery	1	0	-0.14	-0.45	0.82%
174	CP033	Ahrefs Has Images	1	1	-0.14	-0.43	4.38%
175	CPJLD236	Has JSON-LD ServiceChannel	1	0	-0.14	-0.44	2.01%
176	CP030	Ahrefs Has Gov Backlinks	1	0	-0.14	-0.42	7.11%
177	CP015	Ahrefs Gov Backlinks	6,754	311	-0.13	-0.35	7.66%
178	CP485	Keywords in pages most used phrase	2	0	-0.13	-0.39	80.49%
179	DD011	DomDetailer Majestic Referring .gov Links	31,500,869	3,733,867	-0.13	-0.22	30.45%
180	ENT006	Entities in H5 Tags	11	1	-0.13	-0.39	57.98%
181	CP357	Inline CSS Kilobytes	102	31	-0.13	-0.37	79.49%
182	CP150a	Search Terms in H1 Tags	1	0	-0.13	-0.37	80.86%
183	LSI008	LSI Words in H4 Tags	81	7	-0.13	-0.37	87.06%
184	CP451	Number of US Phone Numbers	121	6	-0.13	-0.32	78.49%
185	CPJLDxCB	Number Of Claimed Brands	26	1	-0.13	-0.37	75.21%
186	CPJLD102	Has JSON-LD HealthAndBeautyBusiness	1	0	-0.13	-0.45	2.37%
187	CPJLD247	Has JSON-LD State	1	0	-0.13	-0.41	7.20%
188	CP377	Load Time Milliseconds	48,992	2,316	-0.13	-0.26	63.99%
189	CP150a2	Search Terms in H2 Tags	5	0	-0.13	-0.37	85.69%
190	CP413	Number of External Links	52	16	-0.13	-0.30	76.39%
191	PAGE009	Number of Prices	407	32	-0.13	-0.32	73.47%
192	CP356	Keywords in I Tags	329	6	-0.13	-0.37	78.58%
193	CPJLD118	Has JSON-LD HowToTip	1	0	-0.13	-0.40	0.55%
194	CP481a	Word Count in Title Tag	26	10	-0.13	-0.36	56.15%
195	CP347	Has US Phone Number	1	0	-0.13	-0.40	63.63%
196	CPJLD263	Has JSON-LD VideoGame	1	0	-0.13	-0.33	0.36%
197	CP139	Keywords in Class Attributes	4,229	10	-0.13	-0.35	77.03%
198	CPJLD228	Has JSON-LD Review	1	0	-0.13	-0.41	41.39%
199	CPJLD048	Has JSON-LD City	1	0	-0.13	-0.38	15.95%
200	CP065	Ahrefs RSS Backlinks	8	0	-0.13	-0.39	8.93%

---

Privacy Policy - Terms of Service - TopSEOFactors.com is an SEO Tool Lab property. SEO Tool Lab proudly owns and operates SEOToolLab.com , SEOVolatility.com , TopSEOFactors.com
Copyright 2021 SEO Tool Lab, Inc. All Rights Reserved.